Ever since the 2016 MBP I had considered switching back to Windows. The XPS 9500 with its new design and 16:10 had became super tempting. In addition, Apple tends to screw up standards like OpenGL/CL which de-facto ruined my Blender 3D experience (no more GPU-rendering possible), followed by Catalina with audieu-32bit and the M1 with no more x86 and Bootcamp support. I was on the verge of jumping the golden cage boat.
However... I still love the overall ecosystem, the hardware quality, my iPad Pro and now the new iPhone 12 mini. Windows 10 still kinda sucks, looks ugly, and I am not much gaming anyways. Then came more and more reports about how easily the M1 smoked the competition (without any heat or smoke, ironically) and now I am quite hyped for the new 14"/16" MacBook Pros with the return of useful ports, omission of the touchbar and much more powerful M1X/M2 chips. Sounds perfect for my daily tasks, browsing, Photoshop, Serato DJ and Blender, which will also get M1 support with 3.0 just like the overall compatibility situation has significantly improved since November.
So they will lose some, but gain many more. Recent sell statistics prove a massive gain. People are fed up with Intel and their embarrassing Apple-basing ads just boost their bad reputation.