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In economics this is called a 'value added' process, meaning that what additional costs incurred to the manufacturer result in higher product value paid by the customer. It's like adding a slice of cheese to a hamburger for $.25 for a slice costing a nickel. We're all familiar with this. It's been proven multiple times that the cost of two 8 GB RAM chips is around $20 USD if we're being generous and rounding up. If Apple somehow screwed up their manufacturing to the point the RAM and SSD now costs them ~10x more to install and that cuts into their bottom line... I'm sure we can reasonably rule that out.

However Apple is not a discount computer brand... it's the gold standard nowadays. Therefore if you are paying so much for a top tier computer, the base specs should AT LEAST be on par with its competitors. I'm not against them adding a bit of value and profit over upgrades, but $200 for 8 GB more RAM is ruffling a lot of feathers. Few are complaining about the CPU or GPU being too expensive, the display, the body/keyboard... all of these tend to score the highest marks in consumer value ratings. It's those pesky RAM and SSD base stats that are universally criticized... items which used to be upgradable but now aren't.
It doesn’t need to cost 10x more for them to produce RAM for their RAM upgrade pricing to be reasonable. The competition is charging similar prices for similar RAM specs, and in several cases they’re charging more.

You’re paying that much for all the hardware, not just the RAM spec. A $3000+ gold-plated computer with a Celeron and 4GB of RAM would still be worth that much due to the gold. All of the hardware combined dictates the value of a computer, not just the RAM spec…
 
I just took a look on Amazon to see whether that's true and I find that most laptop memory modules aren't going for $200 for 8 or even 16 GB. I'm seeing deals on Amazon for as low as $105 for 64 GB DDR5 4800 memory. Typically two 32 GB modules like this goes for around $180 USD retail, otherwise I'm not seeing anything akin to $1800 USD for this much memory.

I checked out the MBP on Apple Store and find upgrading from 18 GB to 64 GB comes in at a gigantic $800 USD extra. $800 for additional 46 GB, as opposed to $180 for basically the same thing. Unless your argument is that all computer manufacturers universally are paying 5x the cost to mount the RAM directly to the logic board, then standardized modules are vastly better value.

Or one can just come to the simplest answer that Apple isn't in fact paying 5x or more on RAM, otherwise that would cut into their all important profit margin. I mean there is no other logical explanation which makes Apple or any of the competitors building non upgradable RAM into the logic board. Maybe doing this corners the market for them and can set the price to whatever they jolly well want. What else are we to do?

Answer is to pay that ridiculous price, settle for 8 GB, or refuse to buy.

EDIT:

I erred about the 64 GB figure on the MBP... apparently it's impossible to upgrade the memory to such a figure unless you ALSO upgrade the processor. Meaning that to even have more than 36 GB memory on the MBP you'd have to dump AT LEAST $1500 more into upgrades. Not a new computer, just upgrading from the base $2k configuration!

That's literally almost the same cost as the lowest end MBP! The whole unified memory and processor dependencies along with their related upgrade costs are seriously a mess of compromises!
 
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I just took a look on Amazon to see whether that's true and I find that most laptop memory modules aren't going for $200 for 8 or even 16 GB. I'm seeing deals on Amazon for as low as $105 for 64 GB DDR5 4800 memory. Typically two 32 GB modules like this goes for around $180 USD retail, otherwise I'm not seeing anything akin to $1800 USD for this much memory.

I checked out the MBP on Apple Store and find upgrading from 18 GB to 64 GB comes in at a gigantic $800 USD extra. $800 for additional 46 GB, as opposed to $180 for basically the same thing. Unless your argument is that all computer manufacturers universally are paying 5x the cost to mount the RAM directly to the logic board, then standardized modules are vastly better value.

Or one can just come to the simplest answer that Apple isn't in fact paying 5x or more on RAM, otherwise that would cut into their all important profit margin. I mean there is no other logical explanation which makes Apple or any of the competitors building non upgradable RAM into the logic board. Maybe doing this corners the market for them and can set the price to whatever they jolly well want. What else are we to do?

Answer is to pay that ridiculous price, settle for 8 GB, or refuse to buy.

EDIT:

I erred about the 64 GB figure on the MBP... apparently it's impossible to upgrade the memory to such a figure unless you ALSO upgrade the processor. Meaning that to even have more than 36 GB memory on the MBP you'd have to dump AT LEAST $1500 more into upgrades. Not a new computer, just upgrading from the base $2k configuration!

