iPhone XS Max iPhone Xs Max 64gb will be an Absolute Insult

[chasonstone]

I do think it'd make some sense to give the XS Max (or whatever it's called) a base of 128gb. I really hope they do this, 128 would work for me, 64 not as much. I think it would especially make sense if they price the XS at $799 and the XS Max at $999. (as a rumor suggests, thought I personally think we're looking at $899 and $999) It would justify the 200 dollar gap a little more.

 

[Konvictz]

That's Apple though... Think about it, if you're running a business like Apple, your goal is to make money and maximize the money you can make. If the consumers are telling you that they're willing to pay a certain price for certain upgrades, and you continue making money hand over fist, why would you cut into your own profit margin for the benefit of the consumer? It doesn't make logical or business sense.

Luckily as the consumer, you have a choice. If paying a premium price and not getting certain things you consider premium bothers you, there are other devices like you mentioned that do offer such things at that premium price. At this point, the only difference between the phones is the operating system. Essentially all of the tech and design are so similar these days there's nothing that really differentiates one flagship phone to the other.

Yeah I see what you're saying. But there's a concept of value for money, we know roughly what a 128gb flash storage costs and we can see the uplift there is a big one.

I am lucky my financial situation allows me to buy this iPhone, a lot of people simply cannot afford because they don't earn a huge deal and have financial commitments for family.

Value for money is something I see, yes I do spend a lot of money on clothes and cars. I had a Porsche 911, for about three years, bought and sold it for the same price - that is excellent value for money to me lol.

Apple using these tricks today to increase profit margins, but they should remember their history. There were very dark days and many thought they wouldn't survive.

User experience is has and is keeping on iOS for phones, I have a macbook pro but all of my work is done on PC, video editing, and many software that I need is only available on PC. If android ever gets a better and more fluid user experience than iOS, I will switch.

 

[EM2013]

Well I keep all my photos on the camera roll from snapchat and camera from my first iphone 4 to now.

Last time I used itunes to transfer photos to iphone it was a really bad process and really annoying, not a case of drag and drop like every other device out in the world.

I have a lot of group conversations and share a lot of pictures and memories from university days and it's convenient for me to have it on my camera roll at all times.

64 256 and 512 mb, is wrong, the base should be 128, it fits the pattern but that is just bad for customers like me. Paying a premium already, and having a pay a premium on top for what is standard across other devices in the industry.

So you hoard all of your pictures/videos on your device then blame Apple cause you need more storage. Seems logical.

 

[MEJHarrison]

So you don't want a 256GB phone? Sounds like you only need 128GB. I can see how being forced to purchase double what you actually need would be annoying. I get that.

And yet, you want to raise the base from 64GB to 128GB. So all those who are just fine with 64GB, and there are a surprising number of them out there, will be forced to buy double what they actually need. Sounds like some of them are already in that boat now that 32GB isn't an option.

There's a clear market for 64GB users and I suspect we'll see 64GB again this year. A lot of people are just fine relying on cloud services instead of having everything local. And that's just more money in Apple's pocket. I myself keep optimized photos on my phone and iPad. I have the originals on my laptop, desktop, the cloud and my backup drive. So Apple gets a few bucks from me every month to pay for 200GB of cloud space. And I get the piece of mind know that if I snap a picture, it's on all my devices with plenty of backups in case one of them craps out. For the record, I have a 256GB phone with 141GB free. I could also get by with a 128GB option. I guess I just don't mind having the extra just in case. If I decide to take a long 4k video, I don't need to start counting bytes.

I say get the 256GB and be comfortable knowing you have room to grow. Or think of it as you're getting 256GB for the same price they'd charge you if they added a 128GB choice.

 

[Jinjin]

It will probably be 64 GB for the base model. Dropping prices and raising storage, Apple doesn't do that

and how else will Apple become the first gazillion dollar company

 

[rumz]

It’s only been 2 years since Apple *finally* ditched the base 16gb configuration— and that was years overdue. For some time 16gb was not enough storage for the phone to even run well unless you were the small group who install nothing on their phones and don’t take pictures or video.

Skimping on base configuration storage is just an easy way to get people to pay an additional $100-$150 for the same device. It just reeks of being greedy.

So, I won’t be surprised if they stay with 64gb, though I do hear your argument. It’s an embarrassing amount of storage for such an expensive piece of hardware.

 

[achappy]

I love my iPhone X and I don't need more than 64GB. I'm going to hate when it's time to upgrade (doubt it this year unless there are some ground breaking improvements which I doubt) because I'm going to be forced to pay for memory that I don't need. I have a 64GB 10.5" iPP and have still have 45GB free. I have 30GB free on my iPhone but that's because I have 15GB of music.

