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It strikes me seeing people accepting buying a phone (Apple or any other company) for more than 1000€. Now with the new models a Pro 128GB is 1500€, which is absolutely insane. Maybe in 4 years the Pro Max base 256GB will be 2000€, yet still (some) people will buy it.

Doesnt matter if you pay it in 24/36 months. It is just TOO much.

I always wonder if these people who keep buying have 200.000$ per year jobs. Must be rich people, because anyone who is paying gas, electricity, food, rent or whatever surely can’t see this been right.

When will you stop?

Some people seem ok with paying 1.500€ for the 14 Pro Max. So, when will you stop?

I stopped in 2016 when they released the last best-designed iPhone, the iPhone SE. Until they get their collective moron design heads out of their moron design butts, I won't get a new one. I refuse. This also means no new Apple Watch and no new AirPods for me. Eventually it will mean no new iPad as I'm also not moving past my iPad mini 5th gen for all the same design reasons. One day it likely may mean no more Apple Pay. Then one day it may mean I depart the Apple ecosystem. They really really should consider how their own sword cuts both ways. All because of one product and two simple design choices.

As for price, I'll determine that whenever the day comes for a real phone design. I don't foresee 2000 of my local currency units, either (USD for me). My sweet spot is probably around 800. It all depends on the product design at the time.
 
Until they get their collective moron design heads out of their moron design butts, I won't get a new one. I refuse. This also means no new Apple Watch and no new AirPods for me. Eventually it will mean no new iPad as I'm also not moving past my iPad mini 5th gen for all the same design reasons.
What design choices are you talking about?
 
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So the situation nowadays is simply this... The carriers in the US offer 0% financing on the phones and a cheap monthly payment. Ever since this became the norm, it has been easier than ever to be in a position to get the new iPhone every year for not a lot of money. You just simply pay the tax on the new phone (which for my upcoming 14 Pro Max was less than $100) and you're done. AT&T has the Next Up add-on which is $5 a month and makes it even easier to upgrade early, you need only to pay 50% of the total cost of the phone over a 12 month span to be eligible to upgrade. So for example I still owed around $200 on my 13 PM to get to that point so at the point of sale I just paid that remainder off, became eligible for the upgrade for the 14 PM and then paid the tax on the new phone and all was done for about $300 which is about what you would have paid for this phone back in the day when signing a new two year contract.

So in short, for me it was a no brainer to get a brand new, top of the line iPhone for $300 and with the promos AT&T and other carriers have going on it's literally costing me $25 a month (with AT&T Next Up) to pay for the phone and I know I'll never have to pay all of it off because by this time next year I'll be swapping for the 15 and so on and so forth.
Exactly. I don’t know the other post is going on about. For those that’s not in the states ALL major US carrier is doing this, on top of that you have companies like Target, Walmart, Best Buy, Costco offering their own discount as well. You simple trade in your phone, pay the tax and pick a plan. There is nothing extra that you “pay”. For example if I’m on T-Mobile and my monthly was $70 before then my monthly is still $70 after. So, everyone is asking there must be a catch? Yes the catch is these are bill credit so you have to stay for 24 months with them. For most people and family that’s no issues at all. It’s just a way for carrier to “lock” you in. But considering most people will stay with their carrier anyways there is no issue. Even if you do decided to leave you simply pay off the remaining of the phone and that’s it.
 
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Exactly. I don’t know the other post is going on about. For those that’s not in the states ALL major US carrier is doing this, on top of that you have companies like Target, Walmart, Best Buy, Costco offering their own discount as well. You simple trade in your phone, pay the tax and pick a plan. There is nothing extra that you “pay”. For example if I’m on T-Mobile and my monthly was $70 before then my monthly is still $70 after. So, everyone is asking there must be a catch? Yes the catch is these are bill credit so you have to stay for 24 months with them. For most people and family that’s no issues at all. It’s just a way for carrier to “lock” you in. But considering most people will stay with their carrier anyways there is no issue. Even if you do decided to leave you simply pay off the remaining of the phone and that’s it.
I cannot believe that a carrier pays your phone without increasing your monthly payment. That would be big loss on their site. Wouldn't the plan be cheaper without a phone? 70$ a month is not cheap..
 
