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kc9hzn

macrumors 68000
Jun 18, 2020
1,824
2,193
If you could get a Mac mini with all components ready to be changed for 400-500$, it would sell like HOT CAKES!

Probably not. Most people really interested in a highly modular computer aren’t interested in a Mac, even a modular one. They’ve already got Linux and Windows project boxes to work on and configure to their hearts’ content. Second, there’s only so much change of components that can be done in a computer of the Mac mini’s form factor. Third, the PC market is pretty saturated these days, no model sells like hot cakes. If the Mac mini makes about 1% of Apple’s sales and Apple controls about 10% of the computer market, that makes the Mac mini about 0.1% of all computers sold. That probably qualifies it as one of the most popular individual models of computer (probably more popular than any one make or model of Dell computer, for instance). Even if there were high demand for a modular Mac mini, I doubt it would grow sales that substantially.
 

kc9hzn

macrumors 68000
Jun 18, 2020
1,824
2,193
Eye headsets don’t work & will never be successful because people don’t like to wear one all the time
Hence this piece
When the product was released, estimates pegged initial sales at around 200,000 units, though it’s not clear how many of those were returned. Even people who kept their devices have recently been sharing on social media that they rarely use them anymore.
I dunno about that. I wear glasses for vision correction. While there are times and places where I’d prefer just having plain old glasses, if I could see and navigate through a recipe I’m trying to prepare while my hands have, say, batter on them, or if I could see my to do list lickety split, that would have a lot of value to me (probably more than 3D movies or VR gaming, certainly more than the Metaverse).
 

kc9hzn

macrumors 68000
Jun 18, 2020
1,824
2,193
eh, I'd argue the air was a big deal, it ushered in the era of "ultrabooks", which have taken over a huge chunk of the laptop market, even if we don't have that stupid name attached to them anymore.
Sorry, I think you misunderstood (so I must not have been clear enough). I agree (and forgot about the whole ultrabook business, so I will say the Air was a big deal market wide), I meant that the Air was probably the last “big deal” or “new thing” in laptops prior to Apple Silicon.
 

ghanwani

macrumors 601
Dec 8, 2008
4,820
6,142
How long can Apple survive with this Mediocrity?

Who will be the next CEO?
They can survive it forever. That is how monopolies operate. They only have to be at par with what is going on in Android and Windows, and both of those are a mess in themselves.

Next CEO that Apple picks is unlikely to be any better, and might even end up screwing up operations and finances, areas where Cook has done well.

How many Steve Jobs type of CEOs do we have in the world?

How many consumer companies are executing well (customers actually excited by the product, not using it because they don’t have a choice)?

I can’t think of even one for each of the above.
 
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Hails09

macrumors 6502
Apr 22, 2022
459
435
They can survive it forever.

Next CEO unlikely to be better, might end up screwing up operations and finances where Cook has done well.

How many Steve Jobs type of CEOs do we have in the world?

How many consumer companies are executing well (customers actually excited by the product, not using it because they don’t have a choice)?

I can’t think of even one for each of the above.
Most people aren’t excited about a new Apple product only people on forums like this are excited for them.
Look at the new headset thing they released the general public don’t actually give a stuff about it.
 

I7guy

macrumors Nehalem
Nov 30, 2013
35,142
25,212
Gotta be in it to win it
Most people aren’t excited about a new Apple product only people on forums like this are excited for them.
Look at the new headset thing they released the general public don’t actually give a stuff about it.
True. It’s an entirely different thing opining on an online forum vs just going out to the product because you know you will be purchasing it.
 

Pearple

macrumors regular
Original poster
Dec 28, 2017
231
744
Probably not. Most people really interested in a highly modular computer aren’t interested in a Mac, even a modular one. They’ve already got Linux and Windows project boxes to work on and configure to their hearts’ content. Second, there’s only so much change of components that can be done in a computer of the Mac mini’s form factor. Third, the PC market is pretty saturated these days, no model sells like hot cakes. If the Mac mini makes about 1% of Apple’s sales and Apple controls about 10% of the computer market, that makes the Mac mini about 0.1% of all computers sold. That probably qualifies it as one of the most popular individual models of computer (probably more popular than any one make or model of Dell computer, for instance). Even if there were high demand for a modular Mac mini, I doubt it would grow sales that substantially.
Enough kids are already sucked into the Apple ecosystem. Why? Because their parents. If parents have an iPhone, kid has an iPhone too. And probably Apple TV in the household too, with that iCloud family subscripiton.

