I have to admit the first time I saw it I didn't notice the top banner either. Makes more sense now...
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New online-only Mac vs. PC ad.
- Thread starter Anonymous Freak
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I have to admit the first time I saw it I didn't notice the top banner either. Makes more sense now...
I'm wondering if they (the sites themselves) have pulled the ad off their pages - I'm having trouble finding it now on Engadget or PCMag.com. There are some generic Mac ads, but that one seems to be gone...
I imagine PC Mag doesn't want people reading their article on "fine-tuning Vista" and seeing that ad...
I imagine PC Mag doesn't want people reading their article on "fine-tuning Vista" and seeing that ad...
Still showing for me.
I missed the banner too, the first couple of times I saw it. It is absolutely the best Mac ad yet!!!! Two thumb up!! Way up!!
Yeah, but if it wasn't for the ads their would be much on the internet.
Ads pay for much of everything going on the internet.
No ads, no revenue, no revenue, no Google, no Yahoo, no YouTube, no Free sites, no price drops in technology, no usage, no....
Well you get the picture.
so many people forget what it was like 15 years ago on the internet (being from one of the original first 1000 .com's in the world I remembered being yelled at by the academics about putting up a site and how we were going to destroy the internet...).
Here's the page from the screenshot at the head of this thread; but apparently the ad is no longer on it...
lol so did you like the ad?! Only a tinsy bit off subject I spose!
I dunno how much apple would really be hit by Office being pulled - after all we've survived 4 years (?) without an update to Office - if we had another 4 years I'm sure somebody (maybe apple) would fill the gap with a 'pro' iWork.
p.s. could i suggest Leopard if you're having stability problems?
We have laptops all the time with vista connecting to two different projectors (for our boardroom) we have (one panasonic and one epson). Sees the projector as a generic PNP display... Treats it like any other monitor. You can adjust the resolution just like any other screen....
Just because +95% of the people in the world use Windows doesn't mean they're happy with it.
*YAWN* Using you're logic, people who live in housing projects are satisfied with their living situations.
You are right!
Take the case of my wife. She really doest care about computers and Windows has been the only OS she has ever used. If I wasn't into Macs she would have never knon what an apple computer was.
She has a Compaq laptop which came with vista. After 6 months she got tired of it. Her machine was just too slow. i upgraded it to XP and she has been happy with it.
The first time she used my mac, she did not like it. After about two weeks she was very confortable with it and now I have to tell her to use her Windows laptop. She really likes my MBP. She is not a power user, just a regular person who has to use a computer.
So what I am trying to say, if people had the chance to use a mac they would see how great they are. Yes they are not perfect, but the computer experience is just more rewarding.
So if you want to now if windows users are happy with windows, just look at all those windows sticker in the back of their cars
I actually like apple the way it is. I would hate it if everyone had a mac. Lets keep our little club small and exclusive.
I would definitely downgrade to XP if I was getting a Windows machine, no doubt. I remember watching this poor guy trying to give a presentation on his laptop running Vista; the thing kept on popping up little dialog boxes from the task bar the whole while informing him of this and that. Then suddenly it told him that it had finished downloading an update and rebooted in the middle of his presentation.
Stupid, Arrogant, Annoying
This thing has been screwing up my Engadget reading all day. I finally gave in and watched it, and I have to say that it seems like an attack ad in bad taste. If you're going to have an ad that big, use it to show off Leopard's features, not bash the competition.
Anyone can attack. In organizations, as in people, true class acts succeed on their own merit.
This thing has been screwing up my Engadget reading all day. I finally gave in and watched it, and I have to say that it seems like an attack ad in bad taste. If you're going to have an ad that big, use it to show off Leopard's features, not bash the competition.
Anyone can attack. In organizations, as in people, true class acts succeed on their own merit.
I tend to agree, every machine we get we have to downgrade to XP first, most of the cases because of older software not working perfectly. I have no similair cases with Tiger -> Leopard.
