Sony SZ series: 12.5x9.5, 1.3", 3.5lbs, $1500-$3000It may be light but it's NOT an ultraportable and does not compete directly with the offerings from Sony, Toshiba or any other provider of an ultraportable.
Sony TZ series: 11x8, 1.2", 2.7lbs, $1749-$2400
Take your pick of other products if you'd like, but I'm going to go ahead and take Sony's word over yours about which of their products is an ultraportable.
MBA: 13x9, average ~0.5", 3lbs, $1799
It is not. A 15" MBP doesn't teeter on a tray table, even when I'm in the economy cabin. This certainly doesn't. It's 13" by 9".Firstly, it's footprint is HUGE. Apple was able to make it so thin because they could array the components on a generously sized motherboard. The MBA is still going to teeter on your airline tray table.
Strangely enough, Sony defines them as notebooks under 4 pounds, and offers them with 13" displays as well. CNet and PC Magazine review categories track with this (check their websites). Have a source for your definition?Real, honest-to-God UP's start at 12 inch screens with a trimmed bezel down to ten inch screens. True UP's weigh 2 pounds or less (frequently only 1.5 pound).
They do not. That is an absolute fabrication of pricing. Back it up with numbers. It is also specious to claim that C2D processors aren't used in the segment--both the SZ and TZ (the poster children for this audience) use them.True ultraportables employ much more expensive ultra low voltage (ULV) cpu's that are hand picked from each production bin. They frequently cost 50% to twice as much as Standard low voltage CPU's several clocks higher in speed.
Really? iPod and iPhone batteries are underestimated according to nearly every review, and I get exactly what's advertised out of my MBP without any weird settings (other than turning Bluetooth off).If past performance is any indication, the actual battery life of the MBA is not much more than 3.5 to 4 hours as Apple ALWAYS overstates battery.
Doubtful. If you can be Versace and have a higher market cap and more cash profit than Wal-Mart, you'd be an idiot not to.I'm sure a lot of companies wish they could be Versace, Mercedes, Bang and Olafson, or any number of other high end but restricted market segments. I'll wager many more would rather be an IMB, Microsoft, Exxon, Wal-Mart or Consolidated Foods.
Apple is within 0.2% of Toshiba. Is Toshiba a niche player, too? Are Acer and Lenovo niche players (both under 8% global market share)? The number one vendor only has an 18.5% share. That's four of the top six, right there.The problem with niche markets is that they appeal to only small, and in Apple's case, vanishingly small segments of the overall relative market.
Check. Rest easy. They've never had a greater commercial appeal or a greater market share in the past two decades.I feel much better if Apple got back to the business of building computers with broad commercial appeal with an intent to be a major supplier in addition to being a major designer.
Yes, it is. The MBA has half the volume of the MacBook. Half. The optical drive doesn't even occupy 25% of the MacBook's volume, so the volume reductions are quite a bit more substantial than "gutting" an existing product.I agree that if you make things small, this is cutting edge.
But to gut a macbook pro and hammer it thinner isnt a feat.
As someone with that kind of experience, you should see the folly of suggesting it as a primary computer for anyone in such a position. It is not a desktop replacement. It is suitable as a primary machine for typical users, students, and most professionals...the vast majority of customers. That's not to say that this is marketed for said vast majority, but merely that it more than meets their horsepower needs.As for 3D. 10+ years as a former art director in media and as a producer & director for video and new media, I can say if this is the only computer you have you will kill yourself trying to work with it.
You clearly lack an appreciation for how difficult even a 10% volume reduction is on a machine like a MacBook (already one of the slimmest), let alone 50%.Again, when you strip out so many features it would be sad if apple couldnt make it that thin...really its a joke.
Obviously, such a reduction isn't worth the price. You've made as much clear...but until you find a cheaper one packing as much in the same volume, you've no leg to stand on.