Thanks for the recommendations on the way I post, but I'll continue writing as I like, and please feel free to write things in the way you like also
You must accept that Apple is a VERY small player in the UK with computing goods. It's doing ok with phones that people buy for little on a 2 year contract, but you go look in a computer store.
Rows and rows of windows Laptops and still some desktops, people buzzing all around, buying things, and a tiny stand on the end with Apple on it.
I've no doubt, it will sell well to some, but I am speaking off MASS market.
The Nexus 7 and Hudl2 and windows £299 laptop market.
Those are the mass consumers. I know I work with enough of them.
Only 1 person (one of the boss's friends) has an iMac, everyone else has PC's and not good ones either, and they 95% have Android mobiles.
No way are they £500+ watch buyers.