Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple's Hardware Engineering Group Faces Restructuring as iPhone Product Design VP Departs
- Thread starter MacRumors
- Start date
- Sort by reaction score
Agree. Apple needs a refresh on its whole design team. They’ve never recovered from the departure of Jonny Ive. Apple needs a bold and innovative designer to lead the way towards a new design language for all of Apple’s stale products.
Last edited:
Samsung takes some big swings every year.
That said, the notion that the phone (actually palmtop computer) market is beyond innovation or radical change is not really accurate. There are many innovative design directions these devices could take. A rounded rectangle slab is just what the industry has agreed upon right now… primarily because Apple is no longer a design leader in the phone/tech space. Apple has been recycling Jobs era designs for the last 14 years. That’s why the industry is stagnant design wise.
My guess would be that Supply Chain runs the company…
There's sure a lot of people saying funny/silly things about iPhone. Yet Apple continues to manufacture and sell 600,000+ iPhones per day (on the average) every day of the year.
Apple... still doomed.
Apple... still doomed.
he was probably bored to death and no longer wanted to develop the same product every year … Think we will see him at a startup creating new and awesome products.
Resign? Because he been responsible for an astronomical increase in Apple's value? You may think he deserves a break, but I want to see what else he can achieve with more Apple products, like the Apple Watch, M series devices and Vision Pro
The iPhone 15 Pro is the first iPhone I couldn’t bring myself to buy because it looks worse than the iPhone I have (iPhone 12 Pro Max).
The titanium works on the Apple Watch Ultra. On an iPhone it looks cheap. It’s a real step down aesthetically from the stainless steel chrome.
Jony Ive is missed. Apple needs to find and hire the next Dieter Rams. Steve Jobs found his and understood the critical importance of good design to Apple’s DNA. Tim Cook has yet to find his.
The titanium works on the Apple Watch Ultra. On an iPhone it looks cheap. It’s a real step down aesthetically from the stainless steel chrome.
Jony Ive is missed. Apple needs to find and hire the next Dieter Rams. Steve Jobs found his and understood the critical importance of good design to Apple’s DNA. Tim Cook has yet to find his.
I thought bean counters ran the company. Its hard to keep track of who is to blame at Apple.
Last edited:
We need this kind of innovation to fight against the rounded rectangle slab phones.
Hugely needed!
Direction of iPhone to continue to JUST be that, a phone desperately needs a change and focused direction. Also yo stop relying on ATV for projection its really sad and pathetic.
They still fall easily out of the ears though.
30 Futuristic Phones We Wish Were Real
Discover 30 futuristic phone concepts that we wish were real. Get inspired by these innovative designs and imagine the possibilities.
www.hongkiat.com
It’s a simple matter of imagination. If anyone thinks that the fixed size, rounded rectangular slab is going to be the form factor for all future phones because there just isn’t any logical alternative they’re simply wrong.
Literally no one has said “Apple is doomed” or suggested that iPhone sales are suddenly going to stop. What people have said is that Apple appears to be suffering from a noticeable lack of advancement in regard to industrial design and that a shakeup of leadership in that department might not be a bad thing.
I’ve been saying this same thing for a long time. Apple needs a top flight designer on their executive team. A visionary who who has synergy with the engineering side of things and the CEO. Tim appears to be good at hiring effective managers but seems to have no passion whatsoever for design.
And so far no-one has been able to articulate what such an advancement would be - especially for iPhone. It's just another form of, "Wah... Apple doesn't innovate anymore. Wah..." Which has been the reflexive go-to chant here for at least 20 years.
As long as Apple is manufacturing and selling 600,000+ iPhones per day, there's nothing to worry about. High level staff changes have been occuring at Apple for close to the last four decades.
To which people will reflexively reply with, "The past doesn't predict the future." Another crowd-pleaser going back a couple decades.
With respect to iPhone, I'm super stoked with my 15 PM. An outstanding device. And am enjoying using the Blackmagic Camera app for making videos to an attached SSD or SD card.
I upgraded from the iPhone 12 Pro (not max) to the iPhone 15 Pro, and it’s better in every conceivable way.
What you mean not great? Ever since Jony Ive left, Apple has been releasing the same phone every year. And if there were changes made, it was stolen from Jony Ive his previous designs (such as rounded edges).
Nothing will be missed because the design team did literally nothing.