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The big mistake was using the iPhone 14 processor in the iPhone 15 (first time they ever did that). They goofed and probably hadn't committed to this extensive plan of onboard AI LLM/LAM processing. While I'm sure they *could if they wanted* bring a subset of the AI features to older phones and the iPhone 15, the problem is AI features by their nature are nebulous, often used by voice request (as opposed to seeing or not seeing an app, or feature in an app), and it might be confusing how to show or tell a user what a specific model of device can or cannot do. Now Apple makes it simpler because they are dividing devices into able to do AI, unable to do AI with no confusing middle group. It really stinks that the iPhone 15 being sold today (which for example I bought my son just 2 months ago) is cut out of these new features.
I did think, and still do, that with the iPhone 15 non-pros, they never originally intended to use that processor. Maybe there was meant to be a version of the one in the 15 Pro, that was better than the iPhone 14, but not as powerful as the iPhone 15 Pro, and it just had issues, so they went with the iPhone 14 processor, as knew that would work fine for the phone.

I've got nothing to base that on, other than experiences of a similar nature thematically, in my work life.
 
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Seriously, I left home around 1:00PM EST, send my kid to daycare afternoon section, came back 20 minutes later. iOS 18 announcement is already done.

Good thing that iOS 18 is so underwhelming, my iPhone XS gets one more years of support. That is bonus for me.
I've found the last 3 years underwhelming to be honest with you. Is what it is. Fan boys will love it. General public, like past updates, will adapt but won't be blown away......
 
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The big mistake was using the iPhone 14 processor in the iPhone 15 (first time they ever did that). They goofed and probably hadn't committed to this extensive plan of onboard AI LLM/LAM processing. While I'm sure they *could if they wanted* bring a subset of the AI features to older phones and the iPhone 15, the problem is AI features by their nature are nebulous, often used by voice request (as opposed to seeing or not seeing an app, or feature in an app), and it might be confusing how to show or tell a user what a specific model of device can or cannot do. Now Apple makes it simpler because they are dividing devices into able to do AI, unable to do AI with no confusing middle group. It really stinks that the iPhone 15 being sold today (which for example I bought my son just 2 months ago) is cut out of these new features.
Don't forget: the A17 processor (the one in the 15 Pro/Pro Max) was the first of the 3nm process in the A series. Yield rates were probably still not great at the time the iPhone 15 line was being finalized and put into production. So they may not have had enough to go around to all of the devices. Also, it's notable that the M3 (the Mac / iPad analog to the A17) was discontinued in favor of the M4, some say because the M4 3nm process was superior. So there may have been some permanent issues with the A17 / M3 that prevented a sufficient supply.

I'm sure something like that is more likely than "Apple was trying to goose sales".
 
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Apple intelligence is the biggest update in years and is deeply integrated - I was massively impressed this year (and I've been very disappointed for years moaning and groaning like the rest). It's more about the potential of what you can now do with your phone so on the surface, it doesn't seem big but it will make day to day life to another level.
 
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As a french speaking european, it's indeed a bad year due to AI not being for us until (at least) 2025. For me it's a shame that a company like apple cannot provide content in multiple languages at launch (Google AI & Samsung AI are available since day one here).

For iOS18 itself, not a lot of thing to discover now. Mail update is probably the change I wait the most and it's for later. New homescreen icons look like a cheap Android launcher and OS is less and less consistant in UX between apps.

What I like : game mode, new control center (need some work), math calculator & Apple pencil features, iMessage improvements
 
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As a french speaking european, it's indeed a bad year due to AI not being for us until (at least) 2025. For me it's a shame that a company like apple cannot provide content in multiple languages at launch (Google AI & Samsung AI are available since day one here).

For iOS18 itself, not a lot of thing to discover now. Mail update is probably the change I wait the most and it's for later. New homescreen icons look like a cheap Android launcher and OS is less and less consistant in UX between apps.

What I like : game mode, new control center (need some work), math calculator & Apple pencil features, iMessage improvements
But, but, but…a calculator!
 
As a french speaking european, it's indeed a bad year due to AI not being for us until (at least) 2025. For me it's a shame that a company like apple cannot provide content in multiple languages at launch (Google AI & Samsung AI are available since day one here).

For iOS18 itself, not a lot of thing to discover now. Mail update is probably the change I wait the most and it's for later. New homescreen icons look like a cheap Android launcher and OS is less and less consistant in UX between apps.

