At best they will keep the price the same. I don't believe in the slightest that the price could drop. They have no business incentive to do it
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Other Will the Iphone 15 series secretly be the CHEAPEST iphones of all time?
- Thread starter george88
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the customers would LOVE it if they dropped the prices. I can promise you that, a lot of people like it when their favorite product gets a discount. if more people buy iphones thanks to that they will end up making even more money
You forgot To include loyal customers who will buy new iPhone anyways regardless of the price. Also, iOS ecosystem Lock is generally quite effective for much of folks, meaning those would be forced to upgrade when stuff breaks anyway, whether they want or not, Apple get money regardless.
Get more money from fewer units benefits Apple more than producing more to dilute the profit margin.
Every year the prices are kept the same, the cost is going down because of inflation; if a 2023 phone is $1,000 and we adjust for inflation of say 3%, the next year that phone should sell for $1030. I would be glad to entertain any opinions to the contrary, but thats how my lizard brain sees it.
Apple prioritizes the top 20% of any market. If you want cheap buy an Android or PC.
Actually what companies are learning is that people are willing to pay up through price increases. The top-end iPhone is way more expensive than it was ten years ago and yet people keep buying.
Hey here is the best plan for you to get a cheap iPhone 15 just wait until next September when the iPhone 16 will be out I’m sure apple will lower the iPhone 15 price then and make it cheaper 🤣😂
Just take a look at the Mac pricing strategy : most Mac lines still start at 256GB of storage (when you know you'd always need more storage in a computer), and you'll see that going from 512GB to 1TB is $200, so your proposal will officially not happen.
And if it does happen, I'll switch right away to a yearly upgrade cycle, no questions asked.
I think if Apple wants to maintain its premium status it has to maintain its premium prices.
But I applaud your optimism.
But I applaud your optimism.
Exactly this. No premium sellers ever intentionally reduces their prices. Why would they? Certainly as a leader in the category. The best anyone can hope for is a better deal at a similar price - of which they have at least some history of.
I’m a photographer and my price dictates the type of client I get and my price per hour worth - perhaps not a relevent analogy, but if I reduced my prices I would reduce my value.
OP's idea doesn't even pass a sanity check.
If you can make the best products, then you get to charge the highest prices. Simple as that.
If you can make the best products, then you get to charge the highest prices. Simple as that.
That’s clearly not true. If everyone always needed more than 256GB then Apple wouldn’t be leading with it as base storage.
I didn't say "everyone always needs more than 256 GB". I wanted to say, it's logical to have more base storage in a computer rather than in a phone. Thus, an iPhone 15 Pro with a base storage of 512 GB this year is just impossible, especially at that price point. Macs will have this as a base storage in nearly every line before it happens in the iPhone.
Nope. Even if everyone needs more than 256GB, Apple can still choose to offer 256GB option, but maybe produce fewer, in case some fringe people buying 256GB because of budget crunch or sth, or fulfil business markets.
This is more wishful thinking than anything I’m guessing.
Apple has this thing they go by and it’s “ASP” or Average selling price and I remember back in May iPhone reached its all time high ASP of $988. Apple doesn’t want this number to go down for various reasons.
The days of $549 and $649 flagships is gone for most companies. So it’s definitely not an “Apple Thing”. They just won let that ASP drop that much.
Apple has this thing they go by and it’s “ASP” or Average selling price and I remember back in May iPhone reached its all time high ASP of $988. Apple doesn’t want this number to go down for various reasons.
The days of $549 and $649 flagships is gone for most companies. So it’s definitely not an “Apple Thing”. They just won let that ASP drop that much.
No, (cute assumption) I doubt these days Apple fans will stick to a product based on product loyalty since prices have increased more than they did in the past. I had friends that switched Apple to Android because of prices.
Any time manufacturing process is improved, the company pockets the profits. The customer is just happy that the price will stay the same, and not increase.
This is not how Apple does business. They don't want to be known as a company that offers discounts, they want to be a status symbol/luxury brand.
Think about other companies that make status symbols. Rolex could sell more watches if they dropped their prices. Coach could sell more handbags if they dropped their prices.
But they don't. That's because it isn't about the number they sell. It's about the status.
Furthermore, Apple doesn't even need to sell more iPhones at this point. At this point, they're focusing more on services. Getting people hooked on paying for monthly services is way more important to them at this stage.
There's no way in the world Apple will cut prices. The best they'll do is introduce a new version of the SE either next year or in 2025.
Correct me if I’m wrong, but Apple’s third party distribution is typically the base 256/8 model. So you’re suggesting that they take those losses on producing an unsuitable and hugely distributed unit that people don’t want, taking on mass customer dissatisfaction and huge quantities of returns of unsuitable units as opposed to shipping units that meet general demand?