I want to comment on some of the arguments I've seen offered on this forum.
First, the ad is an ad and so it's biased by nature just as Apple ads are. The issue is how misleading it is. Without even getting into the specs and "features", just the picture comparison is ridiculous in that they could have used a white iphone with a screen on instead of black on dark blue background and turned off.
Second, the argument that McDonalds sells more burgers than Five Guys and the Ford Fiesta being a best selling car but not being the best car in the world... Come on guys!!! McD burgers cost as little as 99c, even 49c on special. Five guys are more like $7. It's a similar situation with Fiestas. People buy more Fiestas because they're more affordable. In the case of these phones, they're actually available at the same price!!!!!! In fact, I think the latest Samsung phones are often cheaper than the latest iPhones. (AND more widely available)
Third, people have compared this ad to Coke and Pepsi or Cadillac and Porsche. First iPhone fans said the ads of the inferior product mentions the ads of the superior one. Then iPhone haters had a lovely time bringing up "I'm a Mac" ads. I don't thinks it's a case of the superior and inferior product here, but rather the biggest marketshare vs less widely chosen product. In other words, Apple was admitting that PCs are the usual choice, and now Samsung is admitting that the iPhone is the usual choice. One thing to note though, is that like McD burgers and ford fiestas, the PCs were the usual choice because they were much cheaper. Thats is not the case when Apple products become the norm. They don't become the regular choice simply by being the cheapest. Not at all.
First, the ad is an ad and so it's biased by nature just as Apple ads are. The issue is how misleading it is. Without even getting into the specs and "features", just the picture comparison is ridiculous in that they could have used a white iphone with a screen on instead of black on dark blue background and turned off.
Second, the argument that McDonalds sells more burgers than Five Guys and the Ford Fiesta being a best selling car but not being the best car in the world... Come on guys!!! McD burgers cost as little as 99c, even 49c on special. Five guys are more like $7. It's a similar situation with Fiestas. People buy more Fiestas because they're more affordable. In the case of these phones, they're actually available at the same price!!!!!! In fact, I think the latest Samsung phones are often cheaper than the latest iPhones. (AND more widely available)
Third, people have compared this ad to Coke and Pepsi or Cadillac and Porsche. First iPhone fans said the ads of the inferior product mentions the ads of the superior one. Then iPhone haters had a lovely time bringing up "I'm a Mac" ads. I don't thinks it's a case of the superior and inferior product here, but rather the biggest marketshare vs less widely chosen product. In other words, Apple was admitting that PCs are the usual choice, and now Samsung is admitting that the iPhone is the usual choice. One thing to note though, is that like McD burgers and ford fiestas, the PCs were the usual choice because they were much cheaper. Thats is not the case when Apple products become the norm. They don't become the regular choice simply by being the cheapest. Not at all.