If you know that PC laptops are cheaper and have better specs, why does it bother you so much when a reviewer says that? Comparisons helps to understand what value each notebook brings.
Explaining user experience is difficult because it is very subjective and depends on many factors. Therefore, I think it should be Apple's marketing job to explain it and not third party reviewers.
People tend to buy the cheapest laptop that meets their requirements. However, some people have very specific requirements that narrow the pool of possible laptops to a few and that increases the price of possible purchases. It sounds like one of your requirements is to run macOS and you don't mind paying more for it.
Comparison between a $2.3k MacBook and a $1.8k Windows laptop makes sense. However, comparing a MacBook with a Windows laptop (both at same/similar price point) under the premise of said Windows laptop having a slightly better spec config, is rather pointless, especially when there is little to zero context I.e. ‘you can get a laptop with twice the RAM and SSD with this price’ because I believe most people would have considered this and do not mind the base M3 shipping with those specs as they do value the display, build quality, efficiency, software updates, resale values, power to wattage performance over absolute numbers like 16 vs 8 (RAM) or 512 vs 1TB (SSD).
However, if you need to have a Windows laptop for a specific use, then get it. That is all I’m saying. There’s no need to compare these two machines because anyone who picks one over the other knows what they need/want.