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Cameras are like 70% of the keynote these days. Doesn't make sense to have a single camera unless this is some sort of SE replacement.
 
Lighter with a smaller camera bump would probably push me to the max size phone. Please, for the love of God, include a pro motion display.

I think the rumours have been pretty strong about entire 17 lineup having promotion? Hopefully that also means AOD, standby mode, etc for the 17 / Slim.
 
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I want a large phone for the battery, but I want it lighter and pro motion is a must. The plus would be that phone if it had pro motion.
What do you reckon about dropping the other cameras and having just the main sensor?
 
The non-Pros are already super light compared to the Pros. If the iPhone Air is the same weight as the non-Pro but a thinner build, I think it is a pass for me. If it includes ProMotion, then I have no choice but to buy it. ProMotion is the only thing stopping me from getting a non-Pro model, I don't really care much about the cameras or AOD.

If the non-Pros also include ProMotion (as rumors suggest), I see no point in the iPhone Air.
 
The non-Pros are already super light compared to the Pros. If the iPhone Air is the same weight as the non-Pro but a thinner build, I think it is a pass for me. If it includes ProMotion, then I have no choice but to buy it. ProMotion is the only thing stopping me from getting a non-Pro model, I don't really care much about the cameras or AOD.

If the non-Pros also include ProMotion (as rumors suggest), I see no point in the iPhone Air.

You are me. The display is the only thing that pushes me to a pro. The point would be that they would nix the plus.
 
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"Apple will likely unveil the "iPhone 17 Air" in September 2025, so the device is still far away from launching, and some features could change over time."

If this unicorn actually becomes real, you can bet some features will change. As long as I can use it to make phone calls, I may get it, depending on price/value ratio.
 
I love the idea of the Air. I wouldn't know what to choose, the Pro or the Air, if the Pro is going to be just as thick as the previous ones.
 
Lighter with a smaller camera bump would probably push me to the max size phone. Please, for the love of God, include a pro motion display.
This.

If apple releases this phone with a 60hz display, im going to lose it. Would be the biggest greedy move ever,
 
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Probably $999. Improves ASP compared to $899 Plus model. The iPhone 17 Pro will move to $1,099 by deleting the 128GB option, a la iPhone 16 Pro Max.
I think Apple will even introduce a price hike for the Pro models. The base model has started at $999 since the X. I think they will increase it to $1199 tbh.
 
The more I hear about this the more I’m starting to think it may be a foldable. Why else be so thin and have compromises to the camera system, yet stay at a higher price point? I think it will be the type that folds in half, instead of expanding open to be like an iPad mini. I think Apple will save that for the Pro or a new Ultra tier.

If not, at the very least, this is certainly a step in that direction by making the device so much thinner and lighter. It gets their engineering team and supply chains moving in that direction to develop the innovations they need to make a high quality Apple foldable.
 
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Maybe it only has a single camera because that is the only way to get it as thin as they want it to be? That or price, nothing else makes sense when the base iPhone has had dual cameras since the 11 in 2019 and this will be the 25/26 phone
 
I think Apple will even introduce a price hike for the Pro models. The base model has started at $999 since the X. I think they will increase it to $1199 tbh.

Deleting the 128GB option is effectively a price hike. NAND prices drop considerably each year.

Apple has been charging consumers $100 for 128GB -> 256GB since iPhone 12. At this point, it's pure margin. In 2025, $100 is enough for Apple to buy a 2TB NAND and still have change.
 
I'm somewhat intrigued by this. I liked the iPhone 13 mini, and there's a space for the low-end SE. Does the Plus really need to be an annual update? So shake it up and stagger the releases. Give us this Slim or Air or whatever it is next year, and maybe bring back SE, Mini, and Plus from time to time, too.
 
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The more I hear about this the more I’m starting to think it may be a foldable. Why else be so thin and have compromises to the camera system, yet stay at a higher price point? I think it will be the type that folds in half, instead of expanding open to be like an iPad mini. I think Apple will save that for the Pro or a new Ultra tier.

If not, at the very least, this is certainly a step in that direction by making the device so much thinner and lighter. It gets their engineering team and supply chains moving in that direction to develop the innovations they need to make a high quality Apple foldable.
The only issue with that is that (after seeing the Galaxy Z Flip phones) is that having a phone fold that way is absolutely useless. Every time you get a call, wanna browse an app or the web, watch a movie - you will be opening the phone up 99.9% of the time. The only time it will be folded in half is when it is inside your pocket.

 
Deleting the 128GB option is effectively a price hike. NAND prices drop considerably each year.

Apple has been charging consumers $100 for 128GB -> 256GB since iPhone 12. At this point, it's pure margin. In 2025, $100 is enough for Apple to buy a 2TB NAND and still have change.
Pricing has little to do with cost. It's mostly about hitting price points. The mini served as a way for Apple to introduce a price hike to the base models. They haven't hike the price of the Pro models because they cannot fill the extremely attractive $999 price point. This Air will likely serve as another mini for them to jig the price points of the lineup.
 
Pricing has little to do with cost. It's mostly about hitting price points. The mini served as a way for Apple to introduce a price hike to the base models. They haven't hike the price of the Pro models because they cannot fill the extremely attractive $999 price point. This Air will likely serve as another mini for them to jig the price points of the lineup.

There's nothing magical about $999 - we're well past that psychological threshold. The majority of consumers buy Pro Max ($1,099 or $1,199) or the regular model ($799).

Everyone is aware Apple's storage prices have little to do with costs. At this point, Apple doesn't need a price hike on 17 Pro if they just delete the 128GB option. The $100 markup for the upgrade was maybe 60% back in 2020. In 2025, it'll be literally over 300%.

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There's nothing magical about $999 - we're well past that psychological threshold.
There absolutely is. It allows Apple to market a product with "Starting at $999". It gets customers through the door, then upsell. Why else did the Pro retain the 128 GB option when the Pro Max did not?
 
The more I hear about this the more I’m starting to think it may be a foldable. Why else be so thin and have compromises to the camera system, yet stay at a higher price point? I think it will be the type that folds in half, instead of expanding open to be like an iPad mini. I think Apple will save that for the Pro or a new Ultra tier.
Well, I’m pretty sure you can fold it at least once. 😁
 
I suspect the iPhone 17 Air will occupy the space in the lineup where the Plus is now. Right now, this new phone sounds like a thinner Plus - the rumored specs certainly sound like it. It also seems possible that the device’s thinness may be a way of drumming up sales of the Plus - and it could work.
 
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I don't take a lot of photos outside of once or twice a year when I travel. I'm sure any modern phone camera will do.
I see. Admittedly, I used the iPhone SE (2022) for a good while and that had just a single camera. Absolutely loved that phone.

Cameras are incredibly important to me, but honestly the photos taken with that phone were generally very good, even though I would have liked an ultra wide and zoom. I can see a case where the single camera is sufficient, even if it isn't ideal.
 
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