If phones with folding displays mature fast enough, before Apple barely gets their feet wet, then Apple would lose a ton of users.
No they won’t. First, this type of device is years away from being mature. The average customer won’t spend twice as much on a device that’s bound to have tons of usability issues with a plastic display. Second, there has been zero ground swell from customer for this type of device. These OEMs aren’t solving an existing problem, they’re playing with new form factors because they now have technology (flexible OLED) that can do it. They’re doing it because they can, not because the market demands it. And do you seriously think Apple isn’t experimenting with flexible/foldable displays, and hasn’t been for years?
Samsung, Huawei, and others like to experiment with these new implementation out in public view while Apple does it behind close doors.
Let’s look back at statements likely uttered by many over the past few years...
‘If Apple doesn’t adopt larger displays fast enough, they’ll lose a ton of customers...’
‘If Apple doesn’t adopt OLED displays soon enough, they’ll lose a lot of customers...’
‘If Apple gets rid of the headphone jack, they’ll lost a lot of customers...’
See the pattern?
And I’m in no way disqualifying foldable tech as inconsequential..I’m genuinely surprised how much better these first efforts are vs. what I expected. I’m excited by the possibilities to come over the next few years. But let’s be realistic here...these are tech nerds wet dreams at this point, nothing more.