"At the end of July,
KitGuru was one of the publications invited to SIGGRAPH 2017, during which, AMD finally unveiled RX Vega to the world. At the time,
we were given a $499 MSRP for the RX Vega64, which we were told should work out at around £450 here in the UK.
What AMD failed to disclose was that this was intended as a ‘launch day only’ price, causing undue confusion for buyers, putting unnecessary blame on retailers for ‘price hikes’ and even potentially skewing the conclusions of early reviews."
Yep they did.