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I don't understand how it is possible that apples gives 0 statement about this.
Everybody notice that the A LOT of the screens are much warmer than normal and that there is a problem???
I also think it’s funny that they pretend not to have ever heard of it. I used to play the exchange game over the yellow screen with past phones, and each and every time the techs, CS, Apple employees and everyone on phone support would tell me that have never heard of this issue. It became almost comical. Anyway, at the end of the day (and multiple exchanges) I gave up and dealt with it. Funny enough, my display got cooler with time. I know die-hards will say this doesn’t happen and it’s just your eyes, but I know for a fact mine did as I was comparing it to another device over the course of several months. Anywho, it’s just an annoying thing all around. Is my 11pro yellow? Yep haha.
 
I also think it’s funny that they pretend not to have ever heard of it. I used to play the exchange game over the yellow screen with past phones, and each and every time the techs, CS, Apple employees and everyone on phone support would tell me that have never heard of this issue. It became almost comical. Anyway, at the end of the day (and multiple exchanges) I gave up and dealt with it. Funny enough, my display got cooler with time. I know die-hards will say this doesn’t happen and it’s just your eyes, but I know for a fact mine did as I was comparing it to another device over the course of several months. Anywho, it’s just an annoying thing all around. Is my 11pro yellow? Yep haha.
They're just instructed to act this way. Also, it's liability for a simple salesperson to admit something like that. Just imagine them admitting to this mass flaw and that info being quoted by the media? The amount of returns would be crazy. Apple would always say "only a small number is affected". That usually happens when it's a real mass issue. If it's anything less than that and subjective like the screen color temp/uniformity, that would never be officially discussed in the slightest.
 
I’ve read the urine yellow posts year after year. I have my 11 pro a couple of days ago and have had True Tone on during that time. After reading some of these comments I turned True Tone off and opened the settings app and can confirm that, on my unit at least, the screen is ice white. Almost blueish.
 
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I went to the Apple Store, compared my Max to other 3 max, same settings, same brightness, same ALL as we comment in this forum.

Result: the 3 were brighter and WHITER. Mine was the most yellow one. I had back and forth to understand my options, as they have no stock they reimboursed me, and now is up to me to see stock online and order it...

i am considering buying the pro (not max), as i was not very sure about the size coming from iphone X. Are there less yellow issues with the pro compared to the max?
 
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I went to the Apple Store, compared my Max to other 3 max, same settings, same brightness, same ALL as we comment in this forum.

Result: the 3 were brighter and WHITER. Mine was the most yellow one. I had back and forth to understand my options, as they have no stock they reimboursed me, and now is up to me to see stock online and order it...

i am considering buying the pro (not max), as i was not very sure about the size coming from iphone X. Are there less yellow issues with the pro compared to the max?
No big difference whatsoever. I had both, I returned the Max Pro since I think it's a little too big for me (although it's an amazing device!). I still have my regular Pro, which I will probably return too. I'm already getting another one today. The screen is a little too yellow for my liking. Just like you I compared it to the store units and all of them were whiter. The Pro Max that I had was actually close to the Pro but a bit worse: the colors were not as bright and the screen uniformity was subpar. It was also more dingy than the smaller one. More or less they were similar though.
 
I'm waiting till the wait times go down and then subsequently the rush to get these units out the door subsides in the hopes that quality improves. Might be a pipe dream, but interested what others have had success with new ones. My stores are all saying out of stock now so it would appear that inventory from launch is becoming exhausted and the next wave may be imminent. Then we can move too checking serial numbers and manufactured dates.
 
No big difference whatsoever. I had both, I returned the Max Pro since I think it's a little too big for me (although it's an amazing device!). I still have my regular Pro, which I will probably return too. I'm already getting another one today. The screen is a little too yellow for my liking. Just like you I compared it to the store units and all of them were whiter. The Pro Max that I had was actually close to the Pro but a bit worse: the colors were not as bright and the screen uniformity was subpar. It was also more dingy than the smaller one. More or less they were similar though.

As a note: the iphones in the shop had "auto brightness= off", interesting right?... and i put it on, as mine is always on to save battery. I did the test under THAT conditions, as i wanted to compared them in a real life setup, where you dont wanna be changing manually all the time the brightness...
 
