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There is new functionality that I like but I do agree that the design is ugly. I would like to be able to get rid of that gray. It's really depressing to me. If I could change the color scheme I'd be happy
 
Imagine if Apple actually had talented UI designers?

I bet they are still doing this stuff in photoshop and not sketch! :D

Give me dark notifications please now and thank you.

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It's very... Google. The cards. It does look fresh and new though and I like it.
To be honest its google-ish but worse and executed badly, google just started usingnpadding and making it more clean andni absolutely love the material design on my nexus 5x android N but apple just escaleted i think, imessaging doesnt look clean anymore and everything on the left on the screen in horizontal mode on the ipads makes everything look worse, the quick settings menu in horizontak mode is just a whole other story, omg they screwed up there, by showing one side of the other settings tab. Also i cant type normally because a bug put my keyboard in the middelmof the scree. Yes im a android fan but i do not hate ios at all, and i have to use it for school but i think apple screwed up their design this year they just should add the padding. Honestly it lookes like they are trying to give a bigger screen design on a small screen... Cmon apple, get your **** togheter...
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Imagine if Apple actually had talented UI designers?

I bet they are still doing this stuff in photoshop and not sketch! :D

Give me dark notifications please now and thank you.

full_size_-_comparison.png
This is just waaaay too busy, apple plz get back the clean design you were famous for..
 
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This is just waaaay too busy, apple plz get back the clean design you were famous for..

You can edit that screen to make it cleaner, the siri app suggestions is something I find pointless.

There are things that could be cleaner such as all the instructions on how to do things, for example on the lock screen it tells you what to do to unlock your phone, is there a option to remove this stuff.
 
This is so
Imagine if Apple actually had talented UI designers?

I bet they are still doing this stuff in photoshop and not sketch! :D

Give me dark notifications please now and thank you.

full_size_-_comparison.png
I Love Apple but they really need to hire someone to come and overhaul the UI.

Jony Ive has not the slightest idea of UI or creating one. I know he is untouchable these days but someone needs to fix this and i really respect Jony Ive and his hardware designs.

All this white in iOS 10 is just awful. They ruined the music app by not allowing the background to reflect album artwork and just throw white and pink on everything. (Not to mention jumbo font)
 
It's ugly, and more annoyingly, it's not visually effective. The bulky, semi-opaque white bubbles make it harder to differentiate notifications at a glance. On IOS 9 You could recognise a message from an email notification from the other side of a desk (or when glancing very briefly when on the move, or in bright conditions out-doors, or trying to be discreet, or when engaged in another activity - there are SO many real-world circumstances where visual clarity is useful).

On IOS 9 You had the most important information displayed in a logical hierarchy of visual weight: Coloured app icon, contact name (in the case of messages/mail) and this in bright text, framed by subtle darkened lines and bars, in good relief from the background, which was also dimmed.

Honestly how can these fat white bubbles be seen as an improvement? Despite fairly regular quibbles, I hardly ever feel the need to add to the constant roar of Apple criticism online. This, however, is the first time in a while I've been shocked by such an obvious backwards step in design language.
 
I think the new widget screen design looks way better than iOS 9. I almost never viewed my widgets in iOS 9, but I find myself using them all the time now, and frankly it's because it's a fresh, modern looking design to my eye. Maybe I'll get bored with it eventually, but right now I think it's a huge improvement. And the built-in Apple "Up Next" widget may be the single most useful feature on my phone. I have multiple meetings and reminders to attend to on a daily basis, and this one widget has made it so much easier for me to stay on top of things.
 
I know this is a horrendously 1st World Problem, but I utterly detest iOS 10. In fact rather than upgrading to an iPhone 7, I'll save some money and get a like new 6s just to get iOS 9 back (for a while). And a confession: I actually priced out Lumia phones today because I can see myself using Windows 10 mobile and liking it more than iOS 10.

The unlocking is a disaster, the notifications waste way, way too much space with padding and margins, the card layout is ugly, Photos is hideous, and Music is an absolute disaster for usability. Where's my list view? Where's "Tap To Play All Songs" under Artist view? Why do I get some notifications by swiping down, and others by swiping right? Widgets, you say? Give me a damn choice; I hate widgets and I've never used them.

On top of that, the design choices make me wonder if Jony Ive isn't out of his depth being in charge of the whole shebang these days. There's much less refinement in the actual design of headlines and typography, which is tremendously surprising coming from Apple. The centered text on the lock screen but right-justification after your swipe, and left-aligned on the iPad but right after swiping is a joke. Going from thin text to bold is also confusing and ugly. The dual-control center cards are a mess that waste a lot of space as well. The crudeness of 10 makes it brutally clear Apple is no longer connected with Steve Jobs.

No joking - As a designer myself having experience for almost 20 years now, I've seen college projects that have more refined design cohesion than iOS 10.

Despite fairly regular quibbles, I hardly ever feel the need to add to the constant roar of Apple criticism online. This, however, is the first time in a while I've been shocked by such an obvious backwards step in design language.