Please tell me how you guys acomplish this! Ive only been with the company for a year and have seen at least 5 machines completely compromised by some sort of virus/torjan. I also think most homes dont put as much effort into security as businesses, i think apple is trying to focus on those people. The safety through obsurity thing has been discussed into the grace IMO, but the fact remains, becuase of it there is less down time on macs that PC's because of viruses.
I completely agree, im just wondering as time progresses with MS "opening" their office document format if the loss of Office on the mac will really do that much damage?
All things aside, think its the cutest add ive seen online in ages!
So, what you're saying is that one product has to be perfect before any criticism can be leveled at another product? If 10% of Mac users are having problems while 35% of PC users are having problems, Apple can't suggest that they are better?*
In short, I don't think that there is any stretch of credibility here. Sure, Leopard had some problems on launch, but they were pretty penny-ante compared to the Vista problems, from what I've read. (The only problem I had with Leopard was my own fault. With exception given to that, Leopard has performed flawlessly on both my 1.67GHz PB G4 and my wife's 867MHz PB G4, as did Tiger before it.)
Back on topic, I have to agree that this ad was hilarious! I was just rolling. I generally download and keep copies of these ads (yes, call me what you will, I find it entertaining), so I'm trying to figure out how to do that with this one. The link from the main page to an MP4 file doesn't seem to work. Any suggestions?
* Percentages were made up by me to illustrate a point, but from anecdotal accounts, they don't seem to be that far off, by my reckoning.
i like the ad. there are a few things to add to the discussion.
first what company actually advertises what their product does these days? It isn't a my product can do this or that, but a lifestyle. look at swifer for example. it attacks "simple" products like brooms. unless it is a product with no compitition or no existing market to sell one has to make attacks or sell a "brand." the generation pepsi campaign comes to mind.
second in 30 seconds its hard to sell time machine, explain how it works, what it needs. that's why comercials have become more "sophisticated" (a communications study buzz word). that's why apple has stores full of knowlegable sales people who can inform/educated consumers.
finally through humor apple is establishing a connection with people. the ads are making generalizations that people can relate to. of course not all windows boxes get trojans/spyware/malware and not everyone who is using vista decides to go back to xp. but who hasn't used a pc and had to deal with tech support of some sort. or when the upgrade happened your desk was empty for a week for "surgery". long before that ad came out i was calling any tinkering i did surgery. but the generalizations are simple enough that a connection can be made. if you give a scenario talking about putting together a supercomputer cluster about 50 people would get it. the generalization/ second grader mindset is necessary to reach a broad audience.
In the current age of advertisements this is a well done and effectively used the medium. Would it be so successful on tv, probably not. It works better on the internet. Hooray for using my communication studies degree. BTW in the end its just an advertisement, the goal of which is to get you to think about and eventually buy the product. With 3 pages (and counting) the proof is in the pudding so to speak. We are thinking about the ad much longer than the 30 seconds (or so) it plays. Whether or not it does justice to the apple product line is moot. It is doing exactly what it was designed to do.
Cheers
first what company actually advertises what their product does these days? It isn't a my product can do this or that, but a lifestyle. look at swifer for example. it attacks "simple" products like brooms. unless it is a product with no compitition or no existing market to sell one has to make attacks or sell a "brand." the generation pepsi campaign comes to mind.
second in 30 seconds its hard to sell time machine, explain how it works, what it needs. that's why comercials have become more "sophisticated" (a communications study buzz word). that's why apple has stores full of knowlegable sales people who can inform/educated consumers.
finally through humor apple is establishing a connection with people. the ads are making generalizations that people can relate to. of course not all windows boxes get trojans/spyware/malware and not everyone who is using vista decides to go back to xp. but who hasn't used a pc and had to deal with tech support of some sort. or when the upgrade happened your desk was empty for a week for "surgery". long before that ad came out i was calling any tinkering i did surgery. but the generalizations are simple enough that a connection can be made. if you give a scenario talking about putting together a supercomputer cluster about 50 people would get it. the generalization/ second grader mindset is necessary to reach a broad audience.