But a decent Computer with 32GB of Ram and 1TB SSD, which is the average joe standard in 2024, would be hilariously expensive if there wass an Apple on it....

But that kid wants and needs an Apple.

Tim Cook wants to squeeze the lemon by denying an upgradable machine, much to the liking of all millionaires and billionaires , who hold Apple stock.

Jobs would have been totally fine with a base mac mini, that the kid could max out on his own in the following years. As long as the kid becomes and stays an Apple customer.


Now, out of spite, the younger generation might turn against the company, making it a brand for old people.



This is why Tim Cook utterly suks as a visionary. But that is part of his job.
 

I7guy

macrumors Nehalem
Nov 30, 2013
35,142
25,212
Gotta be in it to win it
Enough kids are already sucked into the Apple ecosystem. Why? Because their parents. If parents have an iPhone, kid has an iPhone too. And probably Apple TV in the household too, with that iCloud family subscripiton.

But a decent Computer with 32GB of Ram and 1TB SSD, which is the average joe standard in 2024, would be hilariously expensive if there wass an Apple on it....

But that kid wants and needs an Apple.

Tim Cook wants to squeeze the lemon by denying an upgradable machine, much to the liking of all millionaires and billionaires , who hold Apple stock.

Jobs would have been totally fine with a base mac mini, that the kid could max out on his own in the following years. As long as the kid becomes and stays an Apple customer.


Now, out of spite, the younger generation might turn against the company, making it a brand for old people.



This is why Tim Cook utterly suks as a visionary. But that is part of his job.
What’s the point of the above? Some strong opinions with a dash of hypotheticals?
Because it seems to me apple is hitting it out the park overall.

Even if some have gripes.
 

kc9hzn

macrumors 68000
Jun 18, 2020
1,824
2,193
Tim is 64 and wealthy I can't imagine him staying too much longer, what else does he have to prove?
That’s a fair point, he’ll probably be retiring some time in the next few years or so. But I suppose he’ll be retiring on his own terms and not on the board’s (or THIS board’s terms, for that matter!).
 

SymeonArgyrus

macrumors newbie
Jun 13, 2018
27
27
I'd argue that there are plenty of people who want new Macs, or love them. I'm an old school computer nerd (My first Mac was a IIcx that I rebuilt from parts), but I have to tell you that I love my insanely thin, ridiculously fast MacBook Pro. Sure, I'd love to be able to swap out the storage or the ram, but not at the price of the light weight sleekness my Mac is now. And I've done the upgrade route before, plenty of times, and it seems less and less worth it. Now, I do buy the extra ram and sometimes extra storage, but honestly, it's not that noticeable. Heck, I have two kids in college and I was having a Very Serious discussion with them about backing up their stuff before the school year started... when I found out that all of their school work was stored in the cloud (Drive or OneDrive), by default, and everything else was in iCloud. Both of them have base storage MacBooks (one Air, one Pro, both M1). I would guess they represent the average Mac user way more than I do, with my TB of storage and double the ram. They are both very excited about new iPhones, and sometimes iPads, but their computer needs are more frequently "is this the latest one" or "is this a good deal".
 

AF_APPLETALK

macrumors 6502a
Nov 12, 2020
670
921
I have almost no issues with Apple's software. They did release a MacOS update that would kill IntelliJ a little while back, which as an issue for me. But they fixed that pretty quickly, and I can't remember the last time something like that happened.

My systems have been very stable. Could I just be that lucky?

The Music app is trash, but that's not because of "bugs," it's because it's poorly architected and low quality/effort.
 
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Harry Haller

macrumors 6502a
Oct 31, 2023
794
1,750
I'm hoping his resignation is the 'one more thing' at WWDC
I agree.

But let me be the devil's advocate and propose that he has put Apple in a position to be financially secure for the foreseeable future. I know that's not insanely great and inspirational, but I think it's a major reason Jobs chose him as his replacement. He might announce a leadership transition soon and retire in a few years.
 