I find some times people don't factor in the full price. Many are on these 24/36 month deals. They say I got my iPhone for free. Oh did you really? They just GAVE you it for free & said don't worry about it? What's your monthly payment? Then they tell you like £70 per month for 36 month or whatever. Ahh so that cost you £2,520 then.

...

Since the 6S, I've switched to Android. Bought a Galaxy S10 on a really good used deal. It was basically like brand new but for a fraction of brand new price. Then replaced with an S20 a few months ago - again it's like new.

...

If I was to buy an iPhone now, I'd wait until the 14 got released then buy the 13.
Maybe what American companies do is give Americans a FREE iPhone 14 - with trade-in of their iPhone 12 or 13....

and then turn around and sell that iPhone 12 or 13 to people in Europe like you?

So who really gets the better deal? Someone who pays £500 for an iPhone 13, or someone who pays $0 for an iPhone 14?
 
Exactly. I don’t know the other post is going on about. For those that’s not in the states ALL major US carrier is doing this, on top of that you have companies like Target, Walmart, Best Buy, Costco offering their own discount as well. You simple trade in your phone, pay the tax and pick a plan. There is nothing extra that you “pay”. For example if I’m on T-Mobile and my monthly was $70 before then my monthly is still $70 after. So, everyone is asking there must be a catch? Yes the catch is these are bill credit so you have to stay for 24 months with them. For most people and family that’s no issues at all. It’s just a way for carrier to “lock” you in. But considering most people will stay with their carrier anyways there is no issue. Even if you do decided to leave you simply pay off the remaining of the phone and that’s it.
It would be interesting to know how much the big carriers pay Apple for each new phone with the volume discount I assume Apple gives them.
 
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Nobody is being forced to buy anything. When will people stop being offended by how other people choose to spend their money?
It's mostly people who don't have money who pick on others who spend their money.

Poor people will say 'I only spend $300 a month on groceries for my entire family'. Poorer person: 'That's expensive! We grow all our fruit and vegetables in our backyard. We eat much healthier than you on $50 a month!'

Rich people will say: 'See that yacht? I bought it for my wife for $2 million.' Richer person: 'My wife is worth it. $2 million? Nah - I spent $4 million on her yacht'.
 
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It's mostly people who don't have money who pick on others who spend their money.

Poor people will say 'I only spend $300 a month on groceries for my entire family'. Poorer person: 'That's expensive! We grow all our fruit and vegetables in our backyard. We eat much healthier than you on $50 a month!'

Rich people will say: 'See that yacht? I bought it for my wife for $2 million.' Richer person: 'My wife is worth it. $2 million? Nah - I spent $4 million on her yacht'.

A bit of a difference between your examples there and iPhone users on the whole mate. I don’t think this topic has anything to do with how wealthy people are. It just asks at what point to people not see the worth of paying a certain amount for a phone.
 
A bit of a difference between your examples there and iPhone users on the whole mate. I don’t think this topic has anything to do with how wealthy people are. It just asks at what point to people not see the worth of paying a certain amount for a phone.
If I showed my iPhone 13 to someone rich, they would ask 'You know, the iPhone 14s are out. Why don't you have one?'
If I showed my iPhone 14 to someone rich, they wouldn't care about the price - they'd ask, 'Why didn't you get the Pro?'

And 'rich' is anyone not concerned with money.

Depends on where you are in life financially. I'm not penny-pinching anyone's decisions. My neighbor buys a new lawnmower, I'm not talking to him at all about the money he paid - I'm looking at what features he has. I'll decide myself if it's worth it or not to me. I won't judge him though.
 
If I showed my iPhone 13 to someone rich, they would ask 'You know, the iPhone 14s are out. Why don't you have one?'
If I showed my iPhone 14 to someone rich, they wouldn't care about the price - they'd ask, 'Why didn't you get the Pro?'

And 'rich' is anyone not concerned with money.

Depends on where you are in life financially. I'm not penny-pinching anyone's decisions. My neighbor buys a new lawnmower, I'm not talking to him at all about the money he paid - I'm looking at what features he has. I'll decide myself if it's worth it or not to me. I won't judge him though.