But my iCloud Photo Library is at 50GB but only takes up 2GB on each device (Optimize storage is fantastic). Unlimited data/wifi means I can stream as much as I want.

 

[kasakka]

While I'm also in the club that doesn't need more than 64 GB on a phone, I think Apple should offer 128 GB as the base model for the biggest iPhone to make it a better value proposition. But of u course they won't because Apple is run by bean counters skimping on everything they can.

 

[craigio85]

I don't see why they wouldn't still do three tiers, 64/256/512. The ipad pros have this similar setup.

Because each storage tier means a price differential and when there’s potentially going to be iPhone SE, 7, 7+, 8, 8+, Xs and Xs+ all on sale, having three price levels makes it harder to separate each device in terms of base cost.
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Well I keep all my photos on the camera roll from snapchat and camera from my first iphone 4 to now.

Last time I used itunes to transfer photos to iphone it was a really bad process and really annoying, not a case of drag and drop like every other device out in the world.

I have a lot of group conversations and share a lot of pictures and memories from university days and it's convenient for me to have it on my camera roll at all times.

64 256 and 512 mb, is wrong, the base should be 128, it fits the pattern but that is just bad for customers like me. Paying a premium already, and having a pay a premium on top for what is standard across other devices in the industry.

Serious question - have you ever tried iCloud Photo Library? All of your pictures remain visible as thumbnails in the camera roll, visually no different. The full image is recalled from iCloud when you tap to enlarge. If not accessed again within a certain time it then reverts to the thumbnail on the local storage. In my experience, absolutely seamless and not using it is simply wasting space to cover the very remote possibility of being unable to access a full res image if you’re without a data connection.

 

[JPack]

Because each storage tier means a price differential and when there’s potentially going to be iPhone SE, 7, 7+, 8, 8+, Xs and Xs+ all on sale, having three price levels makes it harder to separate each device in terms of base cost.

Having 3 storage tiers is a classic marketing move based on the Goldilocks principle.

It's the same reason why BMW doesn't offer power front seats or keyless entry on their base model. But the middle tier has too many features. The idea is to encourage buyers to spend extra for the middle option.

64/256/512 is guaranteed with 5.8" and 6.5" iPhone Xs. Buyers are uncomfortable with 64GB. But 256GB might be too much. End result, buyers pick 256GB for +$150 to play it safe.

 

[eyedoc2020]

The storage options will be interesting. I think they will release a 64 and 256 OR a 128 and 512.

I don’t see them going 64 and 512 because there is just too big a gap between the two options.

 

[puma1552]

I have 34.88 GB free of my 64GB 8. Nearly 20 gigs of music (all I own), and basically nothing else. I barely have any apps and I periodically offload pictures to my MBP which backs up to a Time Capsule.

That said, I would like to see a 128 GB base, but I'm pretty sure it'll be 64/256/512.

 

[Jinjin]

Yup 64/256/512 is my guess too but I’m hoping for a price reduction (X compared to XS) as to not make the 256gb stick in the throat as much

 

[george999]

i will miss having 128 gbs on my 7 plus, but seeing that the 256gb Xs Max will likely cost 1200 bucks (and barely being able to justify paying 999 for the base model in the first place), it’ll be the 64 gb for me.

I’m using 55gb out of 128 on my phone rn and that’s two years of not EVER optimizing or thinking about conserving storage, 17gb of pics, 8gb of music, and nearly 5 gb of just iMessages. I think a normal iPhone user is more than fine with 64gb. Photographers - maybe not.

 

[craigio85]

Having 3 storage tiers is a classic marketing move based on the Goldilocks principle.

It's the same reason why BMW doesn't offer power front seats or keyless entry on their base model. But the middle tier has too many features. The idea is to encourage buyers to spend extra for the middle option.

64/256/512 is guaranteed with 5.8" and 6.5" iPhone Xs. Buyers are uncomfortable with 64GB. But 256GB might be too much. End result, buyers pick 256GB for +$150 to play it safe.

I don’t deny the logic - but Apple didn’t do this last year so what suggests they’ll revert to the old formula?

 

[eoblaed]

64 256 and 512 mb, is wrong, the base should be 128,

Disclaimer: I'll be getting the largest storage size, so I don't have a horse in this race.

There are many that would agree with you, and I would have a tendency to lean that way, but there's another side to this that Apple is appealing to: the large number of people that like to stream everything and don't need a lot of onboard storage.

If the size options were 128/256/512, there are a large set of people that would complain that they'd be paying for a lot of storage they would never use. It's a damned if they do, damned if they don't situation for Apple. You can be certain they've crunched the numbers long and hard and whatever storage options are announced on Wednesday are the results of a lot of research, even if it does put some people in a weird spot.

