The company is wealthy enough, and I think I understand the wish, but it has the potential to worsen the situation.
If there are already cultural/organisational issues and if those issues are not conducive to permeation/promotion of traditional values (such as focus on quality, such as aiming to produce the best) then increasing the number of people might mask and/or complicate those issues.
A December 2014 post about
an 'old guard of animators' at Disney got me
thinking about old and new cultures within Apple
an old guard and 'the best'.
This week, in response to Marco Arment's footnote about firing Apple executives,
Ahmad Alhashemi wrote:
"their problem is not executive mistakes, their problem is that they cant keep the legacy alive."
Whatever it's called a legacy, an old culture, traditional values, an old guard (guardians of old/traditional culture/values)
it is alive at Apple. We simply don't find enough evidence of those good old values (
extremely good values) in recent pre-releases, in recent releases of software from the company. (The reasons for that lack of evidence may be extremely complex, but for this point of discussion we might simply say that
we don't find enough evidence.)
Hiring, adding a lot more people to that mix, as the mix is at this time, has the potential to subdue, not
promote, a shared understanding of,
the values of those few guardians.
(
I still sense that Apple no longer has a single, clear, shared vision for OS X. Someone at Apple has, or will have,
the best vision but simply
pushing that vision at/on others within the organisation is, I reckon, not likely to produce the best products in the long term.)
Vision and values
to be communicated. Discussed, face-to-face, not pushed. Real presence is surely better than virtual presence (e.g. videoconferencing) for such things and maybe that's where the developing campus stuff, and other initiatives, will allow Apple to turn a corner, post-Jobs. Communicated, codified and shared. Codified and distributed on paper, or whatever. (If it was me, I'd choose paper for something so important. Put the ****ing tablet or smartphone down for five minutes, hold this important thing in your hands. Stick a copy of it in your pocket. Own it.) On paper, or whatever, in terms that key people, key groups within the company can understand and buy into.
----
I gotta stop there 'cause I have been sitting on those thoughts for weeks/months and it's all spilling out, likely to come out wrong if I continue (if it hasn't already come out wrong)
hmm