This is the bubble effect I am referring to. Apple gets way too much leeway with their products. Lets go over this again. When Apple had the upper hand for years, there was never a question of the iPhone's dominance. Nobody was putting qualifiers for labeling it "the best." But for more than at least 3 years now, competition has blown past them. But yet here we are actually debating weather they still have a camera comparable to the S7 Edge. Can you imagine, for a sec, if the iPhone was the one with the better sensor and robust camera app with pro mode, and able to shoot RAW? Wanna bet that the media would easily call it the best camera by a much bigger margin than they say the S7 Edge has the best camera? Then imagine, if the iPhone had an edge design with a 2K amoled display, water/dust proof, compact design, and a lower price. The accolades would be endless. In any other galaxy, the iPhone would be considered a mid level device. Fact.