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MacDevil7334

Contributor
Oct 15, 2011
2,553
5,817
Austin TX
My conclusion is that I don't think that the serial number will really make any difference on the phone production quality.

This. I had a space gray that was a DNP serial number and the display was noticeably yellow. Decided to switch to silver this weekend. My new unit is a DNR serial and the screen is much better. Keep in mind that the factory identifier on the serial number tells you where the final phone was assembled. It doesn't tell you anything about which factory the display panel (or any of the other components) was sourced from.
 
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Jutah

macrumors 65816
Mar 30, 2012
1,008
436
I have one starting with DNP But I have been looking closely at the screen and compared it with different display units at the Apple Store + compared to my previous iPhone 7 + (All the below with TT off and NS off):


1st and without any comparison, I saw my screen warm and then coming slightly pinkish and then gradually blueish when turning the phone on the right or on the left looking at it via those different angles.

2nd when comparing my iPhone X to my previous iPhone 7+ then I can see clearly my iPhone 7+ much whiter when looking at white background or by looking at the setting screen. Also before that I have never thought that my iPhone7+ has really a cool color since it has warmer color than wife one. Note that I feel my iPhone X brighter than my previous iPhone 7+

3rd when I have compared my iPhone X with a couple of iPhone X from the Apple Store display then mine looks much brighter for sure (for checking I had always turned off true tone and set brightness to max but they were less bright than mine). At the same time the display models were less warm than mine. I have indeed noticed that the color shifting is almost always slightly different from one iPhone X to another.

I really appreciate your feedbak.

I experienced your same feeling both for the 7+/X comparison and going to an AS for a comparison. My unit is a bit warmer but definitly less dull e more brighter.

Please consider that the store model have a different firmware that probably effects the display calibration.

Check my previous post here, i did a brief relation after my AS trip :)
Let me know if it's similar to your.

PS: my unit starts with FK
 
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madKIR

macrumors 6502a
Feb 2, 2010
849
801
NYC
I have one starting with DNP But I have been looking closely at the screen and compared it with different display units at the Apple Store + compared to my previous iPhone 7 + (All the below with TT off and NS off):


1st and without any comparison, I saw my screen warm and then coming slightly pinkish and then gradually blueish when turning the phone on the right or on the left looking at it via those different angles.

2nd when comparing my iPhone X to my previous iPhone 7+ then I can see clearly my iPhone 7+ much whiter when looking at white background or by looking at the setting screen. Also before that I have never thought that my iPhone7+ has really a cool color since it has warmer color than wife one. Note that I feel my iPhone X brighter than my previous iPhone 7+

3rd when I have compared my iPhone X with a couple of iPhone X from the Apple Store display then mine looks much brighter for sure (for checking I had always turned off true tone and set brightness to max but they were less bright than mine). At the same time the display models were less warm than mine. I have indeed noticed that the color shifting is almost always slightly different from one iPhone X to another.

So the good is that my screen is really bright... OK but in another hand my screen is warm and I would need to play with the colour Filters to set it closer to what I would expect.

4nd I have noticed another issue with my sim tray which is popping up on the bottom. I have tried to do everything even pushing very hard but it can't go deeper on the bottom side while the top of the sim tray is fine.


My conclusion is that I don't think that the serial number will really make any difference on the phone production quality.
Very good post!
First of all, the serial number has nothing to do with good/bad screens. They all vary! Every year it's the same anecdotal story when 2 people say, "oh, I have a phone from XYZ and it's way better than factory ABC" and people start chasing those magical unicorns. These things are very subjective. Moreover, it depends on the lighting a lot and many other conditions as well.
Second of all, in terms of your screen being brighter than the Apple store display models, I'm sorry to disappoint you, but with OLED Apple display models get capped due to the temperature. The device automatically lowers the max brightness and even though Auto Brightness is off it still lowers its max brightness in order to cool off. My phone is also brighter than every single display unit I've compared it to at BB or Apple. So in order to see the actual max brightness of a display unit you would need to turn off the screen and maybe let it cool off for about 5 mins.
 

Jim McN

macrumors regular
Nov 14, 2017
201
120
I really appreciate your feedbak.

I experienced your same feeling both for the 7+/X comparison and going to an AS for a comparison. My unit is a bit warmer but definitly less dull e more brighter.

Please consider that the store model have a different firmware that probably effects the display calibration.

Check my previous post here, i did a brief relation after my AS trip :)
Let me know if it's similar to your.

PS: my unit starts with FK

Your screen pictures look much better (less dull and whiter) than the display units. Even thought this is always difficult to get an accurate view through pictures.
 