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bunce66

macrumors regular
Aug 13, 2008
112
228
Tim had high hopes with the Apple Vision Pro but it failed spectacularly. It lacks a killer feature, it lacks a purpose, and it is just too expensive for a toy.

Apple had to cancel multiple products in order to give all resources to the development of this flop device: Apple's Car, the Charging Pad, even the iPhone mini 14 and 15 were canceled because of this.

There might even be a link to Jony Ive's departure from Apple, because he wanted nothing to do with "that stupid goggles".

Tim was chasing the pink dragon with this, now Apple is in a sort of dead end:

Phones without real innovation.

Computers with soldered 8 gigs of RAM.

Watches, that tell the world: this person is a nerdy nerd.

And Apple TV without any serious sports league.



How long can Apple survive with this Mediocrity?

Who will be the next CEO?

The Apple Vision failed spectacularly?? Far too early to tell and it's not intended to be mass market at this point obviously. iPhone sales took 2-3 years to really ramp up with the 3GS and then 4.

All the other stuff is just your own relatively trivial complaints about products.

Investors (the only people whose opinions really matter) have seen their money 20X under his tenure and don't care about any of those. And neither do most customers. 8GB of RAM is ******, but it's supposed to make you upgrade $200 to 16. Most people buying a $2000 laptop aren't crying over that.

What company has done better over the same timeframe? I really don't know who is pumping out better products than Apple at this point.
 

SymeonArgyrus

macrumors newbie
Jun 13, 2018
27
27
They'd be every bit as thin and light with socketed RAM and NVMe
No magical tech or wizardry design needed
I wasn't implying magic but I don't see how they can fit a reliable socket for industry standard RAM or NVME in the current laptop form factors - Close, probably, but not as thin while still matching the speed and bandwidth. And if 80% or 90% or 95% of their users never upgrade their components, why compromise? Not passing on judgement on those that do; I was once one of you.

Mr. Cook is making the best decision for the company, which includes maintaining the aura around their products, whether we agree with that or not. I'm generally pleased with Apple under the current administration.
 

Algr

macrumors 6502a
Jul 27, 2022
510
764
Earth (mostly)
I don't see how they can fit a reliable socket for industry standard RAM or NVME in the current laptop form factors
How about like this:
Screenshot 2024-06-06 at 5.59.44 PM.png
Screenshot 2024-06-06 at 6.08.05 PM.png

And the socket literally fits inside a regular sd card. There is no reason for even the slimmest iPhones not to have this.
Edit: An iPhone shooting pro-res video could fill up that 1 tb card in 13 hours. I've personally shot conventions where I shot that much in a day.
 
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NT1440

macrumors Pentium
May 18, 2008
15,088
22,154
How about like this:
View attachment 2385817 View attachment 2385819
And the socket literally fits inside a regular sd card. There is no reason for even the slimmest iPhones not to have this.
Edit: An iPhone shooting pro-res video could fill up that 1 tb card in 13 hours. I've personally shot conventions where I shot that much in a day.
That’s horrendously slow compared to the NVMe drives they currently use…
 

Algr

macrumors 6502a
Jul 27, 2022
510
764
Earth (mostly)
Claims of omniscience?

As far as using such a thing for upgradeable RAM or SSD storage in a laptop, this might be a bit of a bummer:

View attachment 2385826
In my calculation I used a 220MB/s data rate from Apple's web site. If I dial it down to 190MB/s it is still just 15.5 hours. Do you know what else will take 15.5 hours? Copying the footage to an external drive so that you can use the same built-in memory next week! And you'll have to do that twice, since you'll need backups.

An SD card can transfer 1 TB in a second, simply by ejecting it and handing it to someone else to back it up for you. Then you stick in another card and start filming. That is how any serious pro does things. Having an SSD hanging out of an iPhone's USB'c port while you are trying to film is such an obvious point of failure: That is probably the number one reason not to take Apple's "pro video" claims seriously. They have seriously hobbled their product just so they can charge ridiculous prices for storage.

Edit: In the above situation, the real world example is this: Your storage is full. How long until you can get back to recording? If you are using internal iPhone memory, the transfer rate will probably be faster than 220MB per second. But it will still be several hours in which you can't use your phone. And can you power an iPhone externally while it is connected to an SSD?
 
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