M1 Max branding is stupid

[zzemman]

M1 Max branding is as dumb as the whole Xbox One X / Series X naming.
Try saying this 5 times: "An M1 Max Mac beats all M1 Macs" or "A Mac with an M1 Max beats all M1 Macs"
Can you believe all the organizational layers of Directors / VPs / SVPs who approve these stupid names.

 

[zarathu]

Did you feel that you just needed to have something to say, and this was the first thing that came to mind?

 

[0128672]

And also what are some of your name suggestions that would be better?

 

[robco74]

I mean, it's no worse than the alphabet soup Intel uses. AMD's branding is a bit better I suppose.

 

[sirio76]

Did you feel that you just needed to have something to say, and this was the first thing that came to mind?

Seems a pretty common behavior on this forum.

 

[zzemman]

And also what are some of your name suggestions that would be better?

IMHO it would have been better to remain closer to the iPad CPU naming convention and use M1X and M1Z, as some leakers had anticipated, in order to avoid the tongue twister "Macs with an M1 Max"...

 

[wyrdness]

Did you lose a bet or something?

Also, the irony of someone called Zzemman complaining about stupid naming isn't lost on me.

 

[darngooddesign]

Cant say I disagree about the chip names

Apple sells SOC shells for its SOC cores.

 

[zzemman]

Did you lose a bet or something?

Also, the irony of someone called Zzemman complaining about stupid naming isn't lost on me.

At least it's distinctive. Think about this: if one says "I love the M1 Macs" or "I love the M1 Max", how who you know what they mean?

 

[Andropov]

At least it's distinctive. Think about this: if one says "I love the M1 Macs" or "I love the M1 Max", how who you know what they mean?

You’re absolutely right. Apple should go back to calling them by their proper name, Macintoshes. That would solve the problem.

 

[darngooddesign]

You’re absolutely right. Apple should go back to calling them by their proper name, Macintoshes. That would solve the problem.

Considering the chips are beasts, and I would have loved a return to Powerbook.

 

[m1maverick]

Did you lose a bet or something?

Also, the irony of someone called Zzemman complaining about stupid naming isn't lost on me.

Apparently it's his opinion the naming is stupid and he's entitled to that opinion. Not everything Apple does needs defending.

 

[Michael Scrip]

It's not as bad as Intel's branding:

Intel® Core™ i7-1165G7

 

[darngooddesign]

It's not as bad as Intel's branding:

Intel® Core™ i7-1165G7

Just roooooolllllls off the tongue. ?

 

[Andropov]

Considering the chips are beasts, and I would have loved a return to Powerbook.

Given the TiBook-like aesthetics they chose, that would have been super cool. Specially given how powerful they are.

And in fact I believe that the PowerBook name actually precedes the PowerPC CPUs, as the PowerBook 100 used a Motorola 68k. So no reason not to use that branding!

 

[TiggrToo]

Apparently it's his opinion the naming is stupid and he's entitled to that opinion. Not everything Apple does needs defending.

Public forum. The OP has a right to their opinion, and others have the right to disagree.

 

[m1maverick]

Public forum. The OP has a right to their opinion, and others have the right to disagree.

IMO the individual I was responsible for wasn't just disagreeing but engaging in personal attacks:

"Also, the irony of someone called Zzemman complaining about stupid naming isn't lost on me."

Again, not everything Apple does needs defending.

 

[Tagbert]

M1 Max branding is as dumb as the whole Xbox One X / Series X naming.
Try saying this 5 times: "An M1 Max Mac beats all M1 Macs" or "A Mac with an M1 Max beats all M1 Macs"
Can you believe all the organizational layers of Directors / VPs / SVPs who approve these stupid names.

How frequently do you plan to say these things? Is this really a problem that outweighs the whole system of identifying product segments? This seems like a wholly artificial concern.

 

[zzemman]

How frequently do you plan to say these things? Is this really a problem that outweighs the whole system of identifying product buckets? This seems like a wholly artificial concern.

Could be confusing, at least when pronounced verbally: In my case, I love my M1 Macs and want to buy an M1 Max.

 

[LeeW]

I actually think it's a pretty good and simple way of knowing what the difference will relate to. But that's just me I guess.

 

[KingofGotham1]

M1 Max branding is as dumb as the whole Xbox One X / Series X naming.
Try saying this 5 times: "An M1 Max Mac beats all M1 Macs" or "A Mac with an M1 Max beats all M1 Macs"
Can you believe all the organizational layers of Directors / VPs / SVPs who approve these stupid names.

Who are you, Dr Seuss??

“1 Mac 2 Macs 3 M1 Mac Pro Max Macs”

it’s a name, pretty straightforward

 

[Juicy Box]

M1 Max branding is as dumb

I agree.

It isn't so bad that I wouldn't get the devices, but yeah, the naming isn't great.

Reminds me of the Apple TV, Apple TV+, and Apple TV app naming problem, although, the M1 Max isn't as bad.

 

[zzemman]

I agree.

It isn't so bad that I wouldn't get the devices, but yeah, the naming isn't great.

Reminds me of the Apple TV, Apple TV+, and Apple TV app naming problem, although, the M1 Max isn't as bad.

Not saying that Branding is easy but there are some senior people at Apple whose main responsibilities include Branding and who could strive to do a better job. Call it tough love but we definitely expect more from Apple than from Intel.

 

[ikir]

M1 Max branding is as dumb as the whole Xbox One X / Series X naming.
Try saying this 5 times: "An M1 Max Mac beats all M1 Macs" or "A Mac with an M1 Max beats all M1 Macs"
Can you believe all the organizational layers of Directors / VPs / SVPs who approve these stupid names.

We will survive anyway

 

[MauiPa]

How about m1, m1 note, and m1 note +. Oh yeah that’s way better