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martin.nov92

macrumors member
Nov 13, 2017
32
9
Mi
No I don’t. I have been using the new one for the last few days and the difference is amazing. In my office at work my original one would look really dull and yellow under the lights (yet looked fantastic and cool under the lights at the Apple store). This one isn’t nearly as bad. It does still change under different lighting but all my previous iPhones have done that. There is hardly any shift which is good so I am still happy. If it matters the other phones had serial numbers starting with F1 or F2. This one stars with DNP

Mine started with DNP as well and the screen seems yellow, but to me it seems that this is software problem. Seems like true tone is working even after you switch it off, because I noticed several times that my screen was super white and then suddenly shifted to yellow tint :/. With true tone and night shift off
 

Jim McN

macrumors regular
Nov 14, 2017
201
120
Mi


Mine started with DNP as well and the screen seems yellow, but to me it seems that this is software problem. Seems like true tone is working even after you switch it off, because I noticed several times that my screen was super white and then suddenly shifted to yellow tint :/. With true tone and night shift off

Maybe but I can see such a huge difference when TT is on or off.

So with TT off, I can see my screen warm already but with TT on then I can see it super yellowish due to the feature. I was able to read from some members here that TT from the iPhone X is too aggressive compared to the iPhone 8 or iPad Pro
 

ribbon

macrumors regular
Mar 2, 2010
112
8
I went to the Apple Store and got the phone replaced. I don't have the first one to compare, but the screen to me looks pretty much the same. Interestingly, I have been comparing my screen with TT ON with a white sheet of paper under different lights... And the screen is a match in almost every situation, except under direct sunlight, when the paper looks completely white and the phone slightly warm.

I'm just going to keep it. I tried playing with the 8+ and after having the X for almost two weeks, it feel prehistoric, so there's no turning back for me and I really don't feel like spending more time on this lottery game.
 
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kidwei

macrumors regular
Sep 20, 2007
160
20
So I've had the iPhone X since launch and am trying to decide how bothered I should be by the hue shift. The problem for me is that screen shifts from white to red/pink to blue even at the slightest angles. If I'm looking at it dead on, the screen is pretty uniform, save for a little bit of pink near the notch. But if the phone is tilted at even the slightest angle, the top third or top half of the screen will shift to pink. This is obviously only really noticeable on white/light backgrounds, but it's distracting when reading articles and such.

The pink shift doesn't look as extreme as some of the examples I've seen on here, and it's actually difficult to photograph. But it's definitely there and noticeable by anyone I've shown it to.

The panel lottery seems annoying to me. Apple suggested I take it for a complete refund/exchange, but I don't know any stores that have the phone in stock. Are people who are getting replacements getting new retail units or just swapping for the replacement stock?

And more importantly, am I being too sensitive to this? Should I only really be judging the screen's uniformity based on straight-on angles? Or is it fair to expect it to look uniform when tilted a bit?


edit: I should also say I noticed the pink hue shift around the notch out of the box. Apple aren't doing themselves a lot of favors by making the phone setup screens a uniform white torture test for the screen ;)
 

ducatiti

macrumors 6502a
May 18, 2011
932
153
Interestingly, I have been comparing my screen with TT ON with a white sheet of paper under different lights
.

Great point you have there. I believe that is what TT is designed for, like reading a book provided any lighting condition.
 
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madKIR

macrumors 6502a
Feb 2, 2010
849
801
NYC
So I've had the iPhone X since launch and am trying to decide how bothered I should be by the hue shift. The problem for me is that screen shifts from white to red/pink to blue even at the slightest angles. If I'm looking at it dead on, the screen is pretty uniform, save for a little bit of pink near the notch. But if the phone is tilted at even the slightest angle, the top third or top half of the screen will shift to pink. This is obviously only really noticeable on white/light backgrounds, but it's distracting when reading articles and such.

The pink shift doesn't look as extreme as some of the examples I've seen on here, and it's actually difficult to photograph. But it's definitely there and noticeable by anyone I've shown it to.

The panel lottery seems annoying to me. Apple suggested I take it for a complete refund/exchange, but I don't know any stores that have the phone in stock. Are people who are getting replacements getting new retail units or just swapping for the replacement stock?

And more importantly, am I being too sensitive to this? Should I only really be judging the screen's uniformity based on straight-on angles? Or is it fair to expect it to look uniform when tilted a bit?


edit: I should also say I noticed the pink hue shift around the notch out of the box. Apple aren't doing themselves a lot of favors by making the phone setup screens a uniform white torture test for the screen ;)
I have the same on my phone. However, I should say that I didn't even notice that infamous pink transition until I started reading these posts here. I checked many other display units and I have to say that they are all absolutely the same in terms of the hue shift. People saying, "OMG, this new unit is nothing like my last one with that horrible pink hue transition" are very subjective. That pink transition is not even noticeable under some lighting conditions. This time around we have the one and only display manufacturer, Samsung, so the viewing angles and hue shifts are about the same on every single panel. All tint variances are within the manufacturing tolerance. LCD panels are the same story as well. Some of these people are also extremely OCD and most likely experiencing a placebo effect in many cases.
People should just enjoy their new phones. I get it when somebody runs into a horrible case of uneven tint/brightness, then it's unacceptable and should be replaced. Other than that, the hue shift is not something we should be losing our sleep over.
 

