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Apple hasn't explicitly advertised Mac since 2009. That is approximately 7 years ago. That last 3.5 years have been the 2nd half of that era.

The entire effort seems to be Apple Store and hipster paid product placement. That is it.
Incorrect - the new Mac Pro got plenty of advertising in United States movie theaters. Pretty awesome on the big screen. I don't know about television ads here or elsewhere as I generally don't watch commercials.
 
Thats fine at home or if you're an independent but that will likely not be fine if you have any sort of corporate IT policy and infrastructure. There's a reason we don't build rigs in corporate land

My personal experience with a corporate employer was one where the IT department only officially supported windows machines. One could request a mac and they would pretty much buy you anything, but you were on your own if any problems arose.

Hence I fixed a few macs myself when it was simple to do. Luckily there is an officially licensed mac dealer and repair shop within 10 miles now. They fixed some screen problems on our pre-retina 27inch imacs (and then added an SSD boot drive while they were in there) and also fixed some nMPs back when we had them.
 
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a side note... sleuthing through appleGraphicsPowerManagement in Sierra, there is a
[doublepost=1472789369][/doublepost]fwiw... there is a modern "code-id" mac personality in the gpu power management kext in sierra. Its one of the few configs without IGP references, containing too many graphics card configurations to count.

what ever this modern hw identifier is pointing towards, there are too many video card configurations to count.
 
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a side note... sleuthing through appleGraphicsPowerManagement in Sierra, there is a
[doublepost=1472789369][/doublepost]fwiw... there is a modern "code-id" mac personality in the gpu power management kext in sierra. Its one of the few configs without IGP references, containing too many graphics card configurations to count.

what ever this modern hw identifier is pointing towards, there are too many video card configurations to count.
Given Apple's propensity for simplicity I'm not sure what to make of this.
 
External GPUs.

Thunderbolt 3 Retina Display will not come with built in GPU. Apple will offer their own external case wit eGPU inside it.
 
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Incorrect - the new Mac Pro got plenty of advertising in United States movie theaters.

During a period when you could not buy or even order the Mac Pro being alluded to. Additionally, primarily in theaters where there was a movie about Apple/Jobs queued up to be shown. When the product was available for ordering the advertising was all gone. So was it advertising the product or the notion that the product was not dead ?

https://www.macrumors.com/2013/08/1...-theaters-with-coming-fall-2013-announcement/

Did the religious fan base see it? Yeah probably. Is that where the vast majority of general market workstation buyers go to get information about product? Probably not. So the designation of "plenty" is rather generous. But yes I had forgotten about this one. For anyone who had watched the WWDC keynote stream earlier that year (or read any of the tech press coverage of the event), it was nothing new.

Pretty awesome on the big screen. I don't know about television ads here or elsewhere as I generally don't watch commercials.

No TV ads (**), no print ad, no other mediums other than trying to link up to the movie they hoped would promote Apple and Apple mystique. Honestly, I had put this one into the category of the "Carl Sagan Billions and Millions" preamble section the heads up most Apple media events. It is more geared at selling the company stock ( we are successful better buy now) than in any one specific product. Part of a counter propaganda campaign about how Apple was lost innovation wise without Steve Jobs. A more broadly directed "Can't innovate my ass" statement.

Pulling this stunt and then disappearing down a rabbit hole for another 3 years with nothing to show .... can't innovate is on the table. (2010 - 2013 followed by 2013 - 2016+ ). Misdirection from that track record is what that 'ad' was more about than the product.


** In one of the relatively quickly pulled "Apple Genius" ads there was a minor cameo of a Mac Pro (just the words not the product).
 
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External GPUs.

Thunderbolt 3 Retina Display will not come with built in GPU. Apple will offer their own external case wit eGPU inside it.

I really, really hope we see TB3 on the new iMac and official eGPU support throughout Mac OS - an apple branded eGPU case where you BYO GPU would be a dream. I would heavily consider an iMac then - the high clock speed, top of the line BTO skylake is great for day to day, the screen is awesome, and then I can use a GPU based renderer that uses a GPU outside of the iMac, keeping extra heat from extended rendering sessions out of that wafer thin enclosure, possibly extending the life of the iMac.

I know those features start to add up to some $$$, but... man. I'd be willing to consider it to stay in/get back to Mac OS. If Apple gives me an external nVidia option, it addresses almost all of my concerns.
 
You may dream about Nvidia hardware, but without drivers under OSX - it will be impossible. What I meant is that even in that eGPU case the GPU itself will be soldered to the design of the chassis, because those are the principles of the design at Apple, which you all should learn by this moment.
 
