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Back in 2016 this was one of the main reasons I went with a 2015 15inch MBP over the new 2016 model. MagSafe, too.
 
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It would be cool to see this comeback for nostalgia alone. If they build out extra functionality with it, similar to the dynamic island on iPhone 14 pros, I could see it being really popular.
 
It doesn't use any extra energy because it uses the backlight of the LCD and makes the lighting very even. It lights up or dims depending on how bright your display was, so in a dark room where the display auto-dims the logo light would be very faint as well. That was the genius of the old design.
Thanks for the explanation, I appreciate it. So I retract that part of my comment. I still find that even in dark rooms, it was too bright, and not so evenly distributed, but it seems I'm of the only ones thinking that.

So I guess I'd have to cover it with a large sticker or something.
 
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Please no. This looks great but it can damage the screen depending on how often you use your laptop in bright sunlight. That’s what happened to my old MacBook Air several times (I got the screen replaced by apple and then it kept happening)
 
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Hot take: I don't want the glowing logo back. Aside from how bright it was in the dark, the logo overtime caused screen burn-in.

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I just checked both our daily used 2014 MBPs and there is no sign of burn in. Maybe it happens on the older, non-retina screen of that Air.
 
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This wouldn't work as well with mini-LED screens. The brightness of the logo would constantly fluctuate as the screen content changes. I originally thought they ditched the light up logo because they were switching to OLED screens, where this wouldn't be possible at all, as there is no backlight. But nope.
 
Oh wow, they’re really commited to fix everything that Mr. Thin broke. Maybe there’s hope for iOS and macOS that they’ll look yummy again.
 
I wish this article explained why the lit logo was dropped, and the precise trade offs involved, even if some of it is just speculation.
 
Probably mounting your iPhone inside your lid. Seriously the glowing Apple was awesome.
 
I don’t miss it.

I don’t want to see the glowing white area in the center of my screen. If you have ever used a MacBook with a lit logo you know what I’m talking about.
 
Watch as the Tim (Cookie) crumbles. Magsafe back. All io ports back etc. Personally dont like thickness of new macbook and notch magic island etc. I'll wait until the bean counter is gone and a new visionary is in place. Comfortable with my samsung fold 3 for now. Can't go back to iphone max and ios with all its restrictions.
 
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It was super cool at one point when Apple was kinda the underdog. There was this feel good period but Macs now are just like any Internet connected device for many millions of users. Probably what they need to do is make the insignia tiny.
 
I feel like the illuminated logos are solely for advertising purposes only, I mean the user never sees it. I don’t personally care for it since I don’t like being flashy or want ti draw attention to my tech while I’m out, not to mention that slight battery drain. If Apple does for some reason implement it, I would like to see them include an option to turn it off.
 
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Was it a cost saving measure that they got rid of it? or for a design reason, like a thinner display lid?
Many owners of these MacBooks reported that the display brightness was dimmer in the zone of the Apple logo. This would make sense given that the original 'glow' was achieved through the LCD backlight itself, which passively shone onto the transparent plastic logo.

Though I believe the decision to rid of the glowing logo was largely aesthetic, it seems entirely plausible that achieving a consistent P3 accurate display in a thin enclosure with the 'glow' setup was too difficult.
 
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