Without a doubt
The average user could care less what the new phones have
If they are used to iPhones they will continue to use iPhones it doesn’t matter what the new Samsung has feature wise.
My mum is still on the iPhone 6s and will only buy an iPhone but won’t pay the prices for new flagships as she thinks it’s mad as she only pays £30 a month for hers..and won’t even pay £50 a month.
So yes while it’s great to see what Samsung and google are doing to compete feature wise sales show that people will buy what they are used to not what people on here will buy
I understand that perspective. Many people are tied into devices because of the OS. However, cost is also another concern because it could mean the difference between a modern device vs using an aging one that isn't up to snuff. Imagine trying to use an iPhone 4s for a few years after the 5 came out? No LTE. If I used a 6S right now, no water resistance or dual stereo speakers for instance. Plus the Apple battery replacement program would actually apply to me.
If any of my Canadian family members want to buy the iPhone X, they must pay $1319 CAD + taxes to get the device outright. Assuming a 13% sales tax, that's $1,490.47. I wouldn't pay almost $1500 CAD for a smartphone.
Here are few alternatives people could seek (13% tax, CAD pricing):
Pixel 2 - $899 CAD pre-tax (64gb) -> $1,015.87 CAD
Galaxy S9 - $959.99 CAD -> $1,084.79 CAD
OnePlus 5T - $659 CAD -> $744.67 CAD
The iPhone X doesn't do enough to make a difference worth it, at least for me. Others may feel the same exact way too?
I could buy 2 OnePlus 5Ts at the price of a regular iPhone X. That's insane to think. Early 2017 models, like the S8/LG G6/OnePlus 5/HTC U11, seem like better alternatives too.
I think I would go with the Pixel 2 in Canada if I had to use one device for many years because you get the AMOLED screen, a two + year warranty, one of the best cameras on the market, high specs, and it can work with many other peripherals. No need to pay that Apple tax for the Apple Watch either. Android Wear would integrate just fine.