I wear hearing aids. Some experience, do you? Two options for hiding hearing aids, one behind the ear. Can be major pain if you wear any type of glasses including sunglasses. Not to mention getting them on and off. Airpods easy on off. Or hide in plain sight, Airpods. Who would know what is going on with Airpods, maybe just music. Apple already beats the competition with the loud noise feature. Apple uses the audiogram and adjust almost all hearing aids with all the current functions. Different modes sound level's and here is a huge win today, uses control panel to do it all. No need for the crappy hearing aid apps. Another aspect, adjusts the music from the iPhone to the same audiogram for high quality adjusted music. No current hearing aid can match the sound quality. The above, not all of the current features with hearing in Apple software. Imagine IOS 18.1. Did I mention one tenth the costs.I don't think so, first iPhone required, second major selling point of new generation of hearing aids are how small and invisible they are, the opposite of AirPods. Plus we don't know how good they will function yet, say in a crowed public space..
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