 

[ANTAWNM26]

The price will be from £1000-1150, which I have accepted and will go with it. But 64gb for that price is taking the p***.

They've done it before and it backfired so hopefully they don't do it again. But I have a feeling they might.

A premium product with a very premium price point cannot be given a mid range spec.

It’s only premium price if consumers say it is not the manufacturer

 

[terraphantm]

I think they will do a 64GB model as some people simply do not want or need more and want to save money. You do not have to buy it and I am hoping for 512GB on my XS.

Same arguments people used to justify the 16GB base for so long. The price doesn't have to increase for them to increase the base storage to 128GB.

 

[JPack]

I don’t deny the logic - but Apple didn’t do this last year so what suggests they’ll revert to the old formula?

With the rumored starting price of $899/999 for iPhone Xs 5.8/6.5", I suspect Apple will offer 64/256/512. This could help mitigate the drop in ASP if more consumers choose the 256GB option.

 

[Newtons Apple]

MmmmHmmm

Prepare to

Same arguments people used to justify the 16GB base for so long. The price doesn't have to increase for them to increase the base storage to 128GB.

Apple is in this to make money for it's stockholders of which I am proud to be one.

Apple may not have to increase the price and likely will not if they start at 128GB but I am thinking it will still start at 64gb.

 

[johannnn]

They made the same mistake with the iPhone X, no surprise sales were way lower than what they expected

Are you for real? Have you been living under a stone the last decade, or are you unaware that most users don’t store much on their devices? I use my X every single minute every single day, and I always have around 10GB free of the base model.

- Music: Spotify or Music.
- Media: YouTube and Netflix for most media consumption
- Photos: iCloud smart storage or Google Photos
The list goes on and on.

You can’t honestly think the X sold bad because most people love to store their FLAC music, their RAW images and their 10GB RPG games?

If I grab the first X user I find in the morning commute, I’m pretty sure their most used apps are Twitter/Facebook/instagram. No need to have 256GB for that. Wanna guess my most used app on my X? Probably Safari and Messeges. No need for 256GB for me either.

 

[haqsha23]

Are you for real? Have you been living under a stone the last decade, or are you unaware that most users don’t store much on their devices? I use my X every single minute every single day, and I always have around 10GB free of the base model.

- Music: Spotify or Music.
- Media: YouTube and Netflix for most media consumption
- Photos: iCloud smart storage or Google Photos
The list goes on and on.

You can’t honestly think the X sold bad because most people love to store their FLAC music, their RAW images and their 10GB RPG games?

If I grab the first X user I find in the morning commute, I’m pretty sure their most used apps are Twitter/Facebook/instagram. No need to have 256GB for that. Wanna guess my most used app on my X? Probably Safari and Messeges. No need for 256GB for me either.

I've been thinking about it all day, I have a 7+ with 128GB right now and have 110GB free. I do want to start taking more photos and 4K video as well as add some more music, but no way would i need more than 64GB. If I ever did, i would just sign up for the cloud service. It's going to be the 64GB XS Max for me.

 

[MacWins]

Are you for real? Have you been living under a stone the last decade, or are you unaware that most users don’t store much on their devices? I use my X every single minute every single day, and I always have around 10GB free of the base model.

- Music: Spotify or Music.
- Media: YouTube and Netflix for most media consumption
- Photos: iCloud smart storage or Google Photos
The list goes on and on.

You can’t honestly think the X sold bad because most people love to store their FLAC music, their RAW images and their 10GB RPG games?

If I grab the first X user I find in the morning commute, I’m pretty sure their most used apps are Twitter/Facebook/instagram. No need to have 256GB for that. Wanna guess my most used app on my X? Probably Safari and Messeges. No need for 256GB for me either.

I agree with you.
I now have about 16Gb free on my 8+, with the same usage that you mentioned, and sincerely I'm more than good with that.

 

[44267547]

64 GB is more than enough for my needs. Everyone has different expectations when they need storage requirements, I wouldn’t complain about it if Apple offered 64 GB as a base model. I and others have no issue with 64 GB.

 

[xxray]

64GB used to be the max storage you could get when I started buying iPhones and iPads. I understand apps, photos, videos, and audio are growing in size, but with unlimited data plans being the norm combined with cloud storage and streaming audio and video, I really don’t see why it needs to be higher. I can’t see the large amount of people needing more than that. If they do, they can choose to spend more to get it. I only have 34/64GB of data used, and 10GB of that could be eliminated if I didn’t have my Spotify library downloaded on the highest quality setting.