I agree that those are all opportunities - I'm just not convinced that Apple will decide that now is the time that it needs to dedicate its design and engineering resources to the iMac.
The nagging doubt in my mind about this topic though is the thought that Apple reportedly had a lot of its design team working on Apple Park over the last few years, and that has now been done for a little while which presumably means that design capacity has been freed up to work on products again. So whilst I still expect that Apple's view is that there is no business case for redesigning the iMac yet, a small part of me remains optimistic that they might choose to nevertheless.
That's fair, I apologize.
Personally, I think there will be a lot more to digest after the Event takes place and we see what Apple actually releases in to the wild (Thanks, Captain Obvious!).
Your appraisal is fair, I do not disagree, but perhaps Apple
is regrouping with its Mac efforts now. What I mean, is that here are the items whose overall Industrial Design should be settled for the next several years after next Tuesday:
Already done
1. iPhone XS and XS Max - Done and Done. Apple labored to get the X out the door, they took the next logical step and now we have a design that should remain more or less unchanged for the next 4-6 years (upgrade cycles are stretching out which is why I think the design will be around that long).
2. iPhone XR - Done. It is a new design, the challenges inherit to the design have been worked out and now it will be a matter of refinements.
3. Apple Watch - Series 4 is a major step and replaces the Series 3, so the ID should carry forward for the Series 5, 6 and possibly 7 before a complete overhaul sees the light of day.
4. MacBook Pro - We are on the third iteration of the same ID, love it or hate it. We probably have at least two more updates before any ID change is made, so around 2-3 years.
5. iPad 7 - I do not expect any changes for a while with this one, because it is designed to meet a price point. That does not mean that Apple will ignore it, but it's in good shape now.
Next week
1. 12" MacBook and 13"/14" MacBook (Air) replacement - this design should last for the next 3-5 years with minor changes along the way.
2. Mac mini - should Apple actually update the mini, expect this design to last at least 5-7 years.
3. iPad Pro - This is a big one and it sets up the iPad Pro for at least another 3-5 years. Really, there is only so much ID you can do on a tablet. Props to Apple for the many iterations they have done already.
4. iPad mini 5- If the mini is updated, I honestly expect it to use the mini 1/2/3 ID to cut costs. Slightly different colors, but no laminated display, etc. After that, it will have to really sell well to get a mini 6.
Still to complete
1. iMac/iMac Pro - I honestly have no issues with the design as it is now, but I suspect Apple may want to align both with the display ID that they are working on now. So, 2019 and Cannon Lake may give us a truly elegant re-design.
2. Mac Pro - Probably the most intense ID being done right now as the MacBook ID is locked down.
3. Home Pod - The basic engineering for the sound and capabilities is done, so its a matter of how much Apple wants to push this product.
4. AppleTV - Yeah, this one is not hard at all. It may get a major redesign next year depending on how Apple pushes its new streaming service.
If ID is done work on the Apple Park and has freed up along with manufacturing resources with the launch of the iPhones and the iPads, then I would hope they could catch a break, regroup and get through the
Still To Complete list before they have to tackle the Apple Car (Titan), should that be on anyone's radar. Personally, I would never buy an Apple Car, but I am sure there are a few people who would.
Just food for thought. I cannot fool myself into believing that Apple still wants to focus on the Mac, unless they have realized that there are some long term downward trends in the smartphone market and they are going to shore up the neglected parts of the business in order to make sure revenue continues to increase. increasing the ASP, even while selling less units seems to be working for them fairly well, although the iPhone XR also acknowledges that there is a ceiling to how much they can charge for the iPhone and still keep them selling.
Just my 2¢.