I read stuff like this, and I think to myself effectively, Apple has become Steve Job's own Willy Wonka Chocolate Factory, nobody goes in, nobody comes out, nobody knows who works for them. That picture of Steve Jobs in the top hat makes me think of Willy Wonka anyhow.
I understand secrecy is a big thing for Apple but what does it achieve other then just rabid fans? We know its gonna be a MBA, but even till the end they won't admit it. We all knew the spec's and what a Xbox 360 or ps3 looked like before it shipped it didn't make the demand anymore or any less. Could M$ just not tell people when the Xbox720 comes out and just spring it on us one day. There would be epic chaos.