That's literally almost the same cost as the lowest end MBP! The whole unified memory and processor dependencies along with their related upgrade costs are seriously a mess of compromises!
And there are plenty of cheap garbage computers using cheaper and slower RAM. But more comparable competing products such as the Microsoft Surface devices are charging the same, and often more than Apple is for RAM upgrades. Comparing cheap computers that use cheap RAM cards against more expensive computers that use soldered RAM isn’t a good comparison. But when you look at other high-end systems in a similar weight class to the MacBook Pro that also use soldered RAM, those are generally charging nearly the same, the same, or more than Apple.

And as you admitted, the $800 is also for a major processor upgrade as well, not just RAM. And very few people need 64GB of RAM. Most people likely fall in at 32GB or lower. I think the only way you’d need 64GB of RAM (especially on M-Series Macs which use RAM more efficiently) would be if you’re extremely cluttered with several dozens of heavy apps open at the same time, and are doing something incredibly resource intensive. It’s hardly a common need or spec, and so should be expected to be more niche, and also more expensive.

There’s a very logical explanation for soldered RAM that doesn’t have anything to do with your accusations, assumptions or theories about Apple’s motives. Soldered RAM is faster and more power efficient. It takes up less physical footprint in the computer, which allows more space to be used for things such as the battery and sound system. Most people don’t care about upgradable RAM. Most people do care about higher performance, higher battery runtime, and a slimmer laptop chassis. Those are all advantages that soldered RAM offers. And more people will benefit from those improvements then the very few who would crack open their computer to swap out fragile parts.

Again, most people don’t need 64GB of RAM, that’s just excessive. And those who actually need that much RAM are generally willing to pay for it.

Apple’s RAM pricing is perfectly fine. Competitors are charging similar pricing for similar soldered RAM. There are plenty of very good reasons why soldered RAM is better for most customers, especially since most customers aren’t going to crack their computer open to swap out fragile components.
 
Apple could easily have made 16 GB RAM/512 GB SSD the base specs without increasing the prices.
The MacBooks would run so much better and last much longer. Less e-waste. So why won't Apple do it?
Silly question, because Apple can make more money selling $200 upgrades from 8GB to 16GB and another $200 selling upgrades from 256GB to 512GB. Then even more with an upgrade to an MPro chip machine from a 16GB/512GB M chip machine. It is all there for anyone who can “hold their nose” and pay. If you can’t afford to pay then that is why there are cheap windoze machines.
 
I'm very intolerant towards switching over to Windows and happen to be one of those suckers who will pay a premium for Apple machines, eventually. Satisfaction is not a factor when it comes to a product I grew up on. I simply happen to be satisfied with my five year old intel MBP which can also double as a Windows machine. Until Apple decides to bring up the base specs or lower the cost of upgrades to a sensible level, I'm not buying any of their overpriced junk.

As noted earlier this decision runs counter to their 'green' claims. It's just adding $20 (At most) to give their computers the means to stay relevant for longer. The more limited their abilities the more inclined customers will be to simply dump them into E waste. Storage at least has the potential for external options, but that RAM has absolutely no workarounds.
 
Apple could easily have made 16 GB RAM/512 GB SSD the base specs without increasing the prices.
The MacBooks would run so much better and last much longer. Less e-waste. So why won't Apple do it?
That’s an assumption. We don’t know what the profit margin looks like on the new base spec MacBook Pro, especially with how much they reduced the price. The display and other hardware didn’t likely get that much cheaper. So they’re probably making a much smaller profit on the 8GB base spec models, but their high sales combined with the sales of the more expensive models probably mostly make up for it. Who knows if that would be the case though if their margins on the base spec would be reduced by adding more expensive RAM.

And also, the new base spec MacBook Pro has 512GB of storage, not 256GB. Apple has already spent more on these base spec Macs to boost the storage, but some people are upset they didn’t also take the financial hit of doubling the RAM on top of that at the same time. And with the large price reduction the base spec 14” MacBook Pro comes at compared to the base specs from 2021 and 2022, we really don’t know if Apple’s making that large of a profit off the base spec models. For all we know, they could only be making $300 per unit on the base spec. The display and lots of the other hardware didn’t likely become that much cheaper vs what it cost in 2021 and 2022. So getting it at this kind of price reduction with the new base model is a great bargain.
 