I think you’ve applied a stereotype there and assume all wealthy people have the same mindset. Plenty of rich people out there or people comfortably off don’t have the latest phones or don’t have a clue what is current and what is not. My boss owns a £100m a year company and uses a 12 Pro. He’s clearly not into phones or cares. I could afford a brand new Pro Max every year if I wanted but I don’t see the worth, does that mean I’m perceived as ‘poor’? I don’t like this label people on here apply to users if certain phones. It’s false and unrealistic. Plenty of people in the poorer sectors of our society use top of the line iPhones as it has everything to do with finance options and personal preferences about what is important to the individual.
 
I think you’ve applied a stereotype there and assume all wealthy people have the same mindset. Plenty of rich people out there or people comfortably off don’t have the latest phones or don’t have a clue what is current and what is not. My boss owns a £100m a year company and uses a 12 Pro. He’s clearly not into phones or cares. I could afford a brand new Pro Max every year if I wanted but I don’t see the worth, does that mean I’m perceived as ‘poor’? I don’t like this label people on here apply to users if certain phones. It’s false and unrealistic. Plenty of people in the poorer sectors of our society use top of the line iPhones as it has everything to do with finance options and personal preferences about what is important to the individual.
Maybe I'm not putting the right label on it. Some people care about money, and to some the cost isn't baked into the reason they buy or do not buy something.

I have an uncle who is a millionaire. He still uses Word Perfect on an old PC. It still works, he doesn't want to upgrade - which comes with learning a new way of doing things. He moved up from a flip-phone to either an Android or an iPhone about 3 years ago so he can receive texts from his clients. Then, he'll treat us to Serendipity in New York City and pay $1000 for a Golden Opulence Sundae.

So I think he doesn't upgrade as he doesn't want change, and to spend time learning. But he'll spend his money on other things.
 
Maybe I'm not putting the right label on it. Some people care about money, and to some the cost isn't baked into the reason they buy or do not buy something.

I have an uncle who is a millionaire. He still uses Word Perfect on an old PC. It still works, he doesn't want to upgrade - which comes with learning a new way of doing things. He moved up from a flip-phone to either an Android or an iPhone about 3 years ago so he can receive texts from his clients. Then, he'll treat us to Serendipity in New York City and pay $1000 for a Golden Opulence Sundae.

So I think he doesn't upgrade as he doesn't want change, and to spend time learning. But he'll spend his money on other things.

Exactly but some people on this thread will say they won’t pay more than say £1k for an iPhone because they don’t want to spend more than that. That doesn’t mean they couldn’t afford to if they wanted to in all cases. It’s about what people value and are interested in. There’s people who work in the factory I work in who are on UK national minimum wage (£19,900 a year approx) and have iPhone Pro Max iPhones. It’s unwise to ever look at someone’s choice of phone and assume they are wealthy. The same goes with cars.
 
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With apologies to Jedi Master Qui-Gon Jinn, “Your use case determines your reality.”

@Sensamic I agree with others in this thread that what individuals choose to do with their own money is their business. That said, whether something is a waste of money is not tied to whether someone has the right to spend that money on that thing.

In my own case, I don't own an iPhone, but I do own a Samsung Galaxy S20 Ultra, which is a flagship model phone, not unlike the iPhone 11, 12, and 13 have been (and that the 14 will be). As you are no doubt aware, there absolutely are significant differences between a "cheap" Android-running phone and a flagship model, differences of a type which don't apply to iPhones. That's the long-winded way of saying it may be easier to justify buying an flagship model Android phone than an iPhone, but nevertheless your point applies equally in both situations.

I really like my S20 Ultra, and Samsung has been great about pushing out all the OS updates as well as security updates for it. Somewhere along the way, they managed to permanently bork my WiFi Calling capability. While I'm not happy about that, it's not mandatory for me, and the phone works perfectly well otherwise.

So, to apply your question to me personally, absolutely yes there comes a point when it's too much. I would not spend $2000 on a phone. In fact, come to that, I would not spend that much on a computer.

Let me turn the question around for the OP and everyone else: Would there come a point where gasoline would cost you more than you were willing to spend? I mean, is gasoline worth say $15 a gallon? $20? $50? Even if you could afford it, is there a point where you'd be willing to abandon your vehicle? Now, I get that that isn't exactly an apples-to-apples comparison, but nevertheless arguably everything has a finite limit on acceptable pricing.
 
