This is not just about the tech, it’s also about believing and making believe, and none of nowadays apple’s executives is comparable to what Steve used to do in every keynote.
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Apple Mixed-Reality Headset Rumored to Cost ~$1,500 to Manufacture
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This is when Apple would historically jump into the market and change it. When there is a clear use case and an identifiably large market. Nobody knew this better than Steve Jobs. Apple has never created a successful product for which a use case and market did not already exist.
You made an earlier comment about the iPhone and watch. The use case for these products existed prior to the introduction of Apple's products and the market size was already 10's and 100's of millions of users.
Perhaps if they do announce this product, it is a safe bet they will target the only use case and market that presently exists, gaming. Gaming is indeed an existing and large market. It would be an unusual step but Apple did say they were take a long view on gaming. So, maybe this whole AR/VR thing is more than goggles. Perhaps it is not simply a display device but an entire console reimagined?
It's not necessarily a given that Apple intends to break even on this first gen product. Margin isn't an issue on an early product entry that's is mainly intended to seed a larger long term business opportunity.
So you ignored my “if we can eventually”
The tech isn’t here yet. Goggles are the first version.
Okay you also missed my point like the other quote.
I know goggles aren’t glasses. I said if we can eventually get there. I understand this is not there yet. I’m talking about in 10 years glasses as a device would be useful.
I'm skeptical of your claim that 3DTV's didn't take off because of the inconvenience of wearing glasses. It's one of many contributing factors, but I don't think they would have been significantly more successful if glasses had not been required.
Also, not all 3D glasses are created equally. I find shutter glasses to be visually uncomfortable because of the way they alternate between blocking the left and right eyes.
The Nintendo 3DS had glasses-free 3D, yet Nintendo didn't carry the technology into the Switch.
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This sounds like ********. The kind of old wives tales that you tell your kids so they don’t sneak out at night.
Edit: no offence to you personally
It's pretty much a given that any new Apple product category is met with overwhelming skepticism while the competition pretty much gets a free pass. I would be more dismayed if there wasn't any (which would suggest a certain degree of indifference). The Apple Watch, Airpods and HomePod were each skewered at the time of release for various reasons, but consumers saw the value of the first two right away while the HomePod seems to have had a resurgence of late.
Likewise, what product team won't have its share of internal drama, conflict and back-and-forth along the way? I am also guessing that because Apple is currently working on multiple different form factors for their VR / AR headset, this has led to conflicting accounts because people may be conflating different rumours from different products and treating them as though they are all originating from the same source.
If you ask me, the more important considerations are in assessing the problems that headsets are tasked with solving and the product category’s feature runway. The long-term feature roadmap ends up being more important than what is announced at launch. However, those items have not received much discussion in the press ahead of WWDC, probably because they have no way of knowing as well.
One adage that has yet to let me down though - is that one bets against Apple to their own detriment.
Likewise, what product team won't have its share of internal drama, conflict and back-and-forth along the way? I am also guessing that because Apple is currently working on multiple different form factors for their VR / AR headset, this has led to conflicting accounts because people may be conflating different rumours from different products and treating them as though they are all originating from the same source.
If you ask me, the more important considerations are in assessing the problems that headsets are tasked with solving and the product category’s feature runway. The long-term feature roadmap ends up being more important than what is announced at launch. However, those items have not received much discussion in the press ahead of WWDC, probably because they have no way of knowing as well.
One adage that has yet to let me down though - is that one bets against Apple to their own detriment.
Where I live (outside of NYC) a "regular" 3-bedroom 2-bath 1600sqft house is $650K, which is a mortgage well over $3000/mo...
Where do you live, Nebraska? lol
With high cost of manufacturing, Apple will definitely be charging atleast $3000
just saying, is it possible that Apple will release 2 versions? plastic for basic version & titanium for VIP version
$3000 USD is currently $4500 AUD. And that doesn't include taxes.
Add on 10% GST and the price becomes $4950. 😮
That's $5000 Aussie dollars for one of these.
Oh, yeah? That's 1,085,700 Zimbabwean dollars!!
Medical, hospital, surgeons = medical industry
engineers, power plants = energy & construction industries
microbiology, botanic = life sciences
That's three, possibly four industries.
So far, Apple has courted the consumer dollar more than the corporate dollar. Gamers aside, the consumer market for VR/AR headsets has proven tiny and very niche. If the corporate world had been hankering after VR/AR headsets, Microsoft and Google (who've tried VR/AR headsets and failed) would've beaten Apple to the punch long ago.
I think Tim Cook's credentials as a innovator are seriously on the line. For these headsets to be successful, they'd have to be an era-defining breakthrough – like the iPhone was. Tim Cook isn't known for being a visionary, he's a man who takes small, tentative steps into existing markets (such as wearables or earphones) with price points that are premium, but won't break the bank e.g. watch, earphones, smart speakers. Then, in typical Cook fashion, the price incrementally increases. That's vintage Cook.
These headsets are the first true test of a new product category where its competitors have already failed in a market that is tiny, at an eye-watering price point. The odds are that these headsets will either be a spectacular flop and it precipitates wider questions over Tim Cook's acumen, or conversely, Cook redeems his reputation as a one of the innovators of our times. My money is on the former.
They do in the US of A my friend.
I believe slick hair and pointing at people and winking is also mandatory.
Just checked... yep I have glasses on which I wear by choice instead of contacts or lasik. I like they way they look.
I'm not Corey Hart, but I wear sunglasses when it is bright, even on a cloudy day.