All I know is that Brian Tong put up his 8GB Macbook Pro against his 64GB of RAM 16” MacBook Pro. The 8GB MBP consistently outperformed it at every task. And this was for intensive video production work.
There’s plenty of videos out there, but here’s one from this site. The M1 easily outperforms the Intel machine with the same amount of ram. Apple is doing something right with their chip.
It's clear that many of Apple's performance claims for the M1 are checking out.
The problematic claim (which AFAIK Apple *hasn't* made themselves) is that there is some kind of magic that makes 8-16GB RAM in an M1 system work like 32-64GB of RAM in an Intel system. There's no rational reason why that should be so - even "Unified memory" makes memory
faster - it doesn't make it hold more.
A 64GB Intel Mac getting it's clock cleaned by an M1
doesn't prove that unless that it is doing a task that has been shown to max out the memory on an Intel with < 64GB. If the fans are roaring it probably means that the CPU and GPU are pegged and being throttled - if the RAM was running low they'd be falling idle waiting for data.
My suspicion is that a lot of people have gone for 32 or 64GB without actually needing it (doing video production => must have 64GB), or where it is only causing a marginal speed up due to unused RAM being used as a disc cache, and the M1's performance is down to the M1 being generally more efficient all round - and that those tasks that reaslly
do need extra RAM (because, e.g. they involve loading 16GB of actual data into RAM) will still need it on the M1.
To repeat the broken record: 16GB max is fine for a MacBook Air or "2 port" MBP and has long been the limit for the Intel Macs being replaced and pretty much every ultra-portable PC with LPDDR4 RAM. When the "really pro" M1 Macs arrive, some people will genuinely need more.