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It would be interesting to know how much the big carriers pay Apple for each new phone with the volume discount I assume Apple gives them.
Good point, as a customer it's minimum amount of that I have to pay. Even if you were to say "oh they added the cost into the phone plane". But ultimately trade-in or not, you are charged the same amount, so might as well go for a new one.
 
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Just one quick follow-up thought: as many others such as @tharper have said, my phone is the device I absolutely use the most. Now, I don't agree that €2.000,00 is justifiable, but I agree that spending an appropriate amount for what needs to be really excellent hardware is.
 
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Good point, as a customer it's minimum amount of that I have to pay. Even if you were to say "oh they added the cost into the phone plane". But ultimately trade-in or not, you are charged the same amount, so might as well go for a new one.
Off topic a bit, but you almost always pay more over the long run with a post paid plan. Considering the cost of the phone and monthly plan.
 
most people aren't paying anywhere close to full price. here in the US, the carrier trade-in deals almost make it stupid NOT to trade in. get a brand new phone for $0? (or a couple hundred if you have an older one) why not?
Why not?

Math.
 
The question is incorrect.

I'm not spending $2000 on a phone. I'm willing to spend $2000+ on a pocket computer that I carry with me all day everyday, to do everything from work, entertainment, communications, etc. And since I use these devices for 4-5yrs at a time, it's not much over that span of time.
Exactly. Value is achieved over the life of the product. Those chasing upgrades for the smallest bump in device features are throwing money in the toilet.

I can afford to upgrade every year, but would never do so. My 13 Pro will last me an easy 4 years.
 
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Off topic a bit, but you almost always pay more over the long run with a post paid plan. Considering the cost of the phone and monthly plan.
Agreed, but it's not without it's perks. Also depending on how much post paid costs (if you can get the right family plan with enough lines) vs pre-pay, and the discount you get on a new $1000 phone.

Here is an example, where post pay is better tha pre-paid:

Take the Tmo meganta max for example, if you can manage to get 5 lines = $200/month (you can certainly get more), the cost is down to $40 per person per month (that's unlimited on everything, with Netflix perk, in-flight wifi and all other beneifts), compare that to the cheapest mint mobile plan which is $15 (with 4GB of high speed data only with no additional perks). I'll be paying extra $600 over the next 24 months. However, since I got a new iPhone out of it, I'm still made $400. The math only gets better for post pay as you go up on which mint mobile plan you get at their highest $30 vs tmo post pay you are only paying $240 extra, and getting a $1000 phone basically every 2 years.

Also, I stopped at getting 5 lines from Tmobile (because that's the most it will allow me to select without calling in). I believe you can get up to 10 lines, which even further make post pay a better deal.
 
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I had my iPhone XS Max for 4 years. The only reason I needed to replace it is because I dumped soda on it and killed it.

So....new phone was $1500. Assume I keep it for at least the same 4 years, and that's $375/year. That's for a device I use practically all day, every day. A device that I rely on for everyday needs, that provides a great deal of convenience and utility, and often saves me money in various ways. All for only a little more than $1/day.

It's a no brainer. Hell, I would pay TWICE AS MUCH for a phone if that's what I had to pay.

I pay cash up front too. None of this payments or carrier lock-in nonsense.
 
I always write off the phone costs over the time it is actually useful to me. While an android phone expires in around 2 (or max 3) years, mostly due to software support being withdrawn, apple devices last easily twice as long. Hence, they can be more expensive to end up costing the same per month.

In the end, there must be a justification for the price. If I can get the same for cheaper, I wouldn't pay it.

Since you mentioned the price in EURs, you must also keep in mind the falling exchange rates and huge inflaton in EUR-countries. I can now get an EUR for less than a CHF. So it's natural that items imported there end up costing a lot more than they have before.
 
I don't mind so much BUT I will use my13 Pro Max that I bought in August for four years or so before I upgrade again. I used my XS Max for four years. The only reason I upgraded to a 13 Pro Max was I applied for a Verizon account thinking I would not get approved but I did. I selected the 13 Pro Max as the phone and so they took almost half the price as the down payment. There is no reason to ever upgrade yearly anymore.
 
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