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I would love to bin off WhatsApp, just like I have with every other Facebook product, but sadly it's just not feasible in the UK. No one uses iMessage, even though I'd say at least 75% of my friends and family, if not more, use iPhone.

It feels genuinely strange to go into Messages.app on my phone. All the threads in there are delivery notifications or two-step verification messages.

Ha, mine is exactly the same

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As long as iMessage isn’t released on Android it won’t gain market share outside of the US.

and honestly i don’t get why Apple thinks they can sell more iphones that way

Well said. It should be handled just like Apple Music.
 
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Privacy issues aside WhatsApp is a much richer (IMO) experience than iMessage. It feels more customisable with different chat backgrounds rather than sterile white, replying to individual messages is much slicker than in iMessage (just swipe and type), group chats give participants different colours to help distinguish them, voice notes are much easier to record and send…

Rightly or wrongly I think a lot of people value that kind of stuff over the privacy concerns.
 
I know this topic has been beaten to death but I'm amazed how iMessage can be so popular in North America and Australia and yet be non existent in Europe.

How did the divide happen?
If I may speculate, based on how things looked to me in Europe:

The first iPhones were interesting, but US-centric in their reliance on wifi and 2G, which was perceived as outdated compared to what Europeans were used to with their Nokias and Sony-Ericssons. The speed only really caught up two years later with the 3GS, and by that time Android had already entered the market in full force. A bit of nationalist pride/resistance may also have been a factor. Overall this meant that the iPhone never got the critical mass it had in the US.

Of course, neither iMessage nor WhatsApp existed yet. But WhatsApp came first and quickly supported all major mobile platforms, so it was readily adopted in the mixed European market. By the time iMessage appeared in 2011 it was largely pointless in Europe.

And I think this continues to this day. The iPhone's ability to use iMessage is far less valuable in Europe (despite EU iPhone-prices being substantially higher than in the US), so there is little "need" to get an iPhone over an Android.
 
Here, in India, iMessage is definitely not popular. Everyone uses WhatsApp
 
Actually the more I think about it in the US, for the most part we don’t say we use this or that messaging platform. For those of us that have iPhones we just use the baked in messaging app and that happens to be iMessage. Even if we message those with Androids we don’t really think about the messaging platform. We just text and message.
This, exactly this. I generally use the built in message app on my iPhone and don't care whether it goes via iMessage or sms.

I'm in the UK.
 
iPhone has a 20 percent share in the global smartphone market. If Android dominates the market than it's hard to consider iMessage to be "popular". Having lived in both Europe and Asia for the last 10 years I hardly know anyone using iMessage. 90% of my friends/coworkers from Europe use Android phones. In Japan Apple has almost half of smartphone market - even so, most people use LINE app for communication.
 
Well I can’t speak for the whole of the UK, but everyone I know, including me, uses either Facebook or WhatsApp for messaging. I was amazed to hear on a podcast that virtuall no one uses WhatsApp in the USA
Actually thinking about it, I do use iMessage more than I first thought. I always use it for messages between me and my wife and theres a few friends and relatives I occasionally use iMessage with, but for group chats it’s WhatsApp.
 
I think the last data confirmed there are 2bn WhatsApp users globally and 1.3bn iMessage. I can see why WhatsApp is so popular in my part of the world and coincidentally in this thread too.
 
I think the last data confirmed there are 2bn WhatsApp users globally and 1.3bn iMessage. I can see why WhatsApp is so popular in my part of the world and coincidentally in this thread too.
It'd be interesting to know if those 1.3bn iMessage users are just comprised of everyone who owns an iPhone and has occasionally sent a iMessage or if that's active users?
 
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USA here, everyone I know uses iMessage except a handful of my contacts which I just SMS through iMessage. A few of my friends use Signal but not many..
 
Here in Montreal, in my friends bubble, everyone uses messenger from Facebook. We use iMessage really occasionally… I wonder if it’s because most people have Android phones or just use it because that always had since the launch of Facebook 🤔
No WhatsApp here 😅😅😅
Yeah but then you have to have Facebook. Eew.
 
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People in Europe mainly use WhatsApp basically because they were first to the party and people don't care enough about privacy. There are better apps now (Signal, Telegram)[…]
It’s a common misconception that Telegram is somehow ‘safer’ than WhatsApp. WhatsApp has end-to-end encryption by default, Telegram does not. Signal is of course the best one (for the paranoid ones 😉).
 
I’m Croatian, living in Spain. In both Croatia and Spain basically everyone uses WhatsApp, regardless of having an iPhone or not. I’d say the main reason is that there are many Android users (most of my friends are!), and carriers are still very often charging for the SMS, so people don’t want to pay for a classic SMS if they could send a message for free on apps like WhatsApp.
I occasionally use iMessage with my husband, but we still use WhatsApp more than 95% of the time.
 
After reading the first page, I find it interesting the users mentioned their friends use Facebook Messenger and not WhatsApp in Canada.
I'm in Canada and WhatsApp is the main messaging app with only one friend owning an iPhone, and we communicate via WhatsApp or SMS.

So to answer the OP's question, iMessage is not popular amongst my circle, because 9/10 friends own an Android device.
 
I am Chinese. I exclusively using WeChat for communicating with Chinese. Occasionally using iMessage for others if they have iPhone and text message for anything else.
 
Another Canadian here ( out west ) and going through my contact list, I talk to 3 people on iMessage ( 2 family members in Edmonton and a friend in Minnesota, about 20 friends on crackbook messenger, and everyone else is WA especially work related and people I know outside of Canada/US.
 
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Extremely popular in Ontario Canada. I believe I only sent out a total of 38 text messages (SMS) in the last month, everything else iMessage or FB Messenger.
 
Seems to me that's exactly the case here in Australia.

iPhone is heavily ingrained in the population, along with Samsung, not a real lot of penetration elsewhere.
It was 50:50 for me (when I used to live in oz).

According to this site, iOS has about 45% of the market:
 
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