Um, doesn't Snow Leopard arrive when Windows 7 does (or close enough to it)? Why yes it does!
And it is going to cause more of a whimper than any OS X release. But Vista 64 was truly 64 bit well before now, so Apple is well behind the eight ball. Then consider their misadventures with Carbon64 and the fact that THEY THEMSELVES are behind in the 64 bit race with their own products and you begin to see the issues.
And your "The Mac platform is dying!" proclamation would have been true 10 years ago, but it's not true today. If it were, Microsoft wouldn't be running Laptop Hunters ads and building Microsoft Stores (LOL!) next door to Apple Stores.
I didn't say the platform is dying, I said it will diminish and that Apple will remain profitable.
And remember that this is a two sided coin for Apple. They've never had to fight off an aggressive Microsoft. If their solution to the Laptop Hunters adds is to call up MS and beg them to stop competing aggressively then Apple is in trouble. They have a stale ad campaign that was great when it came out but is old now. And MS has done a bang up job of pimping Windows 7. All the discussion I've read has been overwhelmingly positive. The press is certainly behind them, something that was not true with the Vista launch.
Apple has grown playing off of MS's mistakes in the OS market. They've made fun of Windows as being less hip, less easy to use, etc. What if that changes and goes out the door?
Apple is entering into new territory. They're not used to having another computer store nearby theirs. What if their sales are negatively impacted by MS stores? How will they respond? Maybe they can call up Microsoft and ask them to close the stores because competing with Apple is unfair.
Vista proved there is a sucker born every minute. And a lot of those suckers are going to think twice about sucking on Windows 7.
Not really. And Vista is a lot better than you think it is. I was amazed when I installed it of how unfair the rap was against it. It did have its problems.
But also remember that MS has opened up Windows 7 for free downloads through August with the RC. Millions are already using it. Millions have already taken advantage of the cheap upgrades. They know what it is. They won't think twice because they've already been using it. I shelled out my $49 upgrade price as soon as I could and had been using Windows 7 for two months at that point.
And the actual release version will be a bit faster as MS has already tweaked the build and the reports on it are quite good.
I think Microsoft is on firm ground.
http://www.crunchgear.com/2009/07/15/in-8-hours-windows-7-pre-orders-overtake-vista-pre-orders/
Windows 7 will sell at a blistering pace and Apple is already backing off hyping Snow Leopard because they know doing so might come back to bite them.
And unlike Apple, MS offered the cheap upgrade price to those using the past two generations of their OS. Apple offered their uber cheap upgrade only to Leopard users, well under 50% of their installed user base. And Apple made the mistake of describing it as an "update" to Leopard which MS responded, "That sounds like a service pack and we don't charge for service packs." Anyone who is not on Leopard will be paying $179 if I recall. That's most Mac users and those with the PowerPC are hosed.
And you can hammer Vista all you like, but Apple did no better when they changed their kernel and basically rebuilt their OS from the ground up (or NeXTStep). OSX 10.0 sucked. OSX 10.1 at least functioned. Jaguar was decent, but XP was still a better OS at that point. Jaguar was released over a year after Cheetah and Apple charged for it. It took Apple 2.5 years until they really got OSX right with Panther. It took MS a bit over a year before Vista SP1 was released and that's when Vista was massively improved.
Apple has two MS releases to worry about. Windows 7 and the Zune HD. Both will put pressure on Apple. And I imagine that MS will carry upscale laptops and desktops at their retail locations that will be as good or superior to Macs at better prices. Don't be surprised if they get HP or someone to make snazzy aluminum laptops with similar features to the MacBooks for $500 less.