If that's all you're basing your situation on, then you have little understanding of reality. Just because Steve says "go" doesn't mean it's going to suddenly be profitable. Check out the Lisa or the hockey puck mouse. Not very good products for their time.
Look at what Apple offers: hardware and software. Every company focuses on a core set of products.
Take a look at what Jobs and Cook stated yesterday. They are looking for acquisitions, not building from the ground up:
Where do you see a telecommunications business fitting into that portfolio? What do you think will happen to the stock price if Apple announced this? I would venture to say the stakeholders would not be happy in the least as there's too much risk for too little return in profit. Take a look at other wireless providers; they are charging less and less all the time.