I'm very intolerant towards switching over to Windows and happen to be one of those suckers who will pay a premium for Apple machines, eventually. Satisfaction is not a factor when it comes to a product I grew up on. I simply happen to be satisfied with my five year old intel MBP which can also double as a Windows machine. Until Apple decides to bring up the base specs or lower the cost of upgrades to a sensible level, I'm not buying any of their overpriced junk.

As noted earlier this decision runs counter to their 'green' claims. It's just adding $20 (At most) to give their computers the means to stay relevant for longer. The more limited their abilities the more inclined customers will be to simply dump them into E waste. Storage at least has the potential for external options, but that RAM has absolutely no workarounds.
A. It’s very nice hardware, not “junk”. B. You’re assuming it’s $20 but you don’t know how much it actually costs, C. The CPU will be the main bottleneck on both 8GB and 16GB MacBooks as in around 7-8 years, the CPU (and possibly other hardware as well) will likely not support the latest macOS or features. D. Most people upgrade their computers about every 5 years. E. Lots of Macs don’t land in a dumpster, lots of people gift their old Mac to someone else who could still use it, or sell it used. Throwing a laptop that holds its value as well as a MacBook does in a dumpster would be silly, and I highly doubt that most people do that. Besides, older Macs can be traded in for recycling where the materials can be reused to make new Macs.
 
Silly question, because Apple can make more money selling $200 upgrades from 8GB to 16GB and another $200 selling upgrades from 256GB to 512GB. Then even more with an upgrade to an MPro chip machine from a 16GB/512GB M chip machine.
That assumes more people will put up with that nonsense and pay the extortional upgrade prices than will skip buying an Apple product altogether and buy something else.
 
That assumes more people will put up with that nonsense and pay the extortional upgrade prices than will skip buying an Apple product altogether and buy something else.
Absolutely. Only when people stop buying the baseline configuration, or Apple is scared that will happen as a result of some new update, will Apple update their baseline. It doesn’t matter the cost of the BOM, or better future proofing, or optimizing performance for some user. It all comes down to the power of the customer’s pocketbook.

If the general public decided they would only buy yellow colored computers hardware. You could be assured all Apple products would be yellow.
 
Or, base spec customers know better what their wants and needs are…. And you’ve already admitted you don’t own a Mac, and only owned a Hackintosh a long time ago so how do you have any realistic idea of what’s required on a Mac, let alone an M-Series Mac which is better with it’s RAM handling?
First my RAM usage, I have few computers, my laptop and my HTPC with 16 GB, and my main PC with 64GB.

I use lots of chrome windows open and those windows have between 6 and 8 tabs each. That's only for internet, if I want to use something else, then I would need more RAM.

Getting a mac with 64 GB + 800 GB SSD for OS and APPs + 1 TB SSD for important files + 4 TB SSD for games + 8 TB Hard Drive for music and downloads and I also use an Sound Card, Video Card (Nvidia, which apple doesn't has), an extra USB PCI express card with 4 ports and a NIC card.

That would cost me an arm plus 2 legs if I go mac route.

So my usage is already above most users.
 
First my RAM usage, I have few computers, my laptop and my HTPC with 16 GB, and my main PC with 64GB.

I use lots of chrome windows open and those windows have between 6 and 8 tabs each. That's only for internet, if I want to use something else, then I would need more RAM.

Getting a mac with 64 GB + 800 GB SSD for OS and APPs + 1 TB SSD for important files + 4 TB SSD for games + 8 TB Hard Drive for music and downloads and I also use an Sound Card, Video Card (Nvidia, which apple doesn't has), an extra USB PCI express card with 4 ports and a NIC card.

That would cost me an arm plus 2 legs if I go mac route.

So my usage is already above most users.
And I’ve had lots of browser windows open on my 8GB M1 Mac with around the same number of tabs and never had an issue or saw the beach ball.

You also still haven’t answered my question. If you’ve never owned a Mac, how should we expect you have any kind of realistic idea of what’s needed on a Mac?

And nobody is saying you need to buy a Mac, if you prefer Windows PCs, then you can stick with those. But making these kind of claims about a system you’ve never used just doesn’t make any sense. It would be like me writing a review on Amazon of a product I’ve never bought or used…
 
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And I’ve had lots of browser windows open on my 8GB M1 Mac with around the same number of tabs and never had an issue or saw the beach ball.

You also still haven’t answered my question. If you’ve never owned a Mac, how should we expect you have any kind of realistic idea of what’s needed on a Mac?