What I like : game mode, new control center (need some work), math calculator & Apple pencil features, iMessage improvements
It’s always like that with Apple. I’m a French Canadian and we still not having the French transcription for phone voicemail and this feature is there since 2017 I think? We still don’t have the feature to just say « Siri » either.

As for the AI there‘s no excuse when all the competition work well in French especially Microsoft’s copilot.
 
Yep. Spend 30 minutes touting to everyone how amazing and smart their phones will become, but lock out the vast majority of your customers from actually being able to use it.
You do realize it needs more memory to run locally than the excluded devices have.
 
Well... I always want big risks that break everything and force me to learn new ways to do stuff because I like to tinker. I don't think I am a typical customer though. Here's hoping iOS 19 revisits the basics and gets a bit more experimental. I want major UI/UX changes. Rethink the whole springboard to be informational rather than just apps you poke. I keep wishing Apple would buy Niagra launcher and do something like that. Or maybe go with a Windows Phone look. Or Light Phone. Go full Michael Keaton Bruce Wayne: Let's get nuts!
 
Time will tell. It’s easy to say underwhelming when they release a beta with only 5 useable features.
 
I’m happy about RCS and the ability to freely arrange/hide apps, but overall it was a rather bland update imo. Of course people will nut over all the AI stuff, but I personally couldn’t care less.
RCS really is the barely glossed over flagship feature of this release. It‘ll be a great upgrade for US people.

The AI stuff is pretty much a staged proof of concept until it hits user devices to try it out (none of the demos were live). It‘s to be seen whether it delivers on their promise or whether they will always hide behind the sentence "coming in the future" for the vast majority of functionality and world-wide support.
 
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You do realize it needs more memory to run locally than the excluded devices have.
And you do realize the competition already do a good job, not only in the US, to bring us AI features that work flawlessly on many devices?. Geez, even my bootcamp Windows 10 received the Copilot beta integration lol and it works very well.
 
And you do realize the competition already do a good job, not only in the US, to bring us AI features that work flawlessly on many devices?. Geez, even my bootcamp Windows 10 received the Copilot beta integration lol and it works very well.
The mobile devices running AI are sending most the stuff to the cloud, which then means responses are not as fast as running on device. Also, reliant on signal and mobile data speed. If you have an Android and an iPhone trying to use AI whilst on the tube, where there’s no data signal between stations, the iPhone would work, the Android wouldn’t as it had no signal - an extreme example, but makes my point.

Apple is doing almost all of the AI on device, which is why it needs the memory.

On device LLM is much faster for responses than cloud based LLMs.

Also, local device running LLM means better privacy for your data.

Privacy and a good user experience is key to Apple’s intentions generally (the latter

can sometimes be hit and miss, I know).
 
And you do realize the competition already do a good job, not only in the US, to bring us AI features that work flawlessly on many devices?. Geez, even my bootcamp Windows 10 received the Copilot beta integration lol and it works very well.
Samsung has had 8gb base for what 4-8 years now. See why. Also, many of them are not anywhere closed to as advanced as what Apple demoed. Most are limited voice commands with some fuzzy word matching logic to do things like open an app click some text or other in an app. I used samsung bixby it isn’t much.
 
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And you do realize the competition already do a good job, not only in the US, to bring us AI features that work flawlessly on many devices?. Geez, even my bootcamp Windows 10 received the Copilot beta integration lol and it works very well.
Copilot is mostly in the cloud very little on device. A few days ago it was taking 2 minutes to respond to basic requests for me on a workstation with 64gb of ram and a ryzen 9 cpu.
 
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The mobile devices running AI are sending most the stuff to the cloud, which then means responses are not as fast as running on device. Also, reliant on signal and mobile data speed. If you have an Android and an iPhone trying to use AI whilst on the tube, where there’s no data signal between stations, the iPhone would work, the Android wouldn’t as it had no signal - an extreme example, but makes my point.

Apple is doing almost all of the AI on device, which is why it needs the memory.

On device LLM is much faster for responses than cloud based LLMs.

Also, local device running LLM means better privacy for your data.

Privacy and a good user experience is key to Apple’s intentions generally (the latter

can sometimes be hit and miss, I know).
This. These people who do not develop for ai really have no idea how complex it is to get 2 or 3 services working flawlessly together with mix of on device and cloud processing. It is not an easy task.
 
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