My 11 Pro Max is noticeably brighter than my XS Max, but True Tone is slightly warmer, if that makes sense. If I turn off True Tone, the screen looks better in most cases. In a few cases, like in the evening, True Tone is better to have on.

No glaring complaints though. My screen is very uniform and good overall. I saw some really yellow screens in the Apple store, but didn’t check further to tell what may be the cause for them.

I wouldn’t keep a yellow screen or any screen that didn’t look right to me (after trying some adjustments). These phones cost too much and the screen is our primary point of interaction.
 
I’ve read the urine yellow posts year after year. I have my 11 pro a couple of days ago and have had True Tone on during that time. After reading some of these comments I turned True Tone off and opened the settings app and can confirm that, on my unit at least, the screen is ice white. Almost blueish.

Make sure to compare to a known good phone with same settings. Otherwise, it could be just that your eyes adjusted to the yellowish true tone.

In any case, this thread has always been about results with true tone off.
 
Has anyone seen the new Everything ApplePro video here. He's talking about iOS 13.1 BUT he has a XS and the new 11 Pro next to each other both displaying their white screens. To me, both look whiter than whiter and perfect.
Maybe watch this and compare it to yours...
 
I remember when the iPhone 7 launched and people were complaining about the yellow LCD screen. SP MANY people said, this won't happen with OLED. Apple needs to fit OLED and then this problem will be history.
No sure what causes it apart from too many produced in too little time QC wise but it's very clear that it does happen to not just OLED but LCD too. My fiancé's SE screen is yellowy compared to my X. It was from day one and now at three years old, it's still the same!
 
Make sure to compare to a known good phone with same settings. Otherwise, it could be just that your eyes adjusted to the yellowish true tone.

In any case, this thread has always been about results with true tone off.
Directly comparing it to my iPhone X which also has a cool tone to the screen. Both are great. I had a yellow screen back when I had an iPhone 4S so I am familiar with how they look in person.

I think every year there are some screens that are more yellow than others, but there are plenty that are just fine.
 
When the displays are good, Apple standards makes them, when they are yellow, pink, green, Samsung or LG makes them. Funny, isn't it!?
 
I still find it oddly suspicious that the cinema DCI-P3 spec calls for a near D63 (roughly D6300) white point but pushed slightly more green. Apple tends to use their own "Display P3" variant which uses sRGB gamma & D65 white point anyway, but it must be a coincidence that this defect just happens to look just like that cinema white point. 🤔

 
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Sad but true reality is Apple likes employees who are sheep mostly and don't know a lot of technical bits as to keep them in the stream of whatever Apple says is true or shield them from things like this. They are a very compartmentalized organization with their finger on the pulse of public image and issue containment.

That being said, there are some who they employ who are knowledgable, but those are far and few in between. It's a Numbers Game, Tim Apple is a numbers guy. When I went in and the store told me in replacing my phone they would refuse to return the replacement if their management couldn't see anything wrong is an indication of the measures they will go. And I'm sorry, is this my money or Apple's money buying the product. End result was they lost a sale, I've communicated this experience and that probably leads to others having opinions about them as a result too. This group is a minority on here, but we are due what they promise.

Don't get Phil up on stage touting how much better the screens are and then ship us some half baked panel that our old phone looks better than. I'm not meaning screen temp, but simply panel uniformity, debris under the glass, scratches, and other defects. Apple should hear about our frustrations and that's the ONLY way is if enough of us keep being vocal to them. Look how long it took for a bigger battery?

Totally agree. That marketing guy is so full to the brim of utter BS. I couldn't watch his sales pitch - it was so fake. A total contrast the the WWDC event which was full of inspiring detail from Craig and the team. The iPhone launch event was awful - it made me feel sick with its sales talk and lifeless looking people on stage. We felt ill after it.
 
Having had something like 18 smartphones in the last 12 years, this is a myth. Your brain adapts and perceives it differently.

That is what makes these discussions so difficult. Everyone’s eyes and brain are biased by whatever they are used to, and if that happens to be blue whites then everything’s yellow (and vice versa).
 