In the current age of advertisements this is a well done and effectively used the medium. Would it be so successful on tv, probably not. It works better on the internet. Hooray for using my communication studies degree. BTW in the end its just an advertisement, the goal of which is to get you to think about and eventually buy the product. With 3 pages (and counting) the proof is in the pudding so to speak. We are thinking about the ad much longer than the 30 seconds (or so) it plays. Whether or not it does justice to the apple product line is moot. It is doing exactly what it was designed to do.
Cheers
I think its completely immature and negative.
Apple being negative will only invite more negativity towards Apple. If Apple is so great, it doesn't need to be negative about competition in this way.
I am about to buy my first Mac soon (after Macworld) but I really don't like stuff like this. Mac needs to get rid of the snooty attitude rather than develop it in new ways - people hate Apple because of it.
-edit: and as mentioned above, Mac does have it fair share of problems (mainly hardware) - and Vista isn't all bad. Its slowly improving - this ad, although supposed to be a joke, is kind of inaccurate in that way. Reminds me of the PowerPC is so much faster than the top pc equivalent ad's which was always exaggerated and sometimes fabricated.
Apple being negative will only invite more negativity towards Apple. If Apple is so great, it doesn't need to be negative about competition in this way.
I am about to buy my first Mac soon (after Macworld) but I really don't like stuff like this. Mac needs to get rid of the snooty attitude rather than develop it in new ways - people hate Apple because of it.
-edit: and as mentioned above, Mac does have it fair share of problems (mainly hardware) - and Vista isn't all bad. Its slowly improving - this ad, although supposed to be a joke, is kind of inaccurate in that way. Reminds me of the PowerPC is so much faster than the top pc equivalent ad's which was always exaggerated and sometimes fabricated.
Hm...what are all these problems plaguing Vista users in this forum? I know that this is a Mac forum, so most people are using OS X, but seriously, what issues are people here having with Vista? I'm using a Vista box I assembled from scratch, and it runs really well. It goes to sleep and wakes up w/o any issues, two monitor setup runs great, don't have any viruses or malware (last time I have a virus in XP must have been over 8 years ago), my Epson 2200 prints great (whereas I really have a hard time printing from my Apple computers - G5 tower, PBG4, macbook - drivers aren't great for the 2200, and I can't get my Samsung c600 network printer to work on the Macs, either). Never got the blue screen of death, the computer hasn't frozen on me yet, etc. Programs have crashed (specially when I'm converting some large vector graphics into JPGs or something), but nothing that brought down the whole system.
I mean, is it an urban legend thing where people say that Vista is bad, so it must be bad or are people actually writing from personal experience? By the way, isn't Tiger 10.4x? I'm still on Tiger (will upgrade to Leopard next January when I get my new macbook pro), and it has its share of problems (programs crashing, wireless not working after coming out of sleep, etc.). Both platforms perform well, so much so that I have no qualms of using either OS, unless it comes to printing, where I'll usually send a PDF from the Mac to a Windows box and print from there.
Oh, and back to the topic at hand, put me in the column of people that really don't like these Mac vs. PC ads all that much.
I mean, is it an urban legend thing where people say that Vista is bad, so it must be bad or are people actually writing from personal experience? By the way, isn't Tiger 10.4x? I'm still on Tiger (will upgrade to Leopard next January when I get my new macbook pro), and it has its share of problems (programs crashing, wireless not working after coming out of sleep, etc.). Both platforms perform well, so much so that I have no qualms of using either OS, unless it comes to printing, where I'll usually send a PDF from the Mac to a Windows box and print from there.
Oh, and back to the topic at hand
, put me in the column of people that really don't like these Mac vs. PC ads all that much.