MBA 15, Mac Studio and Mac Pro were announced during WWDC 2023. It was released 6/13.Delay the 15 inch MacBook Air for a week? You think that if they did that they could come out with M3? They put whatever processor design in the iPhone first then he gets down to the Mac. I don’t think October is in a week.
That's just a week's wait.
With the late 2012 iMac it was announced in 2012 and shipped in 2013. Then within 2013 its replacement was announced and shipped within the same rear
I don’t think it makes sense to say Apple did this a decade ago with Intel processors so this relates to what’s going on now. There’s not going to be a big enough jump between M2 and M3 for most users to say M2 has become unusable and I need to replace it. This isn’t going to be like the change from Intel to Apple Silicon where there was a significant difference in performance. I couldn’t imagine buying an Intel MacBook Air right before Apple Silicon came out.
I am speaking about spacing out refreshes.
For example M1 Ultra to M2 Ultra have a 15 month gap.
M1 to M2 has a 19.5 month gap.
Who'd be happy that their 2023 MBA 15" be refreshed within 6-9 months from now?
It's as big a duck move as what Apple did with the last redesign of the iMac 27" Intel. It is possible that Intel was at fault but hot dang couldnt Apple delay announcement of the 2012 iMac to Jan/Feb 2013 so they can deliver a week later?
Last edited: