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I wonder how much of the cost is tied to the research and development of EyeSight? And the scanning of your eyes inside the headset? Plus the lenticular screen?

I've heard people predict that EyeSight could be the first thing removed if they make a cheaper SE model or whatever.
 
Pretty much any door will do. The idea that anyone needs a helmet to achieve what a door does it hilarious.
Whether an office or any room, physical space is a commodity not everyone has at all times. And again, there are situations where people might want to share the same physical space but use spatial computing individually. Again, I said light and unintrusive. I’m not sure why you bring up a helmet. You may be mixing this up with a different conversation.
 
Apple thinks so, which is weird since they’ve spent years telling people they need to be careful about getting too into their devices.
Apple wants people to be intentional and wise about the time they spend on their devices. They still want to give people the most useful and wide-ranging tools they can. This is in contrast to a social media company like Meta that wants people to throw intention out the window and use their devices and consume their content to the max.
 
Apple wants people to be intentional and wise about the time they spend on their devices. They still want to give people the most useful and wide-ranging tools they can. This is in contrast to a social media company like Meta that wants people to throw intention out the window and use their devices and consume their content to the max.

Well, I’d contend that Apple has the exact same goal but also a better media communications department.
 
Very rarely. I prefer a consensus choice by family members to watching a personal favorite show by myself.
Fascinating.

Even back in the 1970's when we just had a single small TV and just three channels to choose from, I don't remember our family sitting down together every time there was something that one of us wanted to watch. I mean, sure - there were programmes that we all enjoyed, but plenty of occasions when there was something on that a subset (of member count as low as 1) of the family wanted to watch.

We certainly didn't all go "oh great - mum's watching the knitting programme. Let's all gather together as a family and share the experience".
 
I wonder how much of the cost is tied to the research and development of EyeSight? And the scanning of your eyes inside the headset? Plus the lenticular screen?

I've heard people predict that EyeSight could be the first thing removed if they make a cheaper SE model or whatever.

All the R&D costs are baked into the price. I don’t think Apple has ever had a loss-leader product. I’m more inclined to think the cheaper model will ditch needing to have a CPU, RAM and storage onboard for being able to tether to another Apple device.


Apple wants people to be intentional and wise about the time they spend on their devices. They still want to give people the most useful and wide-ranging tools they can. This is in contrast to a social media company like Meta that wants people to throw intention out the window and use their devices and consume their content to the max.

One could argue that is not what they are portraying in this commercial. The guy came to the kitchen to make food for his kids with his entire digital life literally in/on his face. That’s not showing someone how to be mindful and have intent with their use of technology. It is saying here’s yet another easier way to compulsively destroy the boundaries between work, home, digital and real spaces to create/exploit some very real and emerging mental/behavioral health issues.

It’s frustrating because there are ways they could show it actually enriching and benefitting someone, that just wasn’t it.
 
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Well you could sellotape a Mac mini to each eye, and draw yourself some fake eyes on the bottom.

I think you would be disappointed at the result, Mac minis perhaps aren’t as flexible as you think - and I think you may look even sillier than the AVP wearer looking at you like you’re the weird one.
Using ‘sellotape’ as a verb suggests you’re from Britain or Ireland (or somewhere exposed to British TV). Nice to hear it being used like this. Brings back warm, nostalgic feelings of Blue Peter being careful to avoid using brand names: ‘self-adhesive tape’!
😎🇮🇪☘️
 
Using ‘sellotape’ as a verb suggests you’re from Britain or Ireland (or somewhere exposed to British TV). Nice to hear it being used like this. Brings back warm, nostalgic feelings of Blue Peter being careful to avoid using brand names: ‘self-adhesive tape’!
😎🇮🇪☘️
I seem to remember Blue Peter saying ‘Stickey backed plastic’, which if you think about it is just epic 😂
 
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All the R&D costs are baked into the price. I don’t think Apple has ever had a loss-leader product. I’m more inclined to think the cheaper model will ditch needing to have a CPU, RAM and storage onboard for being able to tether to another Apple device.




One could argue that is not what they are portraying in this commercial. The guy came to the kitchen to make food for his kids with his entire digital life literally in/on his face. That’s not showing someone how to be mindful and have intent with their use of technology. It is saying here’s yet another easier way to compulsively destroy the boundaries between work, home, digital and real spaces to create/exploit some very real and emerging mental/behavioral health issues.

It’s frustrating because there are ways they could show it actually enriching and benefitting someone, that just wasn’t it.
We can make presumptions about the context of the commercial, but they are just presumptions. Perhaps as you suggest, the dad is mixing work and family unnecessarily because he doesn’t know how to manage his time or he’s a workaholic—that would be sad. Or perhaps the dad has to work so much in order to keep his job that this is literally the only way he can spend with his family—that would be even sadder. Or perhaps he spends a lot of dedicated time with his family but also wants to spend time with them while he’s working whenever he can—I don‘t see anything wrong with that, kinda nice actually. Different ways to interpret it, but I think the point is just that the VP frees you from a multi monitor desk setup and gives you the option to be wherever you would rather be. Maybe there would have been a better way to show that.
 
Using ‘sellotape’ as a verb suggests you’re from Britain or Ireland (or somewhere exposed to British TV). Nice to hear it being used like this. Brings back warm, nostalgic feelings of Blue Peter being careful to avoid using brand names: ‘self-adhesive tape’!
😎🇮🇪☘️
Actually the term they used was "sticky backed plastic" :)

/Edit. Oops. Sorry. Didn't see this had already been commented on :)
 
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