I own this band and see it as a violet, not a blue. To be honest, it's probably both! They're so great at selecting colorways that straddle different color families.
I like their violet because it reminds me of the violet used in Solaris, and the classic Mac OS Platinum appearance scroll thumbs. ^_^
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Thanks for continuing to work on this! It really is such a valuable reference.
Have you (and others) noticed that all three new Sport bands, as well as some of the other new bands, are labeled with "This color is available for a limited time only"? I don't remember ever seeing a disclaimer for bands directly from Apple itself. It makes me feel like this new batch isn't a "spring collection" in the traditional sense.