And nobody is saying you need to buy a Mac, if you prefer Windows PCs, then you can stick with those. But making these kind of claims about a system you’ve never used just doesn’t make any sense. It would be like me writing a review on Amazon of a product I’ve never bought or used…
I forgot to mention that I had a macbook pro about 5 years ago, and trust me 8 GB RAM is not enough for me, a mac fanboy won't convince me that 8/256 is enough period.
 
I forgot to mention that I had a macbook pro about 5 years ago, and trust me 8 GB RAM is not enough for me, a mac fanboy won't convince me that 8/256 is enough period.
An 8GB M1 Mac outperforms 16GB Intel Macs even from around a year prior. This has been my personal experience, as well as what I’ve seen in numerous videos as well. The M-Series Macs perform a lot differently. And nobody’s stopping people like you from buying higher RAM spec models, but 64GB RAM specs shouldn’t be base spec, that would be ridiculous. 8GB is a good base spec. It’s more than enough for most base spec users. I’m not what most people would call a light user, I have run my 8GB M1 Mac with Blender, Affinity Photo and Affinity Designer with dozens of very large 8K files open, lots of browser tabs open, and several other various smaller apps open at once, and never saw any kind of slowdown or beach ball. I’ve also used it for 4K video editing. The average base spec user will likely not be doing those kinds of workflows. And the 8GB base spec also seems to sell very well with high customer satisfaction.

PS, and I had a Windows computer around 5 years ago, but that doesn’t mean I’m an expert on Windows PCs, what Windows PC base spec users need, etc. I wouldn’t presume to know, since I don’t own a current Windows PC. I’ve used several recently for hours at a time, but I still don’t think I’d be qualified to speak about what base spec Windows users needs are. Probably since I’m not a base spec Windows user. I think the base spec customers can decide what they need, want or don’t need. They don’t need people to tell them what they need.
 
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An 8GB M1 Mac outperforms 16GB Intel Macs even from around a year prior. This has been my personal experience, as well as what I’ve seen in numerous videos as well. The M-Series Macs perform a lot differently. And nobody’s stopping people like you from buying higher RAM spec models, but 64GB RAM specs shouldn’t be base spec, that would be ridiculous. 8GB is a good base spec. It’s more than enough for most base spec users. I’m not what most people would call a light user, I have run my 8GB M1 Mac with Blender, Affinity Photo and Affinity Designer with dozens of very large 8K files open, lots of browser tabs open, and several other various smaller apps open at once, and never saw any kind of slowdown or beach ball. I’ve also used it for 4K video editing. The average base spec user will likely not be doing those kinds of workflows. And the 8GB base spec also seems to sell very well with high customer satisfaction.

PS, and I had a Windows computer around 5 years ago, but that doesn’t mean I’m an expert on Windows PCs, what Windows PC base spec users need, etc. I wouldn’t presume to know, since I don’t own a current Windows PC. I’ve used several recently for hours at a time, but I still don’t think I’d be qualified to speak about what base spec Windows users needs are. Probably since I’m not a base spec Windows user. I think the base spec customers can decide what they need, want or don’t need. They don’t need people to tell them what they need.
A lot of videos also show how crap an 8 GB RAM M1/M2 work with multitasking.
 
I simply happen to be satisfied with my five year old intel MBP which can also double as a Windows machine. Until Apple decides to bring up the base specs or lower the cost of upgrades to a sensible level, I'm not buying any of their overpriced junk.

I feel exactly the same
 
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A lot of videos also show how crap an 8 GB RAM M1/M2 work with multitasking.
A lot of videos are skewed with “multitasking” that most people wouldn’t do. Like trying to render 8K video, open over 30 browser tabs, and open tons of high res photos all at once. Most base spec users aren’t editing or rendering 8K video. Let alone expecting to render 8K video and throw over 30 high res photos rendering at it as well. Most of those videos are clickbait with unrealistic “multitasking” workflows designed to make it look slow. But I’ve used my 8GB M1 Mac with at least 30 browser tabs open, over 30 high res files open in Affinity Designer (mostly 8K vector files with thousands of layers), over 30 high res photos open in Affinity Photo, and several other smaller apps running, and with all of those things open, I never experienced sluggish performance, never saw the beach ball, or anything like that.
 
