Burn in != image retention. Poke hard enough, read enough forums that are negativity magnets by nature and you'll find fault with anything.
What's the difference, then? I don't think the average user is going to be able to differentiate enough on the technical end to not just rope burn-in with image retention.
To the consumer, they are one in the same.
I already find IR/burn in on my X as well. In dark ambient and at night in bed, below 20% brightness on gray screens (night mode on some apps, control center pulled over a dark background) I can see faint messiness going on. I'm a photographer, but this type of thing is very hard to catch on camera. I will try again tonight, perhaps.
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Also, the Essential Phone has a higher screen to body ratio than iPhone X (Google it.. about 3% more), despite the bar at the bottom that's wider than iPhones notch.
Do you know why? Because the Essential is even MORE borderless than the iPhone X. iPhone X is nice, but the small border around the OLED is more than the Essentials LCD.
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A) No, I'm not saying that. iPhone's full screen display is not only due to Samsung's OLED, but also Apple's engineering. Do you not get it? It's not just the display, there are other things at play. OLED makes it easier. It's possible with LCDs. What don't you get? You make it sound like it was impossible to make a borderless LCD. It's possible, but maybe it would have been thicker. Maybe it would have had worse battery. Maybe it would have required more work. But impossible lol? I've seen borderless TVS!
B) Great argument. Show me a pink glass iPhone X. Doesn't exist? Must not be possible.
The display digitizer, among other things, live in the bottom bezel of the Essential Phone. It doesn't ultimately matter to this conversation at all what the calculated screen to body ratio is. All of the body is crammed down in to one place, therefore not borderless. The LCD digitizer does need to go somewhere.
The border around the iPhone X display? Yeah, it's done because design isn't about spec sheets, it's about how it feels to use. Apple, thankfully, cares more about the experience than it does beating a spec sheet of some low-volume android phone. Same deal for Apple not going after insane resolutions on their displays. Unnecessary past a certain point.
"I've seen borderless TVs!" Yeah, you have, because TVs are absolutely massive by comparison. Low pixel density,
no digitizer or touchscreen, totally different technology.