kidwei

macrumors regular
Sep 20, 2007
160
20
I have the same on my phone. However, I should say that I didn't even notice that infamous pink transition until I started reading these posts here. I checked many other display units and I have to say that they are all absolutely the same in terms of the hue shift. People saying, "OMG, this new unit is nothing like my last one with that horrible pink hue transition" are very subjective. That pink transition is not even noticeable under some lighting conditions. This time around we have the one and only display manufacturer, Samsung, so the viewing angles and hue shifts are about the same on every single panel. All tint variances are within the manufacturing tolerance. LCD panels are the same story as well. Some of these people are also extremely OCD and most likely experiencing a placebo effect in many cases.
People should just enjoy their new phones. I get it when somebody runs into a horrible case of uneven tint/brightness, then it's unacceptable and should be replaced. Other than that, the hue shift is not something we should be losing our sleep over.

I think that's a really fair/rational point of view. I guess I'm just disappointed that the hue shift starts at even the slightest angle. My hand gets kind of tired holding the X a certain way so that the screen will look decent. I usually just let it slack a bit and deal with the top of the screen shifting pink. Never really had to think about how to hold a phone before, so that's kind of disappointing.
 
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jasonklee

Suspended
Dec 7, 2007
623
746
Why don't you two swap and then you'd both be happy.
I'm on Verizon and she's on AT&T. But I've long since (2 days) let go of this issue and have learned to enjoy the hell out of this phone. Prior to the X, we both carried the 6S and I never thought to inspect for variances in our devices in the two years we've had them so I checked them a couple of days ago. It was interesting. Her 6S is cooler and mine is warmer. Had no idea and spent the last 2 years enjoying the 6S so lessoned learned.
 

radiologyman

macrumors 6502a
Jul 23, 2011
755
271
I went through Oled panel lottery with LG TV. They were getting better with each generation in terms of uniformity and white point.
 

madKIR

macrumors 6502a
Feb 2, 2010
849
801
NYC
I think that's a really fair/rational point of view. I guess I'm just disappointed that the hue shift starts at even the slightest angle. My hand gets kind of tired holding the X a certain way so that the screen will look decent. I usually just let it slack a bit and deal with the top of the screen shifting pink. Never really had to think about how to hold a phone before, so that's kind of disappointing.
I have some updates. On my lunch break I decided to go to the Grand Central Apple Store in NYC.
First of all, all the display units that I've seen so far come from factory G6, which makes sense since they have to install a special demo version of iOS on those, I guess.
Also, the hue shift variance is a real deal! I saw two phones that were specifically bad in terms of that pink hue when tilting them. One of them would even stay pink and never shift to blue no matter how hard I tried. My phone is not the best screen I've seen so far but one of them. There was one very good phone that would never show any signs of pink and turn blue instead, which looked pretty nice. Most of them though are just like mine: very slight hint of pink while tilting them before turning blue. Other than that, they are all the same. Should I mention that they all exhibit some signs of uneven brightness? It's normal though and no different from LCD screens on the other iPhones. However, I should say that in terms of overall hue consistency and unifromity the X screen is much better that the LCD iPhone screens. Those are usually more uneven.
In conclusion, I'd say that unless your phone is that super pink like one of the phones I described, just enjoy your phone. They all experience the hue shift, they all exhibit some sort of brightness unevenness, which is the nature of any screen out there. I would not play this lottery knowing that there are some other issues like the green line or bad crackling speakers, etc.
 
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daffie

macrumors 6502
Dec 31, 2010
393
351
Holland
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!
 
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Omeyocan

macrumors newbie
Oct 7, 2017
26
7
Canada
So I've had the iPhone X since launch and am trying to decide how bothered I should be by the hue shift. The problem for me is that screen shifts from white to red/pink to blue even at the slightest angles. If I'm looking at it dead on, the screen is pretty uniform, save for a little bit of pink near the notch. But if the phone is tilted at even the slightest angle, the top third or top half of the screen will shift to pink. This is obviously only really noticeable on white/light backgrounds, but it's distracting when reading articles and such.

The pink shift doesn't look as extreme as some of the examples I've seen on here, and it's actually difficult to photograph. But it's definitely there and noticeable by anyone I've shown it to.

The panel lottery seems annoying to me. Apple suggested I take it for a complete refund/exchange, but I don't know any stores that have the phone in stock. Are people who are getting replacements getting new retail units or just swapping for the replacement stock?

