Much of the blame for the “iPad as laptop replacement” mental model can be laid at Apple’s feet. When I bought my first iPad (iPad 2) I saw it merely as Steve Jobs described it: a middle ground device between an iPhone and a Mac. It was only when Apple released the iPad Pro and Tim Cook was running around giving interviews asking “Why would you ever buy a PC?” that I began to think this could be a thinner, lighter MacBook Pro. Lots of people were fired-up by this idea but were disillusioned when Apple did not cross that final bridge by releasing pro Mac apps for the iPad Pro as was rumored for last year’s WWDC.That’s fair. It’s just that there’s something of a Venn Diagram of things an iPad can do and things a MacBook can do, and there’s a pretty big overlapping area. I’d even argue that the section of the diagram of things an iPad can do that a MacBook can’t is larger than the section of the diagram of things a MacBook can do that an iPad can’t, especially if you add the qualifiers “easily” and “while maintaining portability”. For example, you could attach a graphics tablet to a MacBook Pro, but you’ve just added a lot of weight and bulk to your bag. With an iPad, you just need the Apple Pencil.
That splash of cold water awakened us to the hard reality that Apple always intended for iPads to be complimentary to Macs, and that you should buy both. The recent M1 Pro and M1 Max MBPs to me have reduced the overlap section the hypothetical Venn Diagram. These laptops have far more power and (surprisingly) better battery life than iPad Pros, which ironically have reached MacBook Pro price levels.
Given the above, perhaps it’s the dedicated iOS aficionado (example: Podcaster Frederico Vittici) who Apple is aiming at with its top-end iPad Pros. For this customer, the IPP isn’t a replacement for a MacBook because he/she wasn’t interested in buying one to begin with.