Lots of pretty dumb comments about this being a 'meh' update, no difference from the M2 (except of course all the differences), complaints about comparisons to the Intel generation (which will be their prime source of upgrade customers)...
WTF got up everybody's backsides today? Do you expect monumental changes every 12 months? Do you not read the specs before complaining about the specs?
Most buyers of the M3 Air are going to be Intel MacBook owners - not M1 or M2 Air owners. I don't know who people thinks is out there buying a new laptop every 2-3 years, but it's not 90% of Apple's laptop customers.