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First iPhone 16 Component Leak Reveals Redesigned Camera Chassis
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I also think it’s possible that this new “Capture” button is intended exclusively for easy access to Spatial Video recording (as Apple Vision Pro features “Capture” mode for Spatial Photos and Videos). Maybe Apple wants to make it as easy as possible, with iPhone turned to landscape orientation, to drive adoption of the feature.
In other new Rene Ritchie went to Tim Hortons and had a donut. Some rumors indicate he had a coffee, but were unable to independently verify.
iPhone does have a design language. One established by Jonny Ive over a decade ago. That’s the issue. It’s stale and to all outward appearances Apple has jettisoned the designers necessary to shake it up.
Optics. If you make the camera thin you lose optical quality. Cameras need the biggest lenses they can get. That’s why the cheapest dedicated camera will still always take far better pictures than the most expensive phone.
And in three more years they will put it diagonal again!!!
SUCH INNOVATION!! SUCH COURAGE!!
SUCH INNOVATION!! SUCH COURAGE!!
Honest question…. What phone of all makes has the best camera layout design?
Y'all thinking too much. We all know the only reason Tim decides to change the camera layout/sizes every year is to force us to buy new cases. There always needs to be some kind of recognisable physical change so 1) people know you have the new iPhone and 2) you can't use the same case as last year like we used to be able to do with the S increment models. 
Y'all thinking too much. We all know the only reason Tim decides to change the camera layout/sizes every year is to force us to buy new cases. There always needs to be some kind of recognisable physical change so 1) people know you have the new iPhone and 2) you can't use the same case as last year like we used to be able to do with the S increment models.
A tactic that made some small level of sense when the design of the phone actually evolved from generation to generation. Now the changes are purely cosmetic and, as you correctly point out, largely intended to obsolete all the accessories that worked with last year’s phone.
Apple should not discontinue the Mini. While it is not a big market, I suspect that people who buy it need it enough that Android will be their second choice. So update it every two years, but keep it around.
Camera improvements seem to be the center stage this year. Waiting to hear more about the colours
Yeah, that's it. Tim Cook is secretly taking bribes from phone case manufacturers and telling the Apple camera design & engineering teams that they will arbitrarily move lenses around on a yearly basis so he can get a percentage of that sweet, sweet phone case cash. That'll make him richer than ever! It can't be that Apple is actually in a constant race to update the hardware around the single feature that phone shoppers are most interested in - pictures and video.Y'all thinking too much. We all know the only reason Tim decides to change the camera layout/sizes every year is to force us to buy new cases. There always needs to be some kind of recognisable physical change so 1) people know you have the new iPhone and 2) you can't use the same case as last year like we used to be able to do with the S increment models.
I think you left off the "/s" at the end of your post.
If you don’t think Apple makes moves to support the halo accessory market you’re not paying attention.
They literally don't know what to do at this point to drive sales..
You seem to be paraphrasing them to try to make their argument sound rational. But they didn't say "support the halo market." They said:
"Only reason." "Force us." That's it. Their hyperbolic statement that the only reason they redesign imaging hardware is to generate phone case sales is what I was commenting on. If you feel the need to reframe someone else's comment just so you can be patronizing, please just move along.
Well, I'm sure people will get mad at me for saying this, but:
This is the wrong orientation.
Easily 80% of people record vertically these days.
I don't like it either, but the market has spoken, otherwise nobody will use spatial video.
Mostly lightning cables. However the tweaking they did to the size of the iPhone 15 can the iPhone 14 and the bezels and materials are really a step forward. I’ll gladly buy a new case for this type of innovation.
Problem is, if the spatial video is for consumption on the AVP, the displays are arranged horizontally, like our eyes. Shooting spatial video in the horizontal orientation is simply a way to produce a file that works best with the AVP. Spatial video made with the AVP itself is horizontal.
If Apple has something cooking that makes vertical content work well with spatial video, that's great. But I'd think it would lead to wasted space and/or lower resolution when viewed on the AVP. People who want to produce spatial video will have to unlearn what TikTok has taught them.
And for the people who buy this phone (with this rumored design) but who never even touch an AVP, this design will still work to make vertical videos, no problem. If it's true, it's just Apple making hardware that works together.
As for the market, it's up to TikTok, Snapchat, Instagram, etc. to make apps that work with vertical spatial video. I have a feeling they'll sit on their hands until they see whether the AVP is a viable market for them, and probably wouldn't put too many resources into spatial video until then.