I'm not sure what about Google Now is innovation either?
Didn't Google just add basic features to Google Now like reminders and setting alarms THIS YEAR?
So it takes what you search for in Google and compiles a list of things you might be interested in (I say MIGHT be because Google Now kept thinking the Tigers were my favorite baseball team.....told it 3 times NO, yet I still get the Tigers' scores popping up.....).
So it reads your Gmails and pulls out tracking info? Same with travel itinerary. None of this is innovative.
And as far as the traffic thing goes - iOS's 'Today' actually knows the route I take to work and uses it as the basis for the time estimate (I don't use the highway for most of my drive), whereas Google Now gives me the same route every morning (despite the fact I don't take this route)- which would likely be the fastest if not for traffic. It also intelligently shows this information based on when I generally leave home and work. Right now, it doesn't give me any information about my commute - but come 4:30, I'll see the current time estimate based on the route I use.
Google Now's notification card for commute time seems to pop up randomly - or maybe I just notice it at random times because I never dismissed it.
I have to say - Google Now is cool, but I'd hardly call it innovative. Passbook, today and Siri - via push notifications - do a much better job overall IMO. Then again, I guess this is just my opinion.
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I think people honestly have no clue what the word Innovation means, it's almost as bad as Irony.
SO true.....