What I meant is that even in that eGPU case the GPU itself will be soldered to the design of the chassis, because those are the principles of the design at Apple, which you all should learn by this moment.

Well, that would be quite the kick in the balls.

I am still holding out hope/torturing myself.
 
I really, really hope we see TB3 on the new iMac and official eGPU support throughout Mac OS - an apple branded eGPU case where you BYO GPU would be a dream. I would heavily consider an iMac then - the high clock speed, top of the line BTO skylake is great for day to day, the screen is awesome, and then I can use a GPU based renderer that uses a GPU outside of the iMac, keeping extra heat from extended rendering sessions out of that wafer thin enclosure, possibly extending the life of the iMac.

I know those features start to add up to some $$$, but... man. I'd be willing to consider it to stay in/get back to Mac OS. If Apple gives me an external nVidia option, it addresses almost all of my concerns.

You may dream about Nvidia hardware, but without drivers under OSX - it will be impossible. What I meant is that even in that eGPU case the GPU itself will be soldered to the design of the chassis, because those are the principles of the design at Apple, which you all should learn by this moment.

People have already gotten external GPUs to work in OS X with thunderbolt 2 and there are already hints in Sierra that eGPU will have better support. Even if Apple doesn't offer an official solution for TB3, external graphics adapters such as the one offered by razer could bring support for Nvidia GPUs. Nvidia has offered downloadable drivers for its 900 series of cards and its likely they will release drivers for its 1000 series of cards in the not too distant future.
 
People have already gotten external GPUs to work in OS X with thunderbolt 2 and there are already hints in Sierra that eGPU will have better support. Even if Apple doesn't offer an official solution for TB3, external graphics adapters such as the one offered by razer could bring support for Nvidia GPUs. Nvidia has offered downloadable drivers for its 900 series of cards and its likely they will release drivers for its 1000 series of cards in the not too distant future.

Thanks for the heads up on the Razer Core - not long now until that comes out. At $500, that hurts the wallet more than I hoped, but at least it's not the cobbled together solutions I've seen elsewhere. I hope it would be pretty plug and play on a mac. I'll let someone else be the guinea pig and consider it as an option.

I'm getting antsy - my 5.5 year old Franken-PC is starting to finally go, and rather than fix it I'm going to upgrade my system. I want Apple to come out swinging in the next month or so with some awesome updates.
 
I really, really hope we see TB3 on the new iMac and official eGPU support throughout Mac OS - an apple branded eGPU case where you BYO GPU would be a dream. I would heavily consider an iMac then - the high clock speed, top of the line BTO skylake is great for day to day, the screen is awesome, and then I can use a GPU based renderer that uses a GPU outside of the iMac, keeping extra heat from extended rendering sessions out of that wafer thin enclosure, possibly extending the life of the iMac.

I know those features start to add up to some $$$, but... man. I'd be willing to consider it to stay in/get back to Mac OS. If Apple gives me an external nVidia option, it addresses almost all of my concerns.

I can't see Apple ever doing an eGPU. They're too much like desk clutter, and to be frank an admission of the useless GPUs Apple puts inside Macs.

Would be amusing if tragic though if they did make one, and it was some super slow mobile part from the ATI bargain bin.
 
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I can't see Apple ever doing an eGPU. They're too much like desk clutter, and to be frank an admission of the useless GPUs Apple puts inside Macs.
I can. It would give Apple the opportunity to do more style over substance by reducing the size of the Mac Pro even more. They, and their adherent followers, could then champion, as many do now, the reduced size, power consumption, and noise of the Mac Pro all the while ignoring the increased size, power consumption, noise, and mess that comes along with having everything outside of the chassis. They'll even take it a step farther and call it revolutionary.
 
I can. It would give Apple the opportunity to do more style over substance by reducing the size of the Mac Pro even more. They, and their adherent followers, could then champion, as many do now, the reduced size, power consumption, and noise of the Mac Pro all the while ignoring the increased size, power consumption, noise, and mess that comes along with having everything outside of the chassis. They'll even take it a step farther and call it revolutionary.

The Mac Pro is a beautiful object, but I'm a graphics pro and so my priorities are 1 - Hardware performance, 2 - Software performance, 3 - Storage, 4 - Screen quality.

The iMac nails the screen quality and storage isn't too bad, but it seriously fails on the first two Mac Pros can't even drive 5K displays and their internal storage is a joke.