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I was in one Apple store and compared the screens. They all where similar to the one I had and all had auto Brightness off
Going to go to another Apple store in the next free days and compare once more
It’s just hard to believe that Apple would calibrate the screens so Yellow
 
Thought I would chime in. My iPhone 11 Pro Max screen is considerably warmer than my iPhone XS that it is replacing and my iPhone XR that I have for work. I went to the closest Apple store today and my screen looked yellow in comparison to every display model. I confirmed with a sales associate that he too saw the differences, which he acknowledged were obvious. They would have exchanged it happily but they did not have any in stock. I texted customer support and they did not have any suggestions that were feasible because they would require me to be without a phone for some period of time.
 
The infuriating thing is that True Tone occasionally fixes the problem in certain lighting.
 
Thought I would chime in. My iPhone 11 Pro Max screen is considerably warmer than my iPhone XS that it is replacing and my iPhone XR that I have for work. I went to the closest Apple store today and my screen looked yellow in comparison to every display model. I confirmed with a sales associate that he too saw the differences, which he acknowledged were obvious. They would have exchanged it happily but they did not have any in stock. I texted customer support and they did not have any suggestions that were feasible because they would require me to be without a phone for some period of time.

what i did yesterday was giving back the phone in store, live with my work phone as there was no stock in the shop, and this morning at 6am i managed to reserve a new phone online, there was availability in the store today. At 6:15 the stock was sold out.

So tonight I go again to pick the new one, downgraded from pro max to pro, and hope this is the end of the story.
 
what i did yesterday was giving back the phone in store, live with my work phone as there was no stock in the shop, and this morning at 6am i managed to reserve a new phone online, there was availability in the store today. At 6:15 the stock was sold out.

So tonight I go again to pick the new one, downgraded from pro max to pro, and hope this is the end of the story.

Just tell us if your new one is better or not, I will go to the store this weekend and check if there are really some differences or not (Obviously there are, comparing my X to the 11PRO it's just horrible).
 
Just tell us if your new one is better or not, I will go to the store this weekend and check if there are really some differences or not (Obviously there are, comparing my X to the 11PRO it's just horrible).

what was your issue with the pro (non max), also yellow screens compared to the ones in the shop?
 
15 pages of almost pure garbage posts.

If you do not have a calibrated reference or instrument, your opinions about about “warmer”, “cooler”, “dingy” etc are completely without merit. I’m sorry if that sounds mean, but it is the truth. I do understand this is not intuitive to the average layman, but the truth is out there.

All of these screens are calibrated to a D65 white point (6500k) and that is that. There will be a small amount of variance, but there is no reason to believe there is a systematic defect in these iPhones out of the box.

Here’s what you CAN’T do. You can’t compare a year old device to a new iPhone. All of these devices colors shift over time. This is why in professional environments you recalibrate your display every month or so. If you think that iPhones are looking warm every year, perhaps it’s actually the phones shifting blue after a year instead? Ever consider that?

macOS has excellent support for display recalibration. It’s disappointing we don’t have the same support on the iOS side.
 
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15 pages of almost pure garbage posts.

If you do not have a calibrated reference or instrument, your opinions about about “warmer”, “cooler”, “dingy” etc are completely without merit. I’m sorry if that sounds mean, but it is the truth. I do understand this is not intuitive to the average layman, but the truth is out there.

All of these screens are calibrated to a D65 white point (6500k) and that is that. There will be a small amount of variance, but there is no reason to believe there is a systematic defect in these iPhones out of the box.

Here’s what you CAN’T do. You can’t compare a year old device to a new iPhone. All of these devices colors shift over time. This is why in professional environments you recalibrate your display every month or so. If you think that iPhones are looking warm every year, perhaps it’s actually the phones shifting blue after a year instead? Ever consider that?

macOS has excellent support for display recalibration. It’s disappointing we don’t have the same support on the iOS side.

You obviously didnt read all posts before dismissing us. I personally compared my new phone against a new phone in the same conditions and settings. Veredict: way warmer and less bright less also white than shop units. And this is a fact, not discussable as even shop people acknowledged it.
 
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