I think a payment plan can be an enticement to someone to extend themselves financially for 2 years. It is easy to get caught up in the hype that comes along with every new iPhone release and logic for alot of folks goes out the window. A $1000+ new phone seems fine at $50/mo.
"Yeah, I can handle an extra $50 a month added onto my bill no problem". They see the "now" picture and not the much "bigger" picture that is the long term reality. 24 Months of extra payments is alot and seems to last forever, long after that "new phone" smell wears off, and those who trade in after a year or so just continually lose money in a seemingly never ending cycle. But being in constant debt seems to be an acceptable thing these days. Car and mortgage debt can be a neccessary evil but always having the latest phone is definitely not. Just my 2 cents
"Yeah, I can handle an extra $50 a month added onto my bill no problem". They see the "now" picture and not the much "bigger" picture that is the long term reality. 24 Months of extra payments is alot and seems to last forever, long after that "new phone" smell wears off, and those who trade in after a year or so just continually lose money in a seemingly never ending cycle. But being in constant debt seems to be an acceptable thing these days. Car and mortgage debt can be a neccessary evil but always having the latest phone is definitely not. Just my 2 cents