The size of the machine is a total non issue for me. It could be the size of a fridge and I wouldn't care or notice. It must be quiet though, my Windows box sounds like a vacuum cleaner, but my iMac manages to be silent enough until I set it on something challenging, such as Photoscan or ZBrush. (at which point it's even louder than my PC..!)

I'm contemplating picking up one of Alienware's gigantic 6 core Area 51 desktops soon with a GTX1080. The thing is huge but after I unpack it I'll barely notice the size ever again.
 
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You may dream about Nvidia hardware, but without drivers under OSX - it will be impossible. What I meant is that even in that eGPU case the GPU itself will be soldered to the design of the chassis, because those are the principles of the design at Apple, which you all should learn by this moment.

NVidia write their own drivers, they don't rely on Apple to do them. And if Apple would lock them out I see a lucrative anti-competition lawsuit taking place.
 
The Mac Pro is a beautiful object, but I'm a graphics pro and so my priorities are 1 - Hardware performance, 2 - Software performance, 3 - Storage, 4 - Screen quality.

The iMac nails the screen quality and storage isn't too bad, but it seriously fails on the first two Mac Pros can't even drive 5K displays and their internal storage is a joke.

The size of the machine is a total non issue for me. It could be the size of a fridge and I wouldn't care or notice. It must be quiet though, my Windows box sounds like a vacuum cleaner, but my iMac manages to be silent enough until I set it on something challenging, such as Photoscan or ZBrush. (at which point it's even louder than my PC..!)

I'm contemplating picking up one of Alienware's gigantic 6 core Area 51 desktops soon with a GTX1080. The thing is huge but after I unpack it I'll barely notice the size ever again.
The Mac Pro is a thing of beauty. I'm contemplating buying one myself if Apple ever releases something with somewhat current parts in it. Otherwise I'll hold off on the current model until prices make it reasonable to acquire for the technology it contains.

I'm surprised at your PC noise level. I have several, including a Z600 which is nicely configured (dual six core processors, 48GB of RAM, 1TB hard drive) and it's reasonably quiet...it does make some noise but nothing objectionable. About the same as a cMP. My desktop PC is basically quiet.

I did recently buy a new desktop PC but found it was too noisy for my liking and returned it. Nothing really loud but not as quiet as every other PC I've owned in the past 10 years. It had a front fan that had a blue light of some kind on it. Thus necessitating plugging the fan into a power supply power cable instead of the motherboard fan connector which can vary the speed of the fan. By having it plugged into the power supply power cable it ran at full speed all the time...all for want of a blue light...another example of "form" (if you want to call this piece of bling form) over function.
 
I'm surprised at your PC noise level. I have several, including a Z600 which is nicely configured (dual six core processors, 48GB of RAM, 1TB hard drive) and it's reasonably quiet...it does make some noise but nothing objectionable. About the same as a cMP. My desktop PC is basically quiet.
I've been buying Dell workstations (and a few high end desktops) for about 15 years - and have never had an issue with noise.

The design is great to work on (completely without tools - just push the blue-colored things).

A couple of times I've literally pulled disks or PCIe cards out of running systems - because I didn't realize that they were running. (No damage, but quite the unusual BSOD or Col. Panick.)
 
I can't see Apple ever doing an eGPU. They're too much like desk clutter, and to be frank an admission of the useless GPUs Apple puts inside Macs.

Would be amusing if tragic though if they did make one, and it was some super slow mobile part from the ATI bargain bin.


The nMP is the most desk cluttering thing Apple has ever made. It's useless as a workstation without adding a ton of external gear to it.
 
The nMP is the most desk cluttering thing Apple has ever made. It's useless as a workstation without adding a ton of external gear to it.
I'd have to agree with this. cMP had OK internal expansion. My desk looks like crap with all the cables writhing out of the nMP. Ruins the beauty of the object. Always said the same thing about the iMac.
 
Disagree. My cMP has had as many as 14 cables coming out of it. It all depends on how you use it.
Not sure what your point is. So your cMP had as many as 14 cable coming out of it. Assuming the same usage with the nMP I can't see it using any fewer as it has significantly less ability for internal expansion than the cMP.
 
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External GPUs.

Thunderbolt 3 Retina Display will not come with built in GPU. Apple will offer their own external case wit eGPU inside it.

That really doesn't seem very Apple. They won't do just an external GPU on its own for the same reason they don't make the xMac; it'd cut into their product lines. Only way it makes sense for them to do eGPU is in a TB3 display.
 
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