I have also stopped buying a spare phone. Have to rely on only a single phone each year.
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Bloomberg: Apple Considering Price Hike for iPhone 15 Pro Models
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This is 100% all about how far can Apple try the patience of even their most die-hard disciples before even they go 'nah, not this time, thanks'.
Under the direction of Tim Crook, Apple has 100% re-positioned itself from being a brand that made trailblazing solutions for society's non-conformists to being a manufacturer of expensive toys for the elite. And sure, it's been financially successful for them, and their shareholders surely hail him as some kind of second Messiah. But that doesn't make it ethical.
Under the direction of Tim Crook, Apple has 100% re-positioned itself from being a brand that made trailblazing solutions for society's non-conformists to being a manufacturer of expensive toys for the elite. And sure, it's been financially successful for them, and their shareholders surely hail him as some kind of second Messiah. But that doesn't make it ethical.
Carriers still "subsidize" phones, they now just mostly do it through inflated trade-in values.
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Some have been predicting U.S. price hikes on Pro (and other) iPhone models every year yet Pro model prices have remained the same since they first launched in 2019. The 11 Pro started at $999 and the Pro Max started at $1,099 (both 64GB) in 2019. Those are the same starting prices as the 14 Pro and Pro Max today with each now having twice the storage (128GB).
This is the way - better for you in so many ways.
Yearly iPhone changes are not so important any more as they were back in the days.
I remember the real buzz when iPhone 4, iPhone 6 and iPhone X came out. Now we are just getting a slightly tweaked version of the same thing.
This year will bring a USB-C, slightly thinner bezels and maybe more advanced batteries. This, for me, certainly does not give a good reason to rush and update my iPhone 12 mini. It does absolutely everything I need and does it very well, including running the latest iOS 17 beta.
This extra unspent “Apple cash” can then be used for plenty of other Apple products and services. A spare 1K+ a year can build you a really nice Apple garden. 😉
I’m sure apple has the data to support their decision. I do still hope they’re wrong and get a sour surprise though.
The GBP to USD exchange rate has improved as well, so the best case scenario is the price staying the same. Will that happen? Of course not. Meanwhile, Nvidia has dropped UK pricing for its GPUs due to the exchange rate movements. Imagine Apple doing that...
Here we at talking about we want the price of foldables to drop from $1,799 then Apple is like...nope. We want our slab smartphone prices to increase. They will normalized these prices and other smartphone manufacturers will follow...as usual.
I am almost nervous to see how much a foldable Apple would cost in the future.
I am almost nervous to see how much a foldable Apple would cost in the future.
And here in the US, we've historically paid for for Mercedes and BMW than you all do in Germany. This is how the world works.
This makes zero sense to me... So the phones will be closer to each other in features but they want to make them farther apart in price? Seems like a slimy marketing perception tactic if true.
I still have an X. I'll be upgrading to the 15 Pro or Pro Max. Enough changes from the X to 15 imo to justify the jump plus my X battery is on its way out and the lack of 5G but after getting the 15. It'll probably take me another 5-6 yr to upgrade after that.
I can see why someone with a newer phone wouldn't bother upgrading this year
True. The exchange rates as well as the high VAT in many European counties can have a lot to do with the price differences. For example, the pre-VAT price of a 128GB 14 Pro was £915 which was as low $979 based on September 2022 exchange rates. The pre-sales tax price of same phone in the U.S. was actually higher at $999 yet many UK customers complained about the high prices/price increases.
Apple price comparisons between countries should exclude VAT and sales tax as you can't blame Apple for what governments may charge in those taxes.
Yeahhhhh, I wondered about that. It doesn't make sense unless all you want to do is sell the non pro models.So because the non-Pro models come closer to the Pro models in specs, at least the price should differentiate them more?
We got a £150 increase last year in the UK.
£1100 for 128Gb iPhone 14 Pro. If they raise it again this year I’ll walk away because they’re just taking the piss now.
£1100 for 128Gb iPhone 14 Pro. If they raise it again this year I’ll walk away because they’re just taking the piss now.
This is the 100% correct thing we should all be doing. 👍
Tim the Crook is mugging everyone off.
I really hope it's just the US- hearing the 14 Pro "starts at the same $999" during last year's announcement while the rest of us paid the inflated prices (£150 increase here) was a slap in the face.
It's up to us to do something about it, stop buying them, send a message.
There are always rumors like this and pricing for the Pro and Pro Max have remained the same. I upgrade every 2 years and even if this is true starting this year, I’ll just have to save an extra $200 for next year to be on the safe side.
It wasn’t really that inflated of a price. For example, the pre-VAT price of a 128GB 14 Pro was £915 which was as low $979 USD based on September 2022 exchange rates. The pre-sales tax price of same phone in the U.S. was actually higher than the UK at $999.
Apple price comparisons between countries should exclude VAT and sales tax as you can't blame Apple for what governments may charge in those taxes.