Close-focus/macro focus is a mechanical capability of the lens focusing system. In the days of 35mm photography there weren't a lot of lenses built with true macro-focus capability - a lens that could focus to a few inches rather than the more typical 1.5 feet/half-meter of most lenses of that day just wasn't in heavy demand. It adds complexity and cost to the lens design, so rather than build it into every lens, manufacturers limited it to specialty lenses (I loved my 55mm Micro-Nikkor).
Camera test: iPhone 12 vs. 12 Pro vs. 11 Pro
The next pair in this camera comparison is the new iPhone 12 Pro and the old iPhone 11 Pro (Max). So, hewww.gsmarena.com
Was the 12 Pro even better than previous year? Some don’t think so and for sure not worth the money.
Truth be told software enhancements are used most of the time for the better photos but they can’t help macro photos…hence raw they suck. Maybe Apple will fix this as the price gets to $2K.
Most photographers do not need true macro focus capability, so even today, camera makers are going to balance the demand for that capability with the cost of delivering it. If the number of users desiring the feature doesn't justify the cost that it adds to every unit sold, the money is more likely to be spent on features that will excite/entice more customers.
