That's actually not the way it works. Markets react to financial statements, principally earnings, margins and profits, which are calculated ex post. If Apple is selling fewer MacBookAirs, nobody will know because they don't break out their sales figures for different lines of products. However, since the component cost of the Airs is falling on account of their obsolescence, overall analysts would notice a jump in marginality and thus an apparent increase in profitability. This would in turn boost the stock's valuation, and that's essentially what all management seek to achieve.
Unfortunately pissed-off customers who would buy if do not generate a palpable effect over the course of a three-month reporting period. Since that's the temporal horizon of financial statements, essentially pissed off customers do not generate short-term economic/financial effects.
I hope you are dead wrong! A rev C MBA with a 2.13 GHz CPU exceeds the 2 GHz barrier required for HD video on many apps including Apple's own iTunes HD videos. A rev C MBA with 4 GB of RAM makes it far more usable for better performance as a primary Mac for even the apps you mentioned. A rev C MBA with a 256 GB SSD isn't just fast like the rev B, it will store ALL of MOST Mac users data including all entertainment files. A rev C MBA using the smart battery tech could prolong the battery, and therefore the MBA's, useful life to five years. It also could add a substantial amount of time between charges.
For me, a rev C MBA I have envisioned further champions it into not just an ultra-portable but rather a Fully Capable PRIMARY MAC which is also ultra-portable. Now, I could be wrong, and those components could not makeup the rev C MBA, but if they do, I would call it a substantial difference and worthy of the wait.
The other ideas for a rev C are glass trackpad which improves feel but doesn't change performance. Also a black glossy bezel that unified the lineup but doesn't improve performance. A black aluminum case could set a rev C apart from other Mac notebooks and the prior generations of the MBA, and some would consider that if they knew it before purchasing an older version.
Anyways, my point here is that the standard predicted evolution of the MBA truly makes it a competitor as a potential primary Mac for the average Mac user. I think it will benefit most of us MBA buyers and is notable for the masses and not just the enthusiasts.
Do you remember the "final PowerBook" with the larger panel but without the iSight that was released literally two months before the announcement of the first MacBookPro? Maybe this is much the same situation: a final release of the White MacBook before it is axed from the lineup. (Please note that the MacBook Air and the White Macbook are the only two portable machines in Apple's lineup that do not feature the complete "unibody" features with glass trackpads, black bezels and solid aluminium construction.I think today's release of the White MB could be bad news for us. I don't know what Apple thinks about the White MB??? It has been updated a few times now on a completely different schedule. Part of me just wonders why Apple wouldn't update it at the same time the other Mac notebooks get updated... UNLESS IT'S GOING TO BE AWHILE???
In a sense, it's reasonable. The updates appear to alternate.I think today's release of the White MB could be bad news for us. I don't know what Apple thinks about the White MB??? It has been updated a few times now on a completely different schedule. Part of me just wonders why Apple wouldn't update it at the same time the other Mac notebooks get updated... UNLESS IT'S GOING TO BE AWHILE???
I definitely agree. The other possibility is a custom cache-disabled SL9600 but I HIGHLY doubt it.When I first saw the 2.13 GHz CPU, AND THE ADDED BATTERY LIFE, in the White MB, I immediately thought SL9600. However, the White MB specs show 3 MB L2 Cache. And do not mention a LV CPU. I actually think that would've been a great selection for the White MB.
In a sense, it's reasonable. The updates appear to alternate.
October 2008: Aluminum notebooks (including MacBook Air)
January 2009: White MacBook
March 2009: Aluminum notebooks (small update though)
May 2009: White MacBook
Extrapolating the 2/3-month cycle gives:
July/August 2009?: Aluminum notebooks
Then the cycle is compatible with the "Mobile Computing" device's out of stock date of November 1:
November 2009?: White MacBook
And if I go one more cycle (risky and most likely inaccurate), then it fits with Arrandale:
Early 2010?: Aluminum notebooks
I definitely agree. The other possibility is a custom cache-disabled SL9600 but I HIGHLY doubt it.
Maybe you're right about the WhiteBook getting its last update before being AXED. I know we all thought it would be gone with the next MacBook update. What happened to the much cheaper MB???
I have difficulty placing the MacBook and the MacBookAir on the same plane. They really aren't comparable in my view. The Air embodies an entirely different approach to pervasively portable computing and it's form-factor is the key to it's efficacy: a computer so small and so light that it can be taken almost everywere almost always, hugely increasing the situations in which it can be used.
Besides, why do you consider an eight-month-old tech MacBook less of a tehnological insult than a seven-and-a-half-month-old tech MacBookAir? As I see it, they're both equally scandalous in terms of obsolescence.
Of course, if you decide the MacBook-with-new-screen is the machine for you, I wish you all the best. Myself? I'll be hanging in here in hope that something new comes down the river sooner rather than later. I might even be content with a dual-core Ion-powered iTablet if it features a non-crippled OS... though I definitely covet a revised Air, because it's a laptop I want. With a keyboard for writing stuff.i
what I want to see in the rev C is a new GeForce G110M or if I am wishing maybe a GeForce GT 130M
Based on a conversation with a well-regarded local (Milan, Italy)Apple retailer it appears that sales of the Air have indeed slowed considerably over the course of the past three months, especially the high-end SSD model. I take that as implying the more sophisticated customers at whom the Air is aimed are holding back on purchases in anticipation of a new model sometime soon.
This, if true, is good news for us because it ensures Apple is well aware of general dissatisfaction with the present offering. Hopefully this will translate into a shortened refresh cycle rather than profiteering from falling component costs.