It's a first for me as well. I've had minor annoyances, very minor, but largely loved every single Apple product I've ever touched. Even the pointless Watch, while I played around with it, I liked it. iOS 10 is the first thing I've ever had from Apple that I actually detest.

I'll likely still buy iPhones because I know the company will take care of me when it comes to support, and I know the app ecosystem and the quality of the hardware, and I'm not the sort to stupidly cut off my nose to spite my face. But the choices they made in the design here are..... juvenile. And that's a considerable compliment.
 
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It's ugly, and more annoyingly, it's not visually effective. The bulky, semi-opaque white bubbles make it harder to differentiate notifications at a glance. On IOS 9 You could recognise a message from an email notification from the other side of a desk (or when glancing very briefly when on the move, or in bright conditions out-doors, or trying to be discreet, or when engaged in another activity - there are SO many real-world circumstances where visual clarity is useful).

On IOS 9 You had the most important information displayed in a logical hierarchy of visual weight: Coloured app icon, contact name (in the case of messages/mail) and this in bright text, framed by subtle darkened lines and bars, in good relief from the background, which was also dimmed.

Honestly how can these fat white bubbles be seen as an improvement? Despite fairly regular quibbles, I hardly ever feel the need to add to the constant roar of Apple criticism online. This, however, is the first time in a while I've been shocked by such an obvious backwards step in design language.

Agree with everything said here. All the notifications look the same now, which is terrible.
 
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I think it was a design choice made to better accommodate 3D Touch animations....

However the color could be better.. let's hope for a dark mode in iOS 11.
 
It seems like every time they release new software, they break something that worked perfectly before, and then they never fix it.
Apple chooses to live in the current and future, not past. And they believe they need to keep their load in a constant value to keep their company moving fast as always.
My guess.
Let's talk about the Notification Center on the iPad. Such a huge waste of space that I thought Apple already very proudly fixed before?
Don't remind me that horrible and poorly implemented today view on iPad. I saw it two days ago and...
$@&@-&&@
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How can you stop the update keep coming with pop ups ?
Download and install tvOS profile to prevent software update from running.
 
I helped someone navigate the new music app on an iPhone5, I hadn't seen iOS10 in the flesh... OMG that font is still way too big everything is truncated.

Their main confusion was when searching apple music, no one ever seems to register (red/white) Apple Music/My Music button as a button. This is "text as a button" failure.

They simple couldn't see it and thought the update had killed the app or functionality... It's virtually invisible from a UI point of view. That doesn't appear to have changed between versions. This is like when someone get their lips done with plastic surgery and they are out of proportion with the rest of the face. You can't help staring at the lips and it distracts you from the other features! o_O
 
Agreed notifications look terrible, it's a big step backward in my mind. They are too big, chunky, difficult to read, ghostly, blocky, horrible space optimization. Can't believe this is what passes.
Did you feel the same way about notifications on macOS and watchOS? I think Apple's really just going for consistency across their platforms
 
Did you feel the same way about notifications on macOS and watchOS? I think Apple's really just going for consistency across their platforms
I don't mind them as much on macOS, but it's a totally different platform and experience than a phone screen. I don't use watchOS.
 
I don't mind them as much on macOS, but it's a totally different platform and experience than a phone screen. I don't use watchOS.
Well, yeah, macOS is a different experience compared to iOS. But I wouldn't say totally different. And while I agree with you that the new iOS notifications make worse use of space than before, I think the simplicity in the idea that translucent white blocks signify notifications - whether they be on your wrist, on your phone, your tablet or desktop - makes up for this.
 
Today I realised something. I realised why the transparent effect has been leading the UI design look for a while now. The iPhone 8 is going to be a glass body right? Glass edge to edge screen, as whole piece experience. No sense of edges, screws, ports... ;)

I think they're trying to create a seamless sense of both the physical device and the GUI. It makes sense now. All these design choices, are pointing to the iPhone 8. Their flagship device now commands the design lead.
 
Well, yeah, macOS is a different experience compared to iOS. But I wouldn't say totally different. And while I agree with you that the new iOS notifications make worse use of space than before, I think the simplicity in the idea that translucent white blocks signify notifications - whether they be on your wrist, on your phone, your tablet or desktop - makes up for this.
But that's the thing, they are not transparent/translucent like in iOS9. They are opaque. And that makes the readability very difficult (IMO), there's very little contrast to read the text or recognize what I'm looking at quickly.
 
But that's the thing, they are not transparent/translucent like in iOS9. They are opaque. And that makes the readability very difficult (IMO), there's very little contrast to read the text or recognize what I'm looking at quickly.

The opacity reminds of how iOS 9 looked on my 4s when I turned on Reduce Transparency.
I agree they are harder to read in general and much less effective at a glance than iOS 9 notifications.
Big step up.
 
I wish the Control Center had the same degree of transparency as the Notification Center, Not a biggie, but it would be nice.
 
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