Apple Event This Week Expected to Last 'About 35 Minutes'

[MacRumors]

Apple will be holding its first event of the year this Tuesday, May 7 at 7 a.m. Pacific Time, with a live stream to be available on Apple.com and on YouTube.

How long will the event be? In his newsletter today, Bloomberg's Mark Gurman said the video will have a runtime of "around 35 minutes."

Apple is expected to announce new iPad Pro and iPad Air models, along with updated Apple Pencil and Magic Keyboard accessories.

Here are the latest rumors:

• Two new iPad Pro models with the M4 chip, OLED displays, a thinner enclosure, thinner bezels, a matte screen option, a landscape-oriented front camera, other design changes, and possibly MagSafe wireless charging.
• Two new iPad Air models with the M2 chip and a landscape-oriented front camera, including a first-ever 12.9-inch iPad Air.
• A new Magic Keyboard for the iPad Pro with an aluminum enclosure, larger trackpad, and other design tweaks.
• A new Apple Pencil with haptic feedback and a "squeeze" gesture for certain actions. Vision Pro support is also possible, but might come with visionOS 2.

The event is taking place just over a month before Apple's annual developers conference WWDC, which runs from June 10 through June 14.

Article Link: Apple Event This Week Expected to Last 'About 35 Minutes'

 

[sniffies]

bathroom break

 

[cjsuk]

bathroom break

Beat me to that one 🤣

 

[a m u n]

Same as the Mac event from last October, and it was great.

Do you remember this ad? The attention to detail is incredible. 😀

Click:

 

[contacos]

That new Magic Keyboard will cost as much as the latest iPad used to cost when there was only one 😅

 

[Pezimak]

Pretty short, will definitely be only iPad Pro and Air then, new Mini would be nice.

 

[DaPhox]

Then why the 2hr slot if ”add to calendar”?

 

[MacProFCP]

Here is what you can expect:

A prerecorded video with Tim and the gang touting new iPads as if there has never been one before.

I miss the in-person hype and excitement from the pre-Covid days.

 

[Isengardtom]

Here is what you can expect:

A prerecorded video with Tim and the gang touting new iPads as if there has never been one before.

I miss the in-person hype and excitement from the pre-Covid days.

I don’t : too much repetitive filler and hyperbole clapping and other nonesense.

 

[Tofupunch]

I don’t : too much repetitive filler and hyperbole clapping and other nonesense.

Yeah. I definitely don't miss those AR game demos

 

[MacProFCP]

I don’t : too much repetitive filler and hyperbole clapping and other nonesense.

Watch from the Steve Jobs days. It’s much better.

 

[munpip214]

so four “how we did it” ads and four “new product” ads? And don’t forget Tim talking about how everything is recycled, etc.

 

[Kylo83]

These could be a press release, mini led on my m1 iPad Pro is amazing, oled isn’t gonna bring anything great and thinner ok, we need better software

 

[EugW]

Is 35 minutes enough to announce 4 new iPads with new designs, 2 new keyboards, a new Pencil, AND the M4?

 

[Pezimak]

I’ll tell you what will happen, as soon as the event is finished their will be tens at least You Tube videos released from people who have had the new iPads for 2 weeks…

 

[jz0309]

Well if Gurman says so…
I’ll turn on my stopwatch…

But, if it were THE M4, the “future” of all AI to be released later this year, wouldn’t they spend more time on that?

 

[kiranmk2]

Is 35 minutes enough to announce 4 new iPads with new designs, 2 new keyboards, a new Pencil, AND the M4?

I think the new keyboards, pencil and iPad Air will take <10 minutes.

"It's the same Apple Pencil you love, but with an exciting new innovative input activated by squeezing it. Change your brush style, input colour or many other parameters, just by squeezing the new Apple Pencil. And just like before, the Apple pencil attaches to your iPad Pro magnetically and charges wireless so it's always ready to go when you are.

And "We're boosting the performance of the iPad Air by adding the powerful M2 chip, capable to upto 20% faster CPU performance and 35% graphics performance to the old M1 iPad Air. It also features the same landscape camera as the new iPad Pro and for the first time we are excited to announce that the iPad Air now comes with a 12.9" screen option"

 

[SRGM]

If there will be M4, then its introduction alone would run 35mins. And then blah-blah about iPads etc.

 

[EugW]

Is 35 minutes enough to announce 4 new iPads with new designs, 2 new keyboards, a new Pencil, AND the M4?

Answer is yes. It turns out the M3 / Pro / Max Mac launch was only 30 minutes.

 

[Jdhommert]

and just think Mr Tim Apple....it wouldn't take much longer to introduce a new iPad Mini

 

[Nismo73]

Just wanna hear Tim say "...let me hand it over to Johny, who'll tell us how we achieved the extraordinary capabilities of the new M4 chip."

 

[turbineseaplane]

Why even bother?

Just update the website.

 

[klasma]

Then why the 2hr slot if ”add to calendar”?

85 minutes for catching up on the forum discussion.

 

[klasma]

And don’t forget Tim talking about how everything is recycled, etc.

They are pretty good at recycling those event videos.

 

[smorrissey]

Good i wont waste my morning