When Apple leads in specs, no matter the device or computer they put the full weight of their marketing machine behind it and announce it to the world. There's nothing Apple likes more (except money) than to brag.
When Apple lags behind in specs they throw their marketing muscle behind a cleverly concocted dialog to divert attention away and down play specs. Instead talking about how fabulous they are, it's Apples tradition. They do it well and it's quite impressive.
Not to mention their cadre of Apple Faithful that are quick to go to Apples defense. It's an extraordinary double pronged effort, an advantage no other tech company has.
Apple is a true winner.
When Apple lags behind in specs they throw their marketing muscle behind a cleverly concocted dialog to divert attention away and down play specs. Instead talking about how fabulous they are, it's Apples tradition. They do it well and it's quite impressive.
Not to mention their cadre of Apple Faithful that are quick to go to Apples defense. It's an extraordinary double pronged effort, an advantage no other tech company has.
Apple is a true winner.