I can't remember exactly where I pulled the data from but just google Android Market Share or Ios market share and it should be some of the first few options that come up. There is nothing that specifically says the Kindle Fire is eating away at the IOS numbers, but there is data to support that the IOS is losing ground to the Android platform overall. Like I said earlier howeever, 80%+ traffic from tablet devices is done from the Apple Ipad however, and in 2nd place is the Kindle Fire HD with around 10%+ of traffic
The Kindle Fire HD is the top selling Android Tablet, as a result it controls over half of the market for Android tablets in the US. This is not my opinion, these are facts.
Amazon doesn't release official numbers as to how many have been sold, but I think with the 8.9 it's easy to see they are trying to compete with the ipad market.
The ipad does offer all sorts of ways to consume media, such as Netflix or Ibooks, but it doesn't mean that it is the best way to consume that media.
Amazon Prime allows you stream millions of television shows, books, movies, all for free at any time. To my knowledge, Apple does not offer a service like this, now it is true that you can just download the Amazon app to be able to watch these videos and books, but why on earth would you buy a 500 dollar tablet to do what you can do on a 200 dollar tablet? Now, the ipad offers other options as well as just amazon prime, and people will probably use those as well, that's one of the benefits why the ipad costs 500 and the Kindle Fire HD costs 200, but again if you are just wanting to consume media, it's pretty hard to beat what the Kindle Fire offers and Apple doesn't.
Everything you can do on a Kindle Fire, you can on an iPad, including streaming millions of tv shows, books, movies, all for free at anytime, using the same Amazon Prime through the various Amazon apps in the appstore. Many reviewers even agree that reading books on the Kindle App on an iPad is better than using a Kindle Fire.
The reason someone would pay $500 for a tablet isntead of $200 for a tablet is what I said in the original post. Apple's recent success is an indication that people are willing to pay a premium for all the smoothness of iOS, snappiness of the UI, and the customer support of Apple; specs don't matter. Any tablet that can run a Netflix app can stream a movie, but the user experience is what sets one apart from the other, and people will pay for more for a good user experience.
I don't think we really disagree here all that much. I'm not denying that the Kindle Fire is selling well; the whole tablet market is growing pretty fast in general.
My point is that the Kindle Fire is mostly taking away sales from other Android tablets, not from the iPad. One Android tablet competing with another Android tablet. iPad market share has been steady and strong, and isn't budging in any meaningful way. What were Xoom buyers before are now Kindle Fire buyers. Sure, some people may have walked into a Best Buy hoping to buy an iPad and walked out with a Kindle Fire instead, but they are few and are probably the ones giving it 1-star reviews on Amazon (seriously, go read the 1-star reviews, they're mostly from people who thought it was an iPad equivalent).
And I'm sorry, but it's incredibly ignorant to state that 95% of sideloaded content is stuff android users have pirated, and just drags down your argument that you are trying to make.
Is it ignorant? I have asked in various forums and researched online to come up with a list of where people get content to manually sideload (I define manually sideloading as anything that isn't loaded with the use of an app). I came up with a pretty thorough list, from memory most of it is:
- public domain books, movies and music from archive.org
- fan fiction
- manga (apperently it's pretty much impossible to get these any other way)
- home videos
- indie music and movies (it's got to be super fringe to not be on youtube, vimeo, soundcloud, or equivaent)
- beta software for testing
- pre-production movies/music for screening
- porn (the backbone of the internet)
- pirated movies, music, books, etc.
Lacking any official NPD research into this area, I am willing to bet that pirated media and porn are the most often used in this list. Public domain stuff is probably second. The rest is probably negligible, as they are incredibly niche. I'm actually pretty certain of that. It's not ignorant because I have legitimately done lots of research on this (my forthcoming paper on criminal copyright infringement will be published in 2014 in a legal journal, I can email you the citation when it's published, or a draft of it if you like).
So I ask you, please, where else does one get legitimately obtained media to sideload? I want to know.
Some legit music stores like amazon will give you the .mp3 to download, but it would be easier to just stream them through Amazon's app. I couldn't find a single legitimate place to download a major movie or tv show file whole, as a file to sideload that is; only pirated ones. Even the "digital copy" that comes with some DVDs or BluRays is just a code to download from an app or service. Even self-published indie authors are now publishing on Kindle or iBooks.
Also keep in mind that some sideloading not in the above list is a legal grey area: DVD rips and international movies that aren't streamable anywhere. I was tempted to include fanfiction here too, but decided not to because it's so harmless. These things are technically a violation of copyright, but everyone does it and practically no one is ever cought or sued for it. It's not quite legitimate; but it's also not quite piracy either.
So... maybe not 95% is pirated, but 80% or more for sure. This is to say, very few non-advanced users sideload at all - so it's 90% of a very few people.