Not all users have unlimited texts. I used to but I wanted to reduce the cost of my contract so now I have like 500 or something. Which still seems like a lot but can easily been eaten through over the course of the month. With iMessage I don't need to worry (as much). Also, I can chat to my friends outside of the UK (and create chaos with a MacRumours group chat ), without having to pay. That said, I do think that Apple saw the enormous success of the Blackberry Messenger service and felt like they needed to have a similar product.
WiFi syncing won't be a benefit for everyone. It will to me, because my MBP is in a different room to where I normally charge my phone. I very very rarely backed it up manually, now it will happen every day. It took me a little while to work out why they needed this with iCloud but now I realise they backup different things. I still would love if it was done over iCloud though.
1) Possibly merge the iTunes store and the App Store. Or at least rename the iTunes store. Also rename the iTunes app. It's not just about "tunes" (aka music) anymore, and it hasn't been for a long, long time. It's a central store for purchasing all types of media and apps. I might recommend iStore or iMarket. I'm not exactly sure what I'd rename the iTunes desktop app.
2) Rename the Apple ID to iStore ID or iMarket ID. Make it clear that this is an ID, specific to store purchases, which can be shared among family members.
3) Make it clear that the iCloud ID is specific to *you*. Maybe even force users to create an @me.com ID, rather than letting them use whatever ID they want to. Make it clear that this ID is for a single person, but can be used across all of that person's multiple Apple devices (e.g., use the same iCloud ID for Sally's iPhone and iPad, but not for Jimmy's iPhone).
In addition to the confusing aspects which the above could solve, I've also run into some syncing issues with iTunes on my laptop, where it hangs on the last syncing step (I forget what it says). I can wait forever and it won't ever finish, so I end up yanking the cord.
The difference with what they backup.
In my iTunes I've selected sync over wifi and sync to iCloud.
lots of people including my so called friends got it set up after a bit of time.. but wont help. did you get a message needing to authoize this?
after that all --ALL - you need to do is plug in it to chage cord?
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this whole thing is making me ill
Some people have spoken of an authorisation email but I have never received one so I'm not sure how important that email is. To enable WiFi sync you have to have your phone plugged into your computer. In iTunes, select your phones settings by clicking on it in the device pane and click the box that says Allow iTunes WiFi sync. Then unplug your phone but do not 'eject' it in the device pane. Now, assuming iTunes is open and you are logged into your computer, when you plug your phone into power it will sync.