A lot of videos are skewed with “multitasking” that most people wouldn’t do. Like trying to render 8K video, open over 30 browser tabs, and open tons of high res photos all at once. Most base spec users aren’t editing or rendering 8K video. Let alone expecting to render 8K video and throw over 30 high res photos rendering at it as well. Most of those videos are clickbait with unrealistic “multitasking” workflows designed to make it look slow. But I’ve used my 8GB M1 Mac with at least 30 browser tabs open, over 30 high res files open in Affinity Designer (mostly 8K vector files with thousands of layers), over 30 high res photos open in Affinity Photo, and several other smaller apps running, and with all of those things open, I never experienced sluggish performance, never saw the beach ball, or anything like that.
I upgraded my old PC which had 32 GB RAM, to me was starting to get slow, so just because you think 8GB RAM is more than enough for you, that doesn't means 8GB RAM is more than enough for most people.

8 GB is obsolete in 2024.
 
One of the interesting things about my MBP is that it's the base model with 16 GB RAM and 4 GB video graphics, allowing it to potentially run Balder's Gate III. I'd have to start up under Windows and the graphics would only hit the minimum of 4 GB, otherwise it's fully capable of running this game. Now compare that to the allegedly superior M1 or M2 MBP base models and you're looking at a 16 GB deficit in both RAM and graphics memory. So when comparing the old intel machines it's important to remember the dedicated graphics memory doesn't eat up what little RAM you have to spare.

Interestingly this game could run on an M1 with only 8 GB RAM, but that would essentially be hitting the absolute minimum in terms of RAM and graphics memory combined. The recommended specs are 16 RAM and 8 GB graphics, meaning that you'd have to upgrade a MBA with $600 worth of upgrades in order to run the game to its fullest capacity. Obviously most people aren't buying a MBA for gaming, but I'm finding it quite remarkable how they seem to have all the hardware to run Balder's Gate III... except for RAM and SSD. To match my pro machine's base specs which cost $2000 back in 2019, you'd have to spend almost exactly as much today.

I'm at a loss as to why any customer would fight so hard to pay more for less. 8 GB has been Apple's standard for nearly a decade and then they just stopped while everyone else has been moving forward.
 
If that is the way you feel, just pay for a machine that has more RAM.
You think people aren't doing that? You do honestly think people are looking at Apple machines costing as much as a high end PC, gawking at such pathetic specs, and then deciding to buy something else instead? My only viable computer replacement is an Apple and yet I cannot justify paying such outrageous rates to upgrade to the specs I want.

However I can imagine many that would gladly opt for a new Windows-based computer because they can't cope with such terrible base specs and can't justify spending 10x more for RAM and SSD's than they'd have to with removable modules.
 
That's what I don't understand
Why are customers defending getting ripped off by Apple?

What's the upside there?
Apple as a company absolutely has the right to do this... that's never been what we argue against. However when a company does something unpopular we as customers also have the right to complain. And yet we interact with fellow customers (maybe) that keep asserting that some people simply don't need all that, and that those that complain about high upgrade costs must either put up or shut up.

We're not arguing that Apple must take a self-destructive path of making their machines unprofitable, we're only asking for a set of specs which better coincide with their starting price point. The fact they designed upgradability out and insist to keep the base specs as they were a decade ago?
 
They can buy a 16GB model if they want 16GB of RAM.

It's more nuanced than that. If I buy a 16GB BTO vanilla M3, which isn't discounted anywhere in my territory, then the price is more or less identical to the widely discounted 18GB M3 Pro. But the M3 Pro isn't available in the correct color, so straight away I'm faced with the prospect of buying the incorrect product just because Apple, in their wisdom, have decided that the correct color shall only be available on the inferior one. They've now lost a sale. The vanilla M3 should ship with 16GB at the same MSRP as it does now. The problem goes away in one fell swoop. Apple can afford the $10 hit to their bottom line.
 
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What's more is that increasing the specs without significantly raising the price will mean more sales. And customers like me that can't justify spending $400 more on upgrades nor settle on the bargain bin 8 GB RAM and 256 GB storage... I'd immediately buy a new 15 MBA and turn my present intel computer into a dedicated Windows machine for whatever I can't run on an Apple.
 
What's more is that increasing the specs without significantly raising the price will mean more sales. And customers like me that can't justify spending $400 more on upgrades nor settle on the bargain bin 8 GB RAM and 256 GB storage... I'd immediately buy a new 15 MBA and turn my present intel computer into a dedicated Windows machine for whatever I can't run on an Apple.

Through their bizarre decision to malevolently mix base specs and colour options, they've made the purchasing choice untenable for a lot of buyers. If you want a 16GB MacBook Pro in Space Gray, there's no path to satisfaction that doesn't involve paying the same price for the inferior product :rolleyes:
 
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