And more importantly, am I being too sensitive to this? Should I only really be judging the screen's uniformity based on straight-on angles? Or is it fair to expect it to look uniform when tilted a bit?


edit: I should also say I noticed the pink hue shift around the notch out of the box. Apple aren't doing themselves a lot of favors by making the phone setup screens a uniform white torture test for the screen ;)



Mine has the same pink hue at the top and borders and it's very noticeable even at slight angles. i really try to enjoy my phone but it's really distracting and very difficult not to see it and to make things worse, my local Apple Store doesn't have any on stock.
[doublepost=1510693547][/doublepost]
I think that's a really fair/rational point of view. I guess I'm just disappointed that the hue shift starts at even the slightest angle. My hand gets kind of tired holding the X a certain way so that the screen will look decent. I usually just let it slack a bit and deal with the top of the screen shifting pink. Never really had to think about how to hold a phone before, so that's kind of disappointing.

I also have to hold my phone at the exact angle to avoid seeing it. And after a while my hand is getting tired too.
 
Last edited:

martin.nov92

macrumors member
Nov 13, 2017
32
9
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!


I think you are right, I just tried it and seems better, will try it tomorrow in the morning to be sure. I knew this yellow screen issue is somehow releated to software, because sometimes it happens that the screen has normal white color and then suddenly shifts to yellow... hopefully they will fix it
 
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Tom359

macrumors regular
Jul 13, 2007
133
24
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!

Whoa....that really did make a difference. Screen went from really yellowish and warm, to what I perceive as "normal"
 
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convergent

macrumors 68040
May 6, 2008
3,034
3,083
I'm on Verizon and she's on AT&T. But I've long since (2 days) let go of this issue and have learned to enjoy the hell out of this phone. Prior to the X, we both carried the 6S and I never thought to inspect for variances in our devices in the two years we've had them so I checked them a couple of days ago. It was interesting. Her 6S is cooler and mine is warmer. Had no idea and spent the last 2 years enjoying the 6S so lessoned learned.

Great plan! Reading forums can cause you to see things you didn't know existed.

Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!

Apple should give you a free X for figuring that out!
 
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Jutah

macrumors 65816
Mar 30, 2012
1,008
436
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!

My display looks exactly the same...
 
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jimmy_uk

macrumors 68020
Oct 19, 2015
2,484
3,309
UK
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!
This has been mentioned on the forum before and on mine it only made it look the same as when truetone was off.
 

a0c

macrumors newbie
Nov 14, 2017
9
12
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!

THANK YOU! Doing this, then turning True Tone off again made a big difference for me. Display looks a lot cooler (though still not as cool as the 7). Glad to know it seems to be a software issue for the most part.
 
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RandyMass

macrumors regular
Sep 8, 2016
128
48
Holy Crap...I think just found out how to solve the aggressive yellow tone on the iPhone X screen (with True Tone ON) !!!

No joke. Try this. Go to Settings > Display & Brightness > turn True Tone ON.

Then go to Night Shift and slide the Colour Temperature slider all the way to the left (‘less warm’). The Night Shift setting btw is still OFF.

On my phone the screen immediately turned a normal colour...the way it is on my iPhone 8 Plus with True Tone ON. No extreme yellow tone anymore.

It looks like somehow the ‘colour temperature’ setting was activated even with Night Shift OFF!!!

Try it and let us know...

Happy Bunny!
I tried this on my 7+ and it helped make my display Whiter.
 
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predation

macrumors 65816
Apr 3, 2013
1,237
867
So I've had the iPhone X since launch and am trying to decide how bothered I should be by the hue shift. The problem for me is that screen shifts from white to red/pink to blue even at the slightest angles. If I'm looking at it dead on, the screen is pretty uniform, save for a little bit of pink near the notch. But if the phone is tilted at even the slightest angle, the top third or top half of the screen will shift to pink. This is obviously only really noticeable on white/light backgrounds, but it's distracting when reading articles and such.

The pink shift doesn't look as extreme as some of the examples I've seen on here, and it's actually difficult to photograph. But it's definitely there and noticeable by anyone I've shown it to.

The panel lottery seems annoying to me. Apple suggested I take it for a complete refund/exchange, but I don't know any stores that have the phone in stock. Are people who are getting replacements getting new retail units or just swapping for the replacement stock?

And more importantly, am I being too sensitive to this? Should I only really be judging the screen's uniformity based on straight-on angles? Or is it fair to expect it to look uniform when tilted a bit?


edit: I should also say I noticed the pink hue shift around the notch out of the box. Apple aren't doing themselves a lot of favors by making the phone setup screens a uniform white torture test for the screen ;)
One of the main reasons I returned mine. If there was a blue hue at extreme angles, I’d be okay. But the fact that the SLIGHTEST angle shift produced a blue hue bugged the **** out of me.
 
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