As a designer, I realize reactions to design are subjective, so this is not meant as criticism of anyone's ideas or the OP's very thoughtfully presented message, but the need to be "excited" by tools is so fundamentally bizarre to me. Less emotion toward inanimate objects can only help us get past brand idolatry.
I think you’re making way too strong an assumption here, one that disagrees even with nature and all the colorful plumage, flora, fawna, etc. that life presents us (let alone a strikingly uncommon understanding of what drives consumption, right or wrong). Unless you’re willing to show photos that your house, car, clothes show zero aesthetic value and are all mismatched whatever-fits artifacts, your statement is hard to relate to for probably the vast majority of…anyone.
Plus applying “idolatry” in relation to the OP’s sentiment is a gross overstatement.
Curious, what do you design, and is your expectation that the end-user need not be excited about it in any way?
Functional, sparse, flat, simple. I don't want my interfaces to look like real things because those interfaces are not real things. I want companies to stop trying to merge the virtual and the real, so the abrupt change in direction Apple made in its design language with iOS 6 (despite its faults) was a breath of fresh air to me.
I’d like to refer you to this post, above.
An excerpt from this well-written but now unpublished (on the web) article states it well: In other words, even if it wasn't his hand at the keyboard writing the code that flattened and un-intuitive'd iOS, he was in a position that permitted it. And the guy who thinks white, stark, ice-cold...
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There’s a huge line of difference, and not a fine line of difference, between what I define in #2) vs. #1) in that post. Apple may have gone a little heavy-handed in the #2) up until iOS 6 for some, which sounds to relate to your comment of “real world,” but they veered way too far away from the useful aspects of #1) when blanketing the iOS 7 with a complete overhaul tending toward the vague, minimalist, slight, indirect, and less obvious. I might even wish I would have added a category #4) in my post that would encompass with the overall “interestingness” and “artfulness” of the interface that’s not so much the #2) gingerbread but more a thoughtful attention to detail that’s not the war on pixels that was iOS 7 and is every flat design iOS since then.
You want a divorce away from the virtual and real? You need to go back